"Das Lokale ist publizistische Kraftquelle und innovativer Hotspot, hier wird mit neuen Formen und Formaten experimentiert. Im Lokalen beginnen viele Journalisten ihre Karriere. Das Lokale ist beim Leser beliebt und der Einfluss der Berichterstattung auf die Eliten vor Ort ist hoch. Band 5 zeigt pra
...
ktisch, was den Lokalteil stark macht: wie Lokalrecherche funktioniert, wie Informationen richtig selektiert werden und wie die Präsentation und die Vermittlung zum Nutzer gelingt. Denn der journalistische Alltag im Lokalen ist nicht einfach. Zeitdruck, Kungelei und Bequemlichkeit sind an der Tagesordnung. Das Buch benennt nicht nur diese Gefährdungen, sondern zeigt auch, wie Journalisten den täglichen Pressemitteilungen, Ankündigungen und Terminen neue Seiten abgewinnen können. Interviews mit gestandenen Lokaljournalisten sowie zahlreiche Fallbeispiele runden die einzelnen Kapitel ab. Das Internet scheint inzwischen allmächtig. Doch der Schein trügt: Die Regionalpresse kann sich von der publizistischen Konkurrenz abheben, indem sie auf ihre Lokalkompetenz setzt: Statt „more of the same“ heißt es fortan „out of the ordinary“. Globalität gibt dem Lokalen eine neue Wertigkeit, Band 5 greift diesen Trend auf." (Verlagsbeschreibung)
more
"This Guide offers advice about the role, relevance and use of communication for implementing Access and Benefit-sharing (ABS) systems at the national level. It provides an overview of communication considerations, approaches and methods for the different phases of ABS implementation. Establishing A
...
BS policies, regulations, institutions and mechanisms is a process of social change. Well-designed communication strategies will help you manage the change effectively, and efficiently." (Introduction)
more
"This guide is designed for reporters and editors who already have some experience covering business and finance. The goal is to help journalists develop stories that examine how a company is governed, and spot events that may have serious consequences for the company’s survival, shareholders and
...
stakeholders. Topics include the media’s role as a watchdog, how the board of directors functions, what constitutes good practice, what financial reports reveal, what role shareholders play and how to track down and use information shedding light on a company’s inner workings. Journalists will learn how to recognize “red flags,” or warning signs, that indicate whether a company may be violating laws and rules. Tips on reporting and writing guide reporters in developing clear, balanced, fair and convincing stories." (Page 5)
more
"This guidance aims to help improve programme design and management and strengthen the use of evaluation in order to enhance the quality of conflict prevention and peacebuilding work. It seeks to guide policy makers and country partners, field and programme officers, evaluators and other stakeholder
...
s engaged in settings of conflict and fragility by supporting a better, shared understanding of the role and utility of evaluations, outlining key dimensions of planning for them, setting them up, and carrying them out. This guidance is to be used for assessing activities (policies, programmes, strategies or projects) in settings of violent conflict or state fragility, such as peacebuilding and conflict prevention work and development and humanitarian activities that may or may not have specific peace-related objectives. This encompasses the work of local, national, regional and non-governmental actors, in addition to development co-operation activities. The central principles and concepts in this guidance, including conflict sensitivity and the importance of understanding and testing underlying theories about what is being done and why, are applicable to a range of actors." (Executive summary, page 8)
more
"The tools nonprofits need to measure the impact of their social media. Having a social media measurement plan and approach can no longer be an after-thought. It is a requirement of success. As nonprofits refine their social media practice, their boards are expecting reports showing results. As fund
...
ers provide dollars to support programs that include social media, they too want to see results. This book offers the tools and strategies needed for nonprofits that need reliable and measurable data from their social media efforts. Using these tools will not only improve a nonprofit's decision making process but will produce results-driven metrics for staff and stakeholders. A hands-on resource for nonprofit professionals who must be able to accurately measure the results of their social media ventures. Written by popular nonprofit blogger Beth Kanter and measurement expert Katie Delahaye Paine. Filled with tools, strategies, and illustrative examples that are highly accessible for nonprofit professionals. This important resource will give savvy nonprofit professionals the information needed to produce measurable results for their social media." (Publisher description)
more
"Aktive Medienarbeit ist die zentrale Methode der Medienpädagogik und täglich werden in unzähligen Projekten neue und bewährte Konzepte angewandt. Gleichzeitig entdecken viele pädagogische Fachkräfte Medienpädagogik oder die Aktive Medienarbeit neu und suchen nach Grundlagen, Anregungen und K
...
