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Communication in Africa: A Search for Boundaries

New Haven: Yale University Press (1961), xvi, 406 pp.
"A contribution to research on the bases of communication — With the aid of reports and observations, the author analyses the factors involved in communication in Africa — This is a survey of the African press, including primitive methods of communication such as the tom-tom, as well as all the ... more

Public Opinion and Propaganda

New York: Henry Holt and Co. (1948), 600 pp.
"Public opinion and propaganda should be studied in conjunction if one admits that both presuppose specific forms of human behaviour — A general view of the nature of human behaviour will throw light on the psychological mechanisms involved in public opinion and will introduce different techniques ... more