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Countries
Authors & Publishers
Media focus
Publication Years
Methods applied
Journals
Output Type
Book Marketing and Promotion: A Handbook of Good Practice
Key Guides
Oxford: International Network for the Availability of Scientific Publications (INASP) (2001), xv, 366 pp.
"This book fills a gap in book marketing literature, as it focuses on marketing books in developing countries. It is, indeed, "a handbook on good practice". How much should you spend for your marketing budget? How to write effective copy? How much time does it take before the first book reviews appe
...
"In this paper, I will try to briefly summarize the present state of electronic publishing of science in the People’s Republic of China, and to explore how Chinese scientific publishers seem to be more successful in resolving the very same issues that confront their Western counterparts." (Introdu
...
"The idea for this helpful handbook was inspired by two workshops for writers of children’s books held in Tanzania and Uganda in January-February 2000. The workshops were organized by the National Book Development Council of Tanzania and the Book Development Council of Uganda, under the UNESCO/DAN
...
Du manuscrit au lecteur: Guide de l'editeur
Key Guides
Bamako; Bonn: Editions Jamana; Deutsche Stiftung für Internationale Entwicklung (DSE) (2001), 183 pp.
Register of African Publishing Consultants = Registre des consultants de l'edition Africaine = Registro dos consultants de editores africanos
Harare: African Publishers Network (APNET), 2nd ed. (2001), 117 pp.
"This register is arranged alphabetically by country, including complete contact details of the consultants, their educational background and qualifications, professional experience, and specialist areas of expertise." (Hans M. Zell, Publishing, Books & Reading in Sub-Saharan Africa, 3d ed. 2008, nr
...
Indaba 2000: Millennium Marketplace
Harare: Zimbabwe International Book Fair Trust (2001), 272 pp.
"The Zimbabwe International Book Fair annual ‘Indaba’ in 2000 focused on a major weakness in the African book scene, that of marketing. Forty-three papers reflect the wide mixture of professionals involved from all parts of the book chain and the diverse nature of the theme. Papers from plenary
...
Now and in the Next Millenium, 1990s-3000 CE: Assessing Africa’s Scholarly Publishing Needs and Industry
Kampala: RA-Global Communications; JARP, 2nd and expanded ed. (2001), 250 pp.
"A collection of papers on various aspects of scholarly writing and publishing in Africa, mostly by African academics based in the diaspora." (Hans M. Zell, Publishing, Books & Reading in Sub-Saharan Africa, 3d ed. 2008, nr. 2264)
Marketing African Books Worldwide: The ABC Experience
In: Book Marketing and Promotion: A Handbook of Good Practice
Oxford: International Network for the Availability of Scientific Publications (INASP) (2001), pp. 225-243
"A detailed account of the marketing methods and strategies employed by the Oxford-based African Books Collective, to promote and sell a very wide range of African-published books in the countries of the North. It describes the type of promotional materials produced, mailing lists and other marketin
...
African Writers - Publishers Seminar: A Report
Development Dialogue (Dag Hammarskjöld Foundation), issue 1-2 (2000), pp. 49-83
"The African Writers-Publishers seminar (Arusha III) was held at Tarangire Sopa Lodge, Arusha, Tanzania, in February 1998. The aim of the seminar was to facilitate not only a better understanding of the publishing process - and to "demystify" it - but to establish a spirit of mutual confidence betwe
...
"A ground-breaking study commissioned by the Association for the Development of Education in Africa (ADEA), Working Group on Books and Learning Materials on the fiscal, legal, communication, and other constraints of intra-African book trade. The study was designed to present information on the poten
...
Marketing and Promoting Agricultural and Rural Development Publications: A Practical Guide
Key Guides
Oxford; Wageningen: International Network for the Availability of Scientific Publications (INASP); Technical Centre for Agricultural and Rural Cooperation (CTA) (2000), x, 70 pp.
"Produced in landscape format and attractively designed, this is a valuable practical marketing manual that aims to assist small publishers to make sense of the publishing world, particularly NGOs with publishing activities, but where publishing is not the core function. The manual will guide them t
...
Books for Schools: Improving Access to Supplementary Reading Materials in Africa
London: Association for the Development of Education in Africa (ADEA), Working Group on Books and Learning Materials (2000), xii, 200 pp.
"The aim of this study was to examine some of the models through which the school population in Africa gain access to supplementary reading material, and to reach some conclusions which methods work best, and in which circumstances, and to recommend strategies that are affordable and sustainable. Gi
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Women and Activism: ZIBF Women Writers. Conference 1999
Harare: Zimbabwe Women Writers (2000), 160 pp.
"A collection of twenty-four papers and discussions from a conference on women writers that took place during the Zimbabwe International Book Fair in 1999. It includes papers by a variety of voices of women from around the world, including major African women writers. A series of country reports inc
...
"Une synthèse des politiques de plusieurs pays africains francophones en matière de développement et d'utilisation des langues africaines en tant que stratégie essentielle pour l'amélioration et l'expansion des programmes d'éducation, et la fourniture de matériel didactique pertinent." (Hans
...
