"Beginning with wonderful tips and advice about the art and presentation of storytelling, this is a complete resource about how to build a storytelling career. Storytellers come to their careers centered on the stories they love and soon realize that in order to make a living at what they love, they must build a business. This in-depth book tells them just how and what to do in every detail, from choosing a sound system to building a website to using podcasts and setting up an office. Resource lists and tried and true ideas abound as the author shares her marketing and business success story throughout. Each chapter is a story in itself, beginning and ending with different traditional folktale openings and closings. There is even a chapter on how to plan for retirement." (Publisher description)
1 In the Beginning, 1
2 Working with stories, 9
3 Storytelling issues, 25
4 Preparing for performance, 39
5 Performaning Stories, 53
6 Mastering a Sound System, 63
7 Establishing Your Storytelling Business, 71
8 Setting Up Your Office, 83
9 Managing Your Bookings, 95
10 Defining Your Market, 113
11 Creating an Image, 121
12 Printed Promo with Pizzazz, 131
13 Extending Your Visibility, 153
14 Developing an Internet Presence, 161
15 Networking to Success, 175
16 Marketing with Results, 181
17 Making the Headlines, 199
18 Seeing is Hiring, 211
19 Getting on the "A-List", 219
20 Who's Selling You? 225
21 On the Road Again, 233
22 Honing Your Craft, 249
23 Storytelling in Education, 261
24 Storytelling in Libraries, 287
25 Recording and Promoting an Audio, 293
26 Storytelling Special Events & Organizations, 313
27 Working the Workshop Scene, 323
28 Taking Care of You, 333
29 Preparing for the Future, 343
30 Reaching Beyond, 355
Storytelling Resources from Libraries Unlimited (2005 to 2008), 365