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215
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129
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"This is a guide of sorts, presenting a collection of terms used on both sides, which in some contexts may be regarded as loaded or biased, or whose meaning is often misunderstood, or which can be misleading. These are words the use of which is liable to give away the reporter’s communal identity ... more
"Si hubiera que resumir la esencia de la comunicación de crisis en un slogan, podría decirse que la comunicación de crisis es prepararse para lo peor. Tiene como fin anticipar, prevenir y prever: identificar las áreas de crisis posibles, determinar su probabilidad, buscar soluciones preventivas, ... more
"Divided into three parts, the book provides a complete overview of the research process spanning: the uses, planning and management of research; reviewing existing evidence; learning development research skills; choosing research methods; undertaking ethical research; writing an effective research ... more
"The digital switchover (DSO) is the commonly accepted name given to the process of changing the underlying radio broadcast technology from the outdated analogue system to a system based on equipment capable of transmitting and receiving digital signals. This guide was produced to help with the proc ... more
"This guide starts with "the three principles of visual communication": Humans are visual first, verbal second; our decisions and actions are based more on emotional reactions than rational thought; visuals are the most effective communications vehicles for evoking emotion and getting people to take ... more
"El presente manual es una guía de métodos y técnicas básicas para el periodismo de investigación que busca expresamente llenar un vacío existente en la literatura de la profesión. La mayoría de los manuales dedicados al tema tratan extensamente al problema de dónde encontrar la informació ... more
"This toolkit offers radios in Africa and beyond proposals for participatory programming approaches to engage young people's presence in broadcasting. The publication is divided into four parts that guide the reader through a step-by-step process clarifying linkages between conceptualising and plann ... more
"The goal of this document is to improve the effectiveness of DFID programmes and the measurement of their impacts by providing DFID Advisers with the practical skills to develop high quality theories of change, to understand the role they play in programme design and assessment. It is intended for ... more
"A practical guide for journalists practising in the Democratic Republic of the Congo, Lesotho, Namibia, Zimbabwe and Tanzania. The handbook not only contains a comprehensive overview of applicable media laws for each country reviewed, it also contains suggestions on possible law reforms to improve ... more
"Liliana Rodríguez-Campos and Rigoberto Rincones-Gómez present their Model for Collaborative Evaluations (MCE) with its six major components: identify the situation, clarify the expectations, establish a collective commitment, ensure open communication, encourage effective practices, and follow sp ... more

Kommunikation und Social Media

Konstanz: UVK, 3., überarb. Aufl. (2013), 228 pp.
"Melanie Huber stellt in ihrem Standardwerk die bekannten und weniger bekannten Dienste des Social Web vor und zeigt mögliche Strategien, wie man im Netz überhaupt wahrgenommen wird. Das Buch hilft bei der Entscheidung, ob Aktivitäten im Netz »etwas bringen« und wie viel Engagement innerhalb so ... more