"The Handbook of Communication Ethics serves as a comprehensive guide to the study of communication and ethics. It brings together analyses and applications based on recognized ethical theories as well as those outside the traditional domain of ethics but which engage important questions of power, e
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quality, and justice. The work herein encourages readers to make important connections between matters of social justice and ethical theory. This volume makes an unparalleled contribution to the literature of communication studies, through consolidating knowledge about the multiple relationships between communication and ethics; by systematically treating areas of application; and by introducing explicit and implicit examinations of communication ethics to one another. The Handbook takes an international approach, analyzing diverse cultural contexts and comparative assessments. The chapters in this volume cover a wide range of theoretical perspectives on communication and ethics, including feminist, postmodern and postcolonial; engage with communication contexts such as interpersonal and small group communication, journalism, new media, visual communication, public relations, and marketing; and explore contemporary issues such as democracy, religion, secularism, the environment, trade, law, and economics. The chapters also consider the dialectical tensions between theory and practice; academic and popular discourses; universalism and particularism; the global and the local; and rationality and emotion." (Publisher description)
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"From a research perspective, this case study highlights the need for further research into BBG-sponsored international broadcast services, both individually and collectively. Such studies could include quantitative content analyses of program content, survey research of listeners and viewers, inter
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view-based research with present and former BBG journalists and managers; and documentary studies into the history and politics of the services. In addition, there is a need for more comparative examination of Western international broadcasters, such as BBC, Deutsche Welle, VOA, and RFE/RL. Yet another area ripe for examination is the role of Russian international broadcasts into Central Asia and other parts of the former Soviet Union and their role as instruments of Russia’s foreign policy, public diplomacy, and propaganda. The battle for survival of the Uzbek Service continues, despite the fact that evaluations by VOA’s Office of Research for three successive years praised the quality of its radio and television shows. While the Service has been promised that it will survive, it faces crucial questions: How can excellent programs be most effectively delivered? How can VOA boost its presence and expand outreach and penetration? What options exist for better marketing and promotion? Should it mainly rely on the Internet or concentrate on improving reception through shortwave radio? Does its limited TV programming, available only on satellite and stations in neighboring countries, have a future? Technological changes beyond VOA’s control will also play a role in determining the Service’s future as the Internet becomes more accessible." (Conclusions and implications, page 124)
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