"This essay analyses the role of audience research as a change agent in media development interventions in Afghanistan. It analyses how audience research in transnational contexts involves a complex set of intercultural negotiations and translations that contribute to the enduring relevance and sust
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ainability of the highly popular Afghan radio soap opera New Home, New Life. This is a ‘development drama’ that has been broadcast across Afghanistan since 1993. It is based on BBC Radio 4’s The Archers and produced by BBC Afghan Education Projects (BBC AEP). Audience research has been vital to forging a dynamic relationship between the creative teams who make the drama, the donors who pay for it, and the audiences who consume it. The article addresses three broad themes. First, we outline how data gathered in formative audience research, prior to the creation of the drama, provides the creative team with the dramatic raw material for the radio serial. The extensive qualitative data gathered by Afghan researchers in local milieux is translated so as to enable culturally diverse teams of writers and producers to ground the serial narratives in the lived experiences of its audiences, and to introduce multiple local perspectives on development issues. Second, we show how evaluative audience research, data gathered in the postproduction phase, plays a key role in providing critical audience interpretations of New Home, New Life’s dramatic themes. In so doing, it creates feedback loops that allow audiences to become active participants in the ongoing creation of the drama. The research designs and devices, developed over the last two decades to document the changing life-worlds of Afghan citizens-cum-audiences, are part of an ongoing set of transcultural encounters that contribute to strengthening the social realist appeal of the drama and to calibrating how far any given storyline can be pushed in terms of cultural propriety. Third, we examine how during periods of military conflict, when routine audience research becomes dangerous or impossible and audience feedback loops are disrupted, the writers and producers have to rely on their own personal and political experiences, often with unpredictable ideological consequences. We draw attention to the limitations and challenges of making dramas for development in highly charged politicised and postcolonial contexts. While, development dramas may be a cheap and effective way of dealing with certain informational needs, such as landmine awareness, they cannot redress social and structural inequalities or, as Western donors wish, eradicate opium cultivation." (Abstract)
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"This book explores the legal and regulatory systems governing public service broadcasters in eight different countries around the world, looking at the services they provide, the way in which their mandates are defined, their internal governance systems, mechanisms of oversight or accountability an
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d funding. In selecting the various countries, an attempt has been made to ensure wide geographic representation, while including only countries that have a strong commitment to public service broadcasting. Special emphasis has been placed on the strategies that have evolved over the years to ensure that public service broadcasters are not undermined by two critical phenomena: external control (political or other), particularly over editorial output, and inadequate public funding. The book outlines tested approaches to resolving these key problems, but it also highlights innovative systems that are being piloted in different countries to address some of the new challenges that face public service broadcasters." (Back cover)
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Focuses on three key written products: the policy brief, the research brief and the story of change.
Examines the impact that the rise of digital communications is having on the media, and on human rights activism. The report goes on to explore the main policy issues which must be addressed at the national and international levels to shape an enabling environment. The report combines global level a
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nalysis with a specific focus on eight countries: Argentina, Brazil, Egypt, Kenya, India, Indonesia, South Africa and the United States of America.
