Estrategias de medios publicitarios

Salvador Carrillo Checa

Lima: Universidad de Lima, Fondo Editorial (1998), 150 pp.

Contains many tables, bibliogr. pp. 147-148

Signature commbox: 10-PR-S 1998

Topics:

Advertising Audiences & Target Groups Advertising Planning & Implementation Audiences & Users

Countries:

Peru

Document Type:

Guides, Toolkits, Manuals Statistical Data