"With regards to professional role orientations, the vast majority of journalists in Mexico found it extremely or very important to report things as they are, followed in second place by the role of promoting tolerance and cultural diversity, and the role of advocating for social change in third place. The fourth role to which Mexican journalist gave top importance in a most (5) to least (1) scale was to let people express their views, followed by the role of monitoring and scrutinizing political leaders in fifth place. The top roles show a rich mixture of adherence: from the classic Western roles of dissemination (reporting things as they are), to the roles more associated with mobilization and promotion of positive social outcomes (promoting tolerance or advocating for social change), followed by democratic roles such as serving as forum (let people express their views) and the watchdog function of the press (monitoring political leaders). There appears to be greater consensus around the ten most-popular roles, as shown by the relatively lower standard deviations, than in the bottom ten roles. This indicates the journalists who support those roles are unusual and the values they represent are a point of contention within the corps of journalists. For example, the least prioritized role was to convey a positive image of political leaders which however had a fairly high standard deviation, followed by the role of being an adversary to the government, which ranked in penultimate place in order of priority and had the second highest standard deviation of them all. This suggests some journalists consider both roles very important while others do not at all. The support of government policy was also the third least prioritized role, followed by that of providing entertainment and relaxation in fourth place and by the role of being a detached observer of events in fifth place of low priority, but which had the highest standard deviation of them all, suggesting very little agreement on how distant should journalists be from the stories they report on." (Journalistic roles, page 2)