"This publication is designed as a handbook for environmental groups and government agencies that wish to undertake environmental public awareness activities and initiate environmental actions. It cannot and does not claim to be comprehensive for all users. Therefore it should be utilized in a flexi
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ble way. Use it for brainstorming ideas, for planning and designing your own programmes, for learning from our own experiences - both good and bad - and for useful contacts. It includes simple - and some might say "basic" - recommendations. This handbook does not pretend to offer systematic and comprehensive management tools. Experience in Mongolia has shown that keeping everything as simple and practical as possible enables a great number of NGOs, CBOs and concerned individuals to be involved. If diluted into too much terminology and details about state-of-the-art project cycle management, the process often leads to frustration and discouragement. The objective here is to foster action. Moreover, it is a process - we believe that one learns by doing. The sophistication in project design and implementation will grow as the programme continues and as support is provided to these organizations. For a first phase programme, getting the confidence of these organizations and individuals and harnessing their energy is the most important goal." (User guide, page 2)
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"Most of the facts in this book are gleaned from available sources, representing the most reliable ones we could find for each of India’s cinemas (the sources are listed below). Many of these are what we earlier called, somewhat dismissively, ‘official’. Given the nature of the Indian film ind
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ustry, however, there were compelling reasons for drawing on this material alongside other, not always less ‘reliable’ sources. The editors of this book, quite deliberately and as a matter of policy, have refused to accept any single ‘authoritative’ source on any of India’s cinemas. On the contrary, we have endeavoured to produce a book providing the ‘most likely’ truth on the basis of often deeply conflicting sources. In this respect, what we offer here is not an authoritative source either (although these things are relative: we believe ours to be more authoritative than others simply because we were able to stand on the shoulders, so to speak, of the scholars who went before, even though none ever ventured to encompass as wide a field as we do in this project). Although this book will inevitably bear the scars inflicted by the unreliability of the sources used, we should like to believe that in consistently mapping India’s film histories on to a national canvas, we also present several new discoveries, such as the sheer contiguity of historical processes nationwide that most Indian regions persist in viewing as unique, the influences of film-makers from one region onto another, or even the trajectories of individual careers that transgressed boundaries sometimes decades before these boundaries came to be asserted." (Introduction, page 11)
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"This volume examines the influence of audio-visual media in cultural change in India. The essays focus on: the dynamics of network change; the relationships between image and viewer; and the journey of images between points of reading in contemporary India that are mediated through television, cine
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ma, video and the internet." (Publisher description)
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"From outbreaks of the flesh eating viruses Ebola and Strep A, to death camps in Bosnia and massacres in Rwanda, the media seem to careen from one trauma to another, in a breathless tour of poverty, disease and death. First we're horrified, but each time they turn up the pitch, show us one image mor
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e hideous than the next, it gets harder and harder to feel. Meet compassion fatigue--a modern syndrome, Susan Moeller argues, that results from formulaic media coverage, sensationalized language and overly Americanized metaphors. In her impassioned new book, Compassion Fatigue, Moeller warns that the American media threatens our ability to understand the world around us. Why do the media cover the world in the way that they do? Are they simply following the marketplace demand for tabloid-style international news? Or are they creating an audience that as seen too much--or too little--to care? Through a series of case studies of the Four Horsemen of the Apocalypse--disease, famine, death and war--Moeller investigates how newspapers, newsmagazines and television have covered international crises over the last two decades, identifying the ruts into which the media have fallen and revealing why. Throughout, we hear from industry insiders who tell of the chilling effect of the mega- media mergers, the tyranny of the bottom-line hunt for profits, and the decline of the American attention span as they struggle to both tell and sell a story. But Moeller is insistent that the media need not, and should not, be run like any other business. The media have a special responsibility to the public, and when they abdicate this responsibility and the public lapses into a compassion fatigue stupor, we become a public at great danger to ourselves." (Publisher description)
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"The influence of efficacy, both self and collective, in the adoption of prosocial behaviors has not been examined in the context of large-scale communication campaigns that use mass media interventions. Our purpose is to identify efficacious dimensions in letter-writers' communication to an enterta
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inment-education radio drama serial in India. An entertainment-education program can influence audience members' sense of efficacy, an effect that can lead them to reconsider their values and behavior. We argue that audience letters represent a possible approach to measuring efficacy. Letters written by listeners can help us understand how they know what they hear and with what psychosocial consequences." (Abstract)
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"Der chinesische Leser der 90er Jahre kann das Angebot einer zumindest ökonomisch in weiten Teilen liberalisierten und vor allem pluralisierten Buch- und Verlagslandschaft und eines sich entwickelnden Buchmarktes nutzen. Vor dem Hintergrund dieses Strukturwadnels werden die Leseintensität, die Les
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emotivation und das soziale Image des Lesens sowie der Einfluss der soziodemographischen Verhältnisse auf das Lesen in der VR China untersucht. Materialgrundlage hierzu sind u.a. eine Umfrage unter der Pekinger Stadtbevölkerung und Interviews mit Vertretern des chinesichen Buch- und Verlagswesens." (Klappentext)
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"This international survey of literature on women an mass communications focuses on the 1990s and continues where the first volume (1991) left off. Some pre-1990 works that were omitted in the first volume are included here as well. The work is organized by continents and regions. The first chapter
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provides a global perspective, and the following chapters are divided topically. All genres of publications, such as books, periodicals, dissertations, and conference papers, are examined." (Catalogue Greenwood Publishing 2000)
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