"DW Akademie’s “Mapping out curriculum development” guide sets out an agile process that leads you step-by-step through designing an innovative and interactive training program. It can be used to develop trainings for journalists and media managers, as well as to develop media and information
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literacy training for the general public." (Page 3)
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"The transformation of state media to public service media (PSM) is one of the most ambitious endeavors in the field of media development. Not many efforts to free the national media from government control have succeeded in the past decades. In this paper the comparatively promising cases of Kyrgyz
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stan, Mongolia, Moldova and Serbia are discussed. The PSM in these countries all have a new legal basis, including a public service remit and a relatively independent governing body in which civil society is represented. The services delivered to the public by these media are analyzed according to a number of societal functions which are assembled under two general headings: “creating a public sphere” and “supporting integration”. Based on this analysis, a differentiation between “PSM in initial transformation” and “PSM in advanced transformation” is suggested. In all cases studied, different actors successfully used windows of opportunity: general political agendas to reform the media, a specific engagement from the management as well as support from the population and civil society. Media development actors here helped to advance the processes of change in different ways. Recommendations for future media development include strategic planning, inclusion of local actors, the pooling of legal expertise as well as structured processes of organizational development and capacity building." (Abstract)
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"This study constitutes the attempt to draw some initial conclusions from the work conducted by DW Akademie and other media development organizations in the past. It aims at a better understanding of which public service functions former state broadcasters can provide at all and which approaches of
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media development actors have proved to be successful.
Reforming of state mouthpieces into public service media can indeed be achieved. This is one of the most important findings of this study. DW Akademie researchers here present examples of media outlets that fulfill their public service remit of creating a public sphere and supporting integration to a substantial degree. Even among the success stories, not all the media outlets studied here have adopted a public service ethos to its full extent. Their work, however, improved considerably. In assisting reform, media development actors were thus able to enhance the public’s freedom of expression as well as its access to information – two basic human rights we see as important prerequisites for peace and democracy. On the other hand, this study shows how difficult and complex transformation is. State media are often highly politicized. Successful transformation, therefore, requires support of a lot of different actors: the political elite, civil society, the management of the broadcaster, its staff, and last but certainly not least, the public as a whole. It is vital that media development actors identify windows of opportunity and profit from them in order to propel change forward.
At the same time, this study demonstrates that media development organizations have to think beyond their traditional fields of expertise: capacity development and newsroom consultancy. A much broader approach is needed if substantial and sustainable development is to be achieved. DW Akademie is currently implementing a new, more complex strategy for successful media development cooperation that takes this into account. Political and legal frameworks have become a strategic area of activity. Other equally important areas comprise qualifications, professionalism, and economic sustainability of the media sector, participation in society, and digital change. With regard to public broadcasting, political and legal frameworks are especially important in order to ensure editorial independence of former state broadcasters. Furthermore, media development actors have to engage more in organizational development. Therefore, at the end of this study, we dedicate a whole chapter to this question.
This study of selected media outlets from twelve countries does not attempt to provide a final answer to the question of successful public service transformation. It aims at giving an overview of what has been achieved in practical work in this field in the course of the past years. More research is needed to understand which steps of reform are needed for a genuine transformation that is sustainable in the long term. The media are undergoing crucial developments. Digital change, convergence, and social media have increased pluralism of opinion substantially in many parts of the world. At the same time, the media face new challenges with respect to their economic sustainability. The notion of public service media that offer a model for providing journalistic quality without financial dependence deserves further thought." (Preface)
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"Journalistenmorde und Maulkorb für die Medien: Nachrichten über die russische Presse handeln meist von äußeren Angriffen auf ihre Freiheit. Doch wie die ticken die Journalisten selbst? Wie verstehen sie ihre gesellschaftliche Aufgabe? Fast im gesamten Verlauf seiner Geschichte wurde der russisc
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he Journalismus von den Mächtigen instrumentalisiert und von der Zensur überwacht. Journalisten hatten immer eine Mission. Meinungsjournalismus statt reiner Informationen war die Folge - eine Tradition, die von der Intelligenzija im 19. Jahrhundert stammt. Auffällig ist die Kontinuität zwischen Zarenreich, Sowjetunion und Russischer Föderation. Westliche Einflüsse seit Mitte der 1980er-Jahre haben traditionelle Muster nicht verdrängt. Selbst unter Moskauer Hauptstadt-Journalisten existieren bis heute westlich liberale Einstellungen parallel zu traditionell russischen, wie Leitfadeninterviews zeigen. Ein Teil der Medien bezieht auch heute im Sinne des Intelligenzija-Modells offen Stellung, statt nach dem westlichen Modell möglichst neutral Informationen zu vermitteln. Die Staatsmacht, die ihrerseits die neuen demokratischen Spielregeln noch nicht verinnerlicht hat, nimmt sie dadurch als politischen Gegner wahr und bemüht sich, den Mediensektor unter Kontrolle zu bringen. Verantwortlich für die Einschränkung der Pressefreiheit in Russland ist damit das fehlende demokratische Rollenverständnis beider Seiten." (Verlagsbeschreibung)
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"Sharing the Front Line and the Back Hills" points to a crisis facing international institutions and the media who seek to alleviate and report human suffering throughout the world. The goals of the editor are to tell the story of thousands of individuals dedicated to helping others; and to integrat
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e issues of protection and care into all levels of planning, implementing and evaluating international intervention and action. The book identifies approaches that have proven useful and explores and suggests future directions." (Publisher description)
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