Media Consumption in an Evolving Digital World: Millenials and Digit...

Media Consumption in an Evolving Digital World: Millenials and Digital Natives' Consumption Habits and Implications for Legacy Media in East Africa

Hesbon Hansen Owilla, Clare Mogere, Nancy Booker

Aga Khan University, Graduate School of Media and Communications (2023), xii, 72 pp.

CC BY

Topics:

Digital & Social Media Use, Internet Use Digital & Social Media Use: Youth

Countries:

Kenya

Methods Applied:

Audience & User Surveys