"This position paper reports on the findings of a research project conducted from late-2021 to early-2022 involving consultations with a range of stakeholders in the news media and digital advertising industries, regulators, and government officials, as well as extensive desk research on the state o
...
f knowledge on related initiatives around the world which use competition law processes to advance the sustainability of journalism. It is intended as a resource for regulators, stakeholders in the news media sector, and other supporters of journalism sustainability in South Africa and beyond to better understand the advantages, challenges, and nuances of pursuing competition-based regulation or reform in the digital economy in South Africa." (Executive summary, page 5)
more
"The fact that about half of the news-producing media organizations categorise themselves as having insufficient newsroom resources as far as equipment, technology and training are concerned suggests that there is still need to look into equipping newsrooms technologically and continuing efforts to
...
upskill journalists in the region. As regards positive journalistic practices in content production, such as fact-checking and adhering to ethics, there is generally confidence that the right systems and procedures are in place. Sufficient and regular pay for newsroom staff is however lower ranked. Considering that journalism is a talent good and the best talents are retained by, among other factors, sufficient remuneration, this is an issue worth keeping an eye on, if media houses in the region want to retain high quality staff who will produce high quality content in the long run. On finances, the fact that government funding was a stabilizing factor during the COVID-19 pandemic argues for creating structures that would enable media houses to access government support in times of need – such as a permanent fund – but only so long as it does not come at the price of editorial independence." (Conclusion, page 64)
more
"Esta guía está dirigida a todas aquellas personas que trabajan en un medio independiente, que estén interesadas en organizar las finanzas de su organización, mantenerlas en orden y producir informes que aporten información valiosa. Los fundadores, directores y gerentes de proyectos de medios p
...
ueden usar esta guía para mejorar la forma en que administran sus organizaciones. Los contadores y empleados/as que trabajan en medios o consultores del área de sustentabilidad también pueden encontrar valiosa esta guía si tienen que desarrollar propuestas de presupuestos o informes financieros." (Página 5)
more
"This working paper argues that business models capable of supporting independent media are decreasingly available, that media markets are increasingly fertile territory for government co-option and that alternative sources of revenue for independent media are scarce." (Page 3)
"This in-depth study explores some of the most popular tactics being used by news and other media organizations to diversify their revenue streams and generate income through a variety of different means. It does this by deep dives into subscriptions, paywalls, advertising, content and other establi
...
shed and emerging ideas. The report is a fully rewritten and fully revised update of my 2019 paper of the same name. Like its predecessor, it’s designed to be easy to digest and packed with a wealth of case studies. These insights will provide a mixture of inspiration — and affirmation — for publishers and content creators around the world, as they continue to look at how to reduce their dependence on advertising income, and identify fresh, diverse, opportunities to generate income across a variety of verticals." (Abstract)
more
"The road to creating a successful corporate culture in the new hybrid work era is lined with landmines, but it is also loaded with new opportunities for more diverse, more motivated, and more talented workforces. Financial sustainability was already a dicey challenge pre-Covid. Companies producing
...
undifferentiated content for unengaged audiences on the back of display advertising were doomed in the long run. That long run was shortened to a matter of months. The companies that were already diversified were able to adapt and diversify further, bolstering streams that were working (subscription-driven newsletters), pivoting on streams that had to change (live events to virtual events), and adding new or enhancing existing streams that fit the moment (e-learning, clubs, and ecommerce). Publishers who were already creating unique content found readers willing and eager to pay for it. Readers reacted positively to long-form journalism, while also finding utility in quick-hit, information-packed short-form pieces and graphic-only content. Video in all its glories - searchable, animation, personalised, live, interactive, social media (TikTok), etc. - flourished. Some print publishers, while taking the expected hit from newsstand shut-downs, pivoted to a strategy of increasing quality and price while decreasing frequency, and they found ready, hungry, and growing audiences. Other print publishers leveraged the print media's reputation as a trusted source of information to drive subscriptions and sales of one-off topical publications. In a world awash in misinformation, readers have shown a willingness to pay for information they know they can trust. Audiences also began to reward media companies who engaged in and promoted their sustainable activities by voting with their subscription payments and donations for corporate environmental responsibility." (Executive summary, page 4)
more
"This report is meant to share the experiences and lessons of local media practitioners globally, and to build a community for networking and support. It’s about telling their story in their own voice – and helping all involved learn from one another. By talking to both new digital start-ups and
...
traditional media in transition, this report identifies how media builders in different circumstances understand and meet the challenges they face. Comparing and contrasting experiences from different parts of the world provides both lessons that can be copied as well as warnings about the need to understand how different regional and national conditions impact success. From there, the report draws practical recommendations for news media leaders, for media support organizations, and for the IPI global network." (Introduction, page 4)
more
"In June 2020, MDIF conducted a survey of 36 Myanmar media outlets to gather information about the impact of COVID-19 on their businesses between March and May. They represent a mix of national media, as well as local media from the ethnic states and regions. Their operations are of various sizes: t
...
