"The KAS Task Force on Journalism Education in South East Europe has conducted a survey among journalism undergraduates and graduates in five countries – a first-time initiative in the region. Their response can be seen as a testimonial of a media sector in turmoil. In the Western Balkans and other countries in South East Europe, such as Romania, the general challenges for media outlets precipitated by the internet revolution are compounded by specific deficiencies of the media landscape. In many cases, media outlets in South East Europe operate at a loss. National media markets are too small to accommodate the relatively high number of media outlets. Citizens are largely reluctant to pay for a high standard of journalism – one of the reasons why employment conditions are volatile and often unattractive. Fewer journalists are expected to deliver a greater news output in the cross-media era. Moreover, media are often owned by business moguls with inclinations to use media ownership as an instrument for gaining political influence for whom journalist entrepreneurship is not a primary concern. Despite these daunting challenges in the broader environment, many still consider journalism a dream job. On the other hand, the study shows that half of media students envisage working in other fields following graduation." (Foreword)