Understanding Public Diplomacy in East Asia: Middle Powers in a Troubled Region
Basingstoke: Palgrave Macmillan (2015), xi, 283 pp.
Series: Palgrave Macmillan Series in Global Public Diplomacy
ISBN 978-1-137-53229-9 (ebook); 978-1-349-57981-5 (pbk)
"Set against the backdrop of tensions in East Asia, this book analyzes how East Asia's "new middle powers" and emerging powers employ public diplomacy as a key element of their foreign policy strategy and in so doing influence regional power dynamics. The volume brings together contributions from an international and influential group of scholars, who are leading debates on public diplomacy within East Asia. Where the study of public diplomacy has so far focused primarily on the West, the essays in this book highlight the distinct strategies of East Asian powers and demonstrate that understanding public diplomacy requires studying its strategies and practices outside as much as within the Western world. A focus on public diplomacy likewise gives us a more varied picture of state-to-state relations in East Asia." (Publisher description)
1 Introduction / Jan Melissen, 1
2 Regionalization, Regionalism, and Double-Edged Public Diplomacy in East Asia / Yul Sohn, 11
3 Soft Power and the Recalibration of Middle Powers: South Korea as an East Asian Leader and Canada as the Exemplar of the Traditional Model / Andrew F. Cooper, 31
4 Public Diplomacy, Rising Power, and China's Strategy in East Asia / Kejin Zhao, 51
5 The Evolution of Japan's Public Diplomacy: Haunted by Its Past History / Yoshihide Soeya, 79
6 South Korea's Middle Power Activism and the Retooling of Its Public Diplomacy / Sook Jong Lee, 107
7 Indonesia's Middle Power Public Diplomacy: Asia and Beyond / Azyumardi Azra, 131
8 Thinking East Asia, Acting Local: Constraints, Challenges, and Contradictions in Indian Public Diplomacy / Jabin T. Jacob, 155
9 Public Diplomacy and Australia's Middle Power Strategy in East Asia / Alexandra Oliver and Russell Trood, 179
10 US Public Diplomacy: A Model for Public Diplomacy Strategy in East Asia? / Craig Hayden, 211
11 Conclusions and Key Points about Public Diplomacy in East Asia / Jan Melissen, 239
2 Regionalization, Regionalism, and Double-Edged Public Diplomacy in East Asia / Yul Sohn, 11
3 Soft Power and the Recalibration of Middle Powers: South Korea as an East Asian Leader and Canada as the Exemplar of the Traditional Model / Andrew F. Cooper, 31
4 Public Diplomacy, Rising Power, and China's Strategy in East Asia / Kejin Zhao, 51
5 The Evolution of Japan's Public Diplomacy: Haunted by Its Past History / Yoshihide Soeya, 79
6 South Korea's Middle Power Activism and the Retooling of Its Public Diplomacy / Sook Jong Lee, 107
7 Indonesia's Middle Power Public Diplomacy: Asia and Beyond / Azyumardi Azra, 131
8 Thinking East Asia, Acting Local: Constraints, Challenges, and Contradictions in Indian Public Diplomacy / Jabin T. Jacob, 155
9 Public Diplomacy and Australia's Middle Power Strategy in East Asia / Alexandra Oliver and Russell Trood, 179
10 US Public Diplomacy: A Model for Public Diplomacy Strategy in East Asia? / Craig Hayden, 211
11 Conclusions and Key Points about Public Diplomacy in East Asia / Jan Melissen, 239