hree media have 70-150 staff, 7 have 20-69, and 26 have 1-19. All the media surveyed felt the impact of COVID-19 almost immediately. Not surprisingly, as this has generally been the experience of media worldwide, commercial revenue decline was often dramatic: half of the survey respondents reported more than a 75% drop in income. Thirty-two of the 36 respondents had advertising revenue prior to the start of the pandemic, and all of them reported that it was negatively affected. All 19 media with print products were obliged to either reduce or even halt production. In response to collapsing revenues, 31 of the 36 survey respondents instituted spending cuts between March and May including, in some cases, cutting salaries and staff. Even as they reeled from the economic impact, Myanmar media also had to adapt their working environments. All the media surveyed quickly instituted work from home practices or else established social distancing in their offices and provided protective equipment for their staff. At the same time, more than half of the media reported having to contend with safety and security challenges. These came in the form of restrictions on movement, websites being blocked, on and offline surveillance, staff harassment and arrests. In common with media in other countries, one bright spot in this bleak picture has been audience growth. MDIF’s survey found that almost all media saw both their digital audiences, and audience engagement, increase. This had a positive knock-on effect for the media, with 30 respondents reporting that during this period they were able to strengthen their digital skills and knowledge due to the increased focus on their online content. The good news that 21 of the 31 respondents that sought emergency funding during the survey period obtained it, is tempered by the reality that the impact of COVID-19 has been deep and will be long lasting. The future for media in Myanmar is precarious." (Introduction)
more
"In a growing number of countries around the world, the greatest menace to editorial independence and professional standards is media capture, a form of media control achieved through a series of premeditated steps taken by governments and powerful interest groups, which undermines journalism as a p
...
ublic good. This study enables readers to understand media capture and other threats faced by independent media today. The important developments tracked in these pages call out for dialogue towards practical actions to strengthen editorial independence and professional standards of journalism." (Back cover)
more
"Independent media outlets in the Western Balkans are facing major challenges to their financial sustainability. With the exception of some of the largest broadcasters with national coverage and the most visited online media, the majority of media outlets across the region are not sustainable busine
...
sses. In particular, local media outlets, media engaged in niche reporting and/or those critical of the government are unable to generate sufficient advertising revenues. Media outlets in the region operate within a dysfunctional media system. Their revenues are shrinking, and a larger number of media outlets compete for increasingly thin pickings. Meanwhile, political interference and corrupt advertising practices deepen their woes. Media outlets are further disadvantaged by the radical changes in media consumption habits and advertising flows. As a result, independent journalism is sustained on only a small number of platforms that are committed to pluralism, democratic debate and democratic processes. Media ownership in the Western Balkans lacks transparency, and ownership of media outlets is often used as a way of influencing the public and/or the government, in line with the particular political and business interests of their owners. In addition, there is a strong tendency towards the concentration of power in the hands of few dominant players in areas such as media production, distribution, advertising and related businesses (in BiH, Serbia, and Montenegro, mainly the United Group and Telekom Srbija). By acquiring the rights to virtually all premium content, these dominant groups are making it highly challenging for other media outlets to secure a reasonable share of advertising income. The advertising market is affected by three dominant issues: the continuing economic crisis and the shift of advertising budgets to regional and global media and to online communication platforms; corrupt advertising, instrumentalised for the promotion of particular political and other interests; a lack of credible audience data." (Conclusions, page 40)
more
"In June 2020, MDIF conducted a survey of 36 Myanmar media outlets to gather information about the impact of COVID-19 on their businesses between March and May. They represent a mix of national media, as well as local media from the ethnic states and regions. Their operations are of various sizes: t
...
hree media have 70-150 staff, 7 have 20-69, and 26 have 1-19. All the media surveyed felt the impact of COVID-19 almost immediately. Not surprisingly, as this has generally been the experience of media worldwide, commercial revenue decline was often dramatic: half of the survey respondents reported more than a 75% drop inincome. This is, though, significantly greater than the 40-60% decline that media companies MDIF is working with elsewhere around the world have experienced. Thirty-two of the 36 respondents had advertising revenue prior to the start of the pandemic, and all of them reported that it was negatively affected. All 19 media with print products were obliged to either reduce or even halt production. In response to collapsing revenues, 31 of the 36 survey respondents instituted spending cuts between March and May including, in some cases, cutting salaries and staff." (Introduction)
more
"This book is about how to grow an independent media business, and we are perfectly aware that news publishing these days is not for the faint of heart [...] We ask: Is there a media business approach that is not primarily focused on the needs and wants of an advertiser, a funder or the journalists
...
in the newsroom, but instead aims to meet the needs of all the individuals within the community served? Assuming there is, how does a news enterprise capture some of the value created for that community? We have three reasons to believe these are the right questions. First, social actors need reliable, decision-grade information and insight to thrive, and at our best, that’s exactly what we provide. Second, we are neither alone nor unique in the challenges we face – and firms in adjacent industries, confronted with similar forces, can and do succeed. Finally, in our work with hundreds of news enterprises in the US, Europe, Middle East and Asia, we have seen success stories within and outside traditional journalism. It can be done." (Introduction, page 8)
more
"This book explores the different ways Francophone research on news media has faced the challenges of dependence and independence from three complementary perspectives. The first is economics - how can sustainable business models be developed and to what extent can crowdfunding help to maintain the
...
