"After considering in an introductory chapter the nature of changes in opinion and the communication of persuasion, as well as the general methods of communication, the authors examine the results of the many researches carried out into changes of attitude and opinion due to communication — They s
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tudy the characteristics of the communicator, the role of motivational factors, the organisation of the arguments used in support of the position, the influence of the group and personal factors, active participation, the retention of opinions — In their conclusions, they consider once more the problems of the communicator, of the communication, of the audience and of the factors of response, as well as the problems of application." (Jean-Marie Van Bol, Abdelfattah Fakhfakh: The use of mass media in the developing countries. Brussels: CIDESA, 1971 Nr. 1066, topic code 030)
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"The author investigates the present state of research into the influence of television on the public and especially on young people." (Jean-Marie Van Bol, Abdelfattah Fakhfakh: The use of mass media in the developing countries. Brussels: CIDESA, 1971 Nr. 984, topic code 011, 452)