"This book details essential strategies to create more effective data visualizations. Jonathan Schwabish walks readers through the steps of creating better graphs and how to move beyond simple line, bar, and pie charts. Through more than five hundred examples, he demonstrates the do's and don'ts of
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data visualization, the principles of visual perception, and how to make subjective style decisions around a chart's design. Schwabish surveys more than eighty visualization types, from histograms to horizon charts, ridgeline plots to choropleth maps, and explains how each has its place in the visual toolkit." (Publisher description)
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"An online survey was conducted in which participants were exposed to one of 16 mock emergency warnings about either a bushfire or a riverine flood and were then asked a series of questions relating to their demographic characteristics, message comprehension and effectiveness, threat appraisal, copi
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ng appraisal, protection motivation and maladaptive coping behaviour. Mock emergency warnings were developed using existing end-user emergency warnings to improve realism and maximise the usefulness of the findings, as well as building on previous QUT-conducted BNHCRC research (see Greer et al., 2019). A total of 2,482 Australians living across all states and territories were recruited to participate in the research. Participants were recruited by the Market Research firm Dynata. Approximately 150 participants responded to each of the 16 stimuli. Overall, the research results show that adding colours and/or icons to the Evacuate Now (Bushfire) message creates improvements, albeit small ones, in message comprehension, effectiveness, perceived probability and perceived self-efficacy. The other three messages showed no improvement (or loss) in message comprehension, effectiveness, threat appraisal, or coping appraisal as a result of adding colours and/or icons." (Abstract)
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"Information Visualization: Perception for Design, Fourth Edition explores the art and science of why we see objects the way we do. Based on the science of perception and vision, the author presents the key principles at work for a wide range of applications--resulting in visualization of improved c
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larity, utility and persuasiveness. This new edition has been revised and updated to include the latest relevant research findings. Content has been updated in areas such as the cognitive neuroscience of maps and navigation, the neuroscience of pattern perception, and the hierarchy of learned patterns. New changes to the book make it easier to apply perceptual lessons to design decisions. In addition, the book offers practical guidelines that can be applied by anyone, including interaction designers and graphic designers of all kinds." (Publisher description)
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"Each chapter starts with a brief recap of the key lessons that are covered in storytelling with data. This is followed by: 'practice with Cole': exercises based on real-world examples posed for you to consider and solve, accompanied by detailed step-by-step illustration and explanation; 'practice o
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n your own': more exercises and thought-provoking questions for you to work through individually without prescribed solutions; 'practice at work': thoughtful guidance and hands-on exercises for applying the lessons learned on the job, including practical instruction on when and how to solicit useful feedback and iterate to refine your work from good to great Much of the content you’ll encounter here is inspired by our storytelling with data workshops. Because these sessions span many industries, so do the examples upon which I’ll draw. We’ll navigate between different topics—from digital marketing to pet adoption to sales training—giving you a rich and varied set of situations to learn from as you hone your data storytelling skills." (Introducion, page xii)
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"This book provides students and researchers a hands-on introduction to the principles and practice of data visualization. It explains what makes some graphs succeed while others fail, how to make high-quality figures from data using powerful and reproducible methods, and how to think about data vis
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ualization in an honest and effective way. Data Visualization builds the reader's expertise in ggplot, a versatile visualization library for the R programming language. Through a series of worked examples, this accessible primer then demonstrates how to create plots piece by piece, beginning with summaries of single variables and moving on to more complex graphics. Topics include plotting continuous and categorical variables; layering information on graphics; producing effective "small multiple" plots; grouping, summarizing, and transforming data for plotting; creating maps; working with the output of statistical models; and refining plots to make them more comprehensible." (Publisher description)
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"Duarte and her team have culled through thousands of data slides of her clients in technology, finance, healthcare, and consumer products, to decode how the highest performing brands communicate with data. DataStory teaches you the most effective ways to turn your data into narratives that blend th
