Filter
27
Featured
Free Access
24
Inspiring Practice
3
Key Guidance
2
Top Insights
1
Topics
Financing Digital / Online Media
13
Financing Media, Financial Media Management
5
Digital Journalism, Online Journalism
3
Audience Feedback, Interaction & Participation
2
News Consumption & Information Sources of Media Users
2
Digital Media Startups
2
Financing Not-For-Profit & Community Media
2
Crowdfunding
2
Advertising Sales Management
1
Audience Research in Media Assistance
1
Digital & Social Media Use, Internet Use
1
Information Needs
1
Media Use, Media Consumption
1
Trust in the Media, Credibility of Media
1
Event Marketing & Communication
1
Community Participation in Community Media
1
Digital Platforms & Intermediaries
1
Online News
1
Journalistic Social Media Use
1
Media Marketing, Branding & Promotion
1
Financing Radio
1
Good Practice Examples
1
Collaborative Journalism, Journalism Cooperation
1
Local Journalism
1
Local Communication & Media
1
Financing Media: Philanthropic Support
1
Media Assistance: Financial Sustainability & Management
1
Membership Organizations
1
Clarín (Newspaper, Argentina)
1
Motivations
1
Participation
1
Language
Document type
Countries / Regions
Authors & Publishers
Media focus
Publication Years
Methods applied
Journals
Output Type
Digital Pay-Meter Playbook: How Today’s News Publishers Can Use Data, Best Practices, and Test-And-Learn Tactics to Build Better Pay-Meters
Shorenstein Center on Media, Politics and Public Policy;Lenfest Institute for Journalism (2019), 35 pp.
"Our research suggests publishers should invest in capabilities to engage in constant testing and experimentation in digital — to build engagement among digital audiences and ultimately convert engaged readers into paying subscribers. For commercial and for-profit models in particular, publishers
...
Money for nothing and content for free? Zahlungsbereitschaft für digitaljournalistische Inhalte
Düsseldorf: Landesanstalt für Medien NRW (2019), 42 pp.
"Die vorliegende Studie untersucht, wie etablierte Medienunternehmen und journalistische Neugründungen in Deutschland nutzerseitige Zahlungsbereitschaft für digitaljournalistische Inhalte besser identifizieren, fördern und abschöpfen können. Auf Grundlage einer für die deutsche Online-Bevölke
...
Strengthening Media Systems Activity (SMS). Demand-Side Study: “Comprehensive Study of the Public’s Media Needs and Behaviors in Serbia”
Top Insights
IREX;CESID;USAID (2019), 72 pp.
"This study was specfically intended to: 1. provide comprehensive insight into the public’s media consumption patterns, and its underlying causes: a) values; b) needs and interests, particularly regarding media content; c) motivation and aspirations, with specific emphasis on buying media content;
...
Rebooting Journalism: How Media Startups Overcame the Business Model Crisis. What Can We Learn from Eldiario.es and Mediapart?
Oxford: Reuters Institute for the Study of Journalism (2019), 78 pp.
"This research is based on the belief that there is no journalism crisis, but a business model one. So, learning from successful experiences that innovate in the business is the first step towards building a healthier media landscape in other countries. During this paper I will focus specially in tw
...
Guide to Audience Revenue and Engagement
Colombia Journalism School (2018), 121 pp.
"This report is intended to aid staff from news organizations and media entrepreneurs who wish to grow their revenue by deepening interactions with their audiences. It’s based on hundreds of conversations and interviews with journalists, managers, and members themselves, including newsroom fieldwo
...
How Media Companies Use Data to Sign Up Digital Subscribers (and Keep Them)
Oxford: Reuters Institute for the Study of Journalism (2018), 36 pp.
"Journalist fellow Michael Leitner takes a deep dive into media organisations who already use data to efficiently acquire, engage and furthermore keep subscribers. Do we need automated paywalls, and what data do we need to use to keep readers interested? Key Insights: Dynamic paywalls are no silver
...
Funding Journalism in the Digital Age: Business Models, Strategies, Issues and Trends
New York: Peter Lang (2010), 185 pp.
"Quality journalism is expensive to produce – so how will it survive as current sources of revenue shrink? Funding Journalism in the Digital Age not only explores the current challenges, but also provides a comprehensive look at business models and strategies that could sustain the news industry a
...