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"The report focuses on Crisis Communication during the most devastating floods of 2010 ever witnessed in the history of Pakistan in which the death toll of human beings exceeded 2,000 [...] According to the views of various media reporters and natural calamity analysts, unfortunately crisis communic
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ation could not play any effective role in this most crucial time of Pakistan. Interviews carried out with the victims, studies, facts and figures indicate that international response to this natural calamity has been slow and inadequate. Pakistan government’s inability to sustain its grip in tackling this natural calamity is also responsible for the insufficient international reaction. The need of the time is to chalk out immediate rehabilitation programs and long-term planning in order to confront this crisis in the shortest possible time and to counter any similar calamity in future and to prevent it from turning into a long term mishap." (Abstract)
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"This interdisciplinary article weaves together journalistic practice with psychological testing to explore whether ideas about the framing of news to contribute to peace actually make any difference to consumers, both cognitively and emotionally. Hence, the first half considers the historical backg
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round in the Philippines that has shaped how news producers and consumers make meaning. Rather than running a laboratory-based study, researchers worked in the field, in the TV newsroom of Davao-based ABS-CBN, utilizing material already broadcast. This material could be defined as “war journalism,” thus enabling it to be reframed as “peace journalism." (Introduction)
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"Contrary to the optimistic view that the Internet would promote democracy in authoritarian countries like China, the pervasive political apathy among younger generations calls for a closer examination of micro-level individual political participation. This study contributes to the nascent body of e
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mpirical literature probing Chinese Internet users' political participation online by examining related behavioral and attitudinal factors. We argue that Chinese netizens' online participatory behaviors are determined by their political attitudes, trust in the media, and, chiefly, trust in the social system. Importantly, the current political and social environment in China seems to truncate any liberalizing potential of the Internet, as evidenced by the limited online political discussion and strong presence of government regulation. This dynamic implies that any utopian predictions concerning political participation online need to be reformulated in light of these external contextual factors." (Abstract)
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Souvent considéré comme une activité des plus nuisibles, le piratage des contenus audiovisuels n’en constitue pas moins, depuis des décennies, pour de nombreuses populations aux quatre coins du monde, un moyen majeur d’accéder aux produits des industries culturelles. Nourri d’enquêtes de
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terrain, cet ouvrage explore les enjeux que recèle ce phénomène complexe. Le point de vue adopté est multiple et international. Alors que le piratage est généralement pensé exclusivement à partir de la question du téléchargement sans paiement des droits en Amérique du Nord ou en Europe occidentale, il est ici appréhendé dans toute la variété de ses manifestations, en privilégiant les pays du Sud et de l’Est : des marchands de CDs et DVDs contrefaits de Bogotá ou Alger, jusqu’aux politiques de défense des droits de propriété artistique de Washington ou Séoul, en passant par les pratiques des adeptes moscovites des réseaux peer-to-peer.
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"How do Chinese journalists cover climate-Change stories – and what opportunities for international cooperation in the field of climate change reporting exist for funders, NGOs and governments? These are the two related questions that this report attempts to address. The report – produced jointl
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y by chinadialogue, Caixin media and International Media Support (IMS) – is based on research carried out in June 2010. The author distributed questionnaires and conducted indepth, semi-structured interviews of participants at a climate-Change fellowship for 10 journalists and editors from around China, organised by Caixin media and IMS." (Introduction, page 8)
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"ICTs and Development in India' is a unique attempt to study the nature and consequences of the growing presence of Information Technology in development projects in India." (Publisher description)
"The paper looks at how journalists and press councils in two very different media systems in the same region – Indonesia and Malaysia – have addressed the question of journalism ethics in the face of a changing media environment. The Indonesian Press Council, set up within the move to democracy
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in Indonesia, which – although a statutory council – works independently of government has recently been dealing with complaints from the public as well as criticisms from politicians about ethics on the Internet. Some internet coverage is being perceived as harmful and journalists and the press council find themselves having to strike a balance between concerns expressed and issues of free expression. In Malaysia, several internet-only based news-sites have been at the forefront of pushing restrictions on press freedom in the country. At the same time, there is concern expressed about excesses on the Internet. The paper compares these two on-going developments. It includes interviews with journalists from both countries. It will draw conclusions on what type of self-regulatory structure is best placed to deal with new media ethics in new or emerging democracies in South-East Asia while also addressing problems of transferring structures from one media systems to another." (Abstract)
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"Cyrus Farivar explores the Internet's history and effects in four distinct and, to some, surprising societies—Iran, Estonia, South Korea, and Senegal. He profiles Web pioneers in these countries and, at the same time, surveys the environments in which they each work [...] Skype was invented in Es
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tonia—the same country that developed a digital ID system and e-voting; Iran was the first country in the world to arrest a blogger, in 2003; South Korea is the most wired country on the planet, with faster and less expensive broadband than anywhere in the United States; Senegal may be one of sub-Saharan Africa's best chances for greater Internet access." (Back cover)
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