financial and editorial independence of newsrooms? Secondly, in a time where the role of journalism in the public sphere is more questioned than ever, the authors evaluate to what extent news media can embody the needs of their readers. Thirdly, the authors consider the historical and political context of publication in the light of the 'Arab Spring'. This book deals with major, contemporary evolutions of news media, bringing together research that considers the media in France, Canada, and the Arab region (notably Tunisia, Algeria, Morocco, and Egypt). Using numerous case studies, this book helps to define how complex the question of independence is today." (Publisher description)
more
"Only three of the ten most popular television channels in Kazakhstan are not government-owned. Former President Nursultan Nazarbayev directly or through his family, also owns television channels. For example, KTK, the second most watched television channel in the country is run by the Foundation of
...
the First President of the Republic of Kazakhstan-Elbasy. Another popular television channel, NTK, is owned directly by a Nazarbayev family member. Nazarbayev resigned in March 2019, but political analysts say that he did so to be able, before he dies, to supervise a smooth transition to a new regime that will continue his policies, ensuring centralization of political control and preventing criticism of authorities as Nazarbayev did during his 29-year tenure. When it comes to online news, the Government owns three of the 10 most visited websites: Kazinform.kz, Bnews.kz and 24.kz. In fact, none of the most popular news portals in Kazakhstan are independent and truly free of government control. For example, TengriNews.kz, one of the most read news websites is owned by the company Alash Media Group, which is known for promoting a strong pro-government narrative.
The foreign influence in Kazakhstan’s media landscape is limited as foreigners can own only 20% of a media company. That being said, the Russian influence in the Kazakh media is notable. The most popular television channel in the country, Eurasia, jointly owned by the governments of Kazakhstan and Russia, is known for promoting a heavy pro-Russian agenda on world affairs. Another popular television channel, Channel 31 (31 Kanal) is co-owned by Bulat Utemuratov, a wealthy local businessman, and the Russian-funded STS Media Holding. Kenes Rakishev, another entrepreneur, owner of Channel Seven (Sedmoy Kanal), is also a partner in Fastlane Ventures, a prominent Russian venture fund that usually invests in internet companies.
The Government is by far the largest funder in the media, with over €144m spent in cash dished out to media companies in 2017, more than the overall ad spend in Kazakhstan, according to industry estimates. Most of the government funding goes to government-owned media companies or privately held outlets that show support of the Government. For example, in television, the biggest chunk of government cash is spent on financing Khabar and Qazaqstan, two government-owned channels.
In such a centralized media environment in which the Government plays a disproportionately big role, there is hardly any space for independent journalism. Owned by a civil society activist and journalist, Vlast.kz is arguably the sole truly independent news website among the 10 most visited websites in the country. There are other independent news media such as Azattyq, the local service of Radio Free Europe/Radio Liberty, but their audience is much smaller." (Page 4)
more
"[...] there seems to be an understanding that the media is important and that society needs the media. In October 2018, KAS Media Africa, therefore, gathered the CEOs of media houses, publishers and editors-in-chief from 16 different countries, both from Anglophone and Frenchspeaking Africa, in Acc
...
ra. In the Ghanaian capital, they heard about different models of how to make one’s media enterprise economically stronger. Questions such as whether Africa needs or accepts a paywall featured. Along with several other key sustainability issues, the critical question of how the media can make itself more independent from government advertising – often a vital cog in the media’s sustainability in most parts of Africa – was also debated. There is no one-size-fits-all model of a good media enterprise, but we do encourage the exchange between people who realise that making an online publication in Cape Town is completely different from defending one’s publication in Bamako, Mali against government interference and terrorist threats. Some media in Africa will not survive the gathering storms, while others will make it through diversification, innovation, an exchange with other players in the African market, and with the passion of their publishers." (Foreword)
more
"Over the course of the past few years, crowdfunding platforms have made significant gains in art and technology, and more recently in the field of journalism. This article provides an overview of Rapport, a Finnish crowdfunding platform designed to allow a new approach for journalists to fund their
...
work." (Page 91)
more
"Newspapers have come a long way since youngsters hawked the latest edition on street corners or metal boxes collected coins from anonymous visitors sucked in by a juicy headline. Today’s publishers need to be much more savvy about distribution, getting their arms around who their customers are, w
...
hat makes them pay, and how to drive the right behaviors across a varied and complex online landscape. That means applying new technologies, adopting a “test and learn” way of thinking and going where the data leads them. Gone are the days when success could be measured by how many million unique visitors a website has in a month, especially when the vast majority of those come once, never to be seen again. In a few years time, the playbook may have changed. But keeping up with the fast-moving technology world is no longer an option, it’s an imperative for survival in the digital age." (Conclusion)
more