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e power of language, numbers, and graphics. This book is not about visualizing data, there are plenty of books covering that. Instead, you’ll learn how to transform numbers into narratives to drive action." (Publisher description)
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"If you're a data scientist trying to navigate the murky space between data and insight, this practical book shows you how to make sense of your data through high-level questions, well-defined data analysis tasks, and visualizations to clarify understanding and gain insights along the way. When inco
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rporated into the process early and often, iterative visualization can help you refine the questions you ask of your data. Authors Danyel Fisher and Miriah Meyer provide detailed case studies that demonstrate how this process can evolve in the real world. You'll learn: The data counseling process for moving from general to more precise questions about your data, and arriving at a working visualization; the role that visual representations play in data discovery; common visualization types by the tasks they fulfill and the data they use; visualization techniques that use multiple views and interaction to support analysis of large, complex data sets." (Publisher description)
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"Visualizing thought processes can help break down complex problems. It empowers teams and staff to build on one another's ideas, fosters collaboration, jump-starts co-creation and boosts innovation. This book will help brush aside misconceptions that may have prevented you using these techniques in
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your workplace. You don't need Van Gogh's artistic talent or Einstein's intelligence to harness the power of visual thinking and make your company more successful. With the right mindset and the simple skills this book provides you the skills to develop your own signature and style and start generating change by integrating visual communication into your business setting." (Back cover)
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"Any scientist or engineer who communicates research results will immediately recognize this practical handbook as an indispensable tool. The guide sets out clear strategies and offers abundant examples to assist researchers-even those with no previous design training-with creating effective visual
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graphics for use in multiple contexts, including journal submissions, grant proposals, conference posters, or presentations. Visual communicator Felice Frankel and systems biologist Angela DePace, along with experts in various fields, demonstrate how small changes can vastly improve the success of a graphic image. They dissect individual graphics, show why some work while others don't, and suggest specific improvements. The book includes analyses of graphics that have appeared in such journals as Science, Nature, Annual Reviews, Cell, PNAS, and the New England Journal of Medicine, as well as an insightful personal conversation with designer Stefan Sagmeister and narratives by prominent researchers and animators." (Publisher description)
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"This workbook provides an overview of the main points contained in the book 'Making Data Talk: Communicating Public Health Data to the Public, Policy Makers, and the Press', as well as practical exercises for applying the book’s concepts and communication principles to your unique situation. The
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first three chapters review basic communication concepts, from analyzing your audience to building a storyline. Chapters 4 and 5 shift the focus from conceptual to practical by introducing guidelines for presenting data, as well as the Organize, Plan, Test, and Integrate (OPT-In) framework developed by the textbook’s authors to aid in planning and executing data-related communications. Chapters 6 and 7 focus on the application of concepts and the OPT-In framework to the real world in scenarios, such as crisis situations or advocacy. The ultimate goal of this workbook—and the book 'Making Data Talk: Communicating Public Health Data to the Public, Policy Makers, and the Press'—is to help you select and communicate quantitative data in ways lay audiences can understand. You will gain the most from this workbook by reviewing its contents in concert with the book 'Making Data Talk: Communicating Public Health Data to the Public, Policy Makers, and the Press', making note of the tips and guidelines it presents, and completing the practical exercises beginning in Chapter 3 to ensure your understanding of the concepts and ability to successfully apply them." (How to use this workbook)
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"How do you tell your story effectively? How can NGOs make their messages as attractive and compelling as other, competing, information? By using information design. Information design can help tell your story to a variety of constituencies. You can use it as an advocacy tool, for outreach or for ed
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ucation. You can facilitate strategic planning by making a visual map of a given situation. This pamphlet is divided in two parts: first an overview of information design, what it is and how it can be used for social change, followed by some basic principles, tips and advice to help you get started. The examples included in this pamphlet were made by advocacy organizations, media companies and individuals around the world. The graphics show some of the many ways information can be designed and how information design can be used in your campaign." (Introduction)
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