onzepten – und finden diese verstreut an vielen verschiedenen Stellen, aber nirgendwo übersichtlich gebündelt. Das JFF – Institut für Medienpädagogik und der Medienpädagogik Praxis-Blog sammeln in diesem Buch theoretische Grundlagen und bewährte Konzepte und schlagen so eine Brücke zwischen engagierten Expertinnen und Experten und allen, die nach Anregungen suchen. So sind knapp 100 erprobte und übertragbare Konzepte aus den Bereichen Foto, Audio, Video, Web, Mobile, Games und Quer ausführlich beschrieben und durch Checklisten, Arbeitsmaterialien und Fotos hilfreich ergänzt. Zusätzlich sind theoretische Grundlagen für die Aktive Medienarbeit so aufbereitet, dass sie bei der alltäglichen Projektarbeit helfen. Einen besonderen Einblick in die Vielfalt der medienpädagogischen Praxis geben darüber hinaus die individuellen Tipps von Expertinnen und Experten und das Glossar, das Fachbegriffe verständlich macht und einen zusätzlichen Zugang zu den Projekten ermöglicht." (Verlagsbeschreibung)
more
"This practical guide to sustainable IT offers a detailed, hands-on introduction to thinking about sustainable computing holistically; starting with the choices you make when buying technology, the software and peripherals you use, through to how you store and work with information, manage your secu
...
rity, save power, and maintain and dispose of your old hardware. Suggestions and advice for policy makers are also included, along with some practical tips for internet service providers. Written by IT expert and environmentalist Paul Mobbs, the purpose of the guide is to encourage ICT-for-development (ICTD) practitioners to begin using technology in an environmentally sound way. But its usefulness extends beyond this to everyday consumers of technology, whether in the home or office environment. We can all play our part, and the practice of sustainable computing will go a long way in helping to tackle the environmental crisis facing our planet." (Back cover)
more
"Getting SMS campaigns right is not simple. The right content, delivered at the right time in the right context, is critical. Adding the right kind of interaction to campaigns can make them more engaging, and increase their power in encouraging positive change. Positive behavior change campaigns sho
...
uld also ideally be measurable - this is never easy, but when your recipients are difficult to access physically, as is often the case with SMS campaigns, this becomes more challenging. This guide seeks to introduce some key points to think about when planning to use SMS for behavioral change campaigning." (Introduction)
more
"Based on Michael Quinn Patton's Utilization Focused Evaluation, this briefer and more condensed 'essentials' book provides both an overall framework and concrete advice for how to conduct useful evaluations that actually get used. This book integrates both theory and practice and is not only based
...
on research, but also professional experience." (Publisher description)
more
"The material in this edition covers a broad range of subjects including the unique challenges of reporting on HIV/AIDS, treatment and prevention strategies, key figures in the struggle against HIV/AIDS and global efforts to finance the campaign against HIV/AIDS. The epidemic is not only a battle ag
...
ainst a virus. It can also be a battle about ideas, cultural taboos, stigma and discrimination. For that reason, we have included information about the political and social aspects of the epidemic and provide journalists with guidance about navigating these issues effectively. Additionally, there is information about malaria and tuberculosis." (Page iii)
more
"This second module focuses on two main aspects of managing community radio stations. First, it examines the governing bodies of a station and gives succinct descriptions of each body’s function and structure as it relates to the governance of the radio. The second section of this module serves as
...
a guide for human resources management. It presents the roles and responsibilities involved for each staff- and volunteer position, and gives an overview of the recruitment process for new personnel." (Introduction, page 2)
more
"The first part deals with the increasingly important role of production as project managers, a role which has not been adequately written about in any of the recent literature on publishing. The second part deals with the processes and raw materials used in developing and manufacturing print on pap
...
er products. Case studies are used to illustrate why and how some processes or raw materials may or may not be appropriate for a particular job." (Publisher description)
more
"Behavior Change Communication (BCC) interventions have become an integral part of many HIV prevention programs. Monitoring and evaluation is expected to be included in the design of any BCC interventions from the beginning on. However, the know-how on how to demonstrate results and impacts of such
...
interventions in a methodologically sound way often lags behind. This document aims at enhancing program officials' understanding of the importance of evaluations as well as the most important steps to take and decisions to make in the course of an evaluation, and at enabling them to oversee the work done by the evaluators.
It is divided into three parts. The first part presents the main general aspects that need to be taken into consideration when monitoring and evaluating BCC interventions with a focus on HIV-related BCC approaches. More specifically, a general framework for monitoring and evaluation is presented, including among others information on the use of appropriate indicators, the development of an evaluation plan, different types of evaluation, study designs of summative evaluations, statistical analysis and dissemination of the evaluation results. Based on this theoretical background presented in part one, the second part draws conclusions, presents recommendations and gives practical advice on monitoring and evaluating HIV BCC programs. Three types of HIV BCC interventions, relevant to the work of German Development Cooperation (GDC), are also here discussed; these are the tool Join-in-Circuit, peer education programs and mass media campaigns. The third part presents four country examples of M&E of HIV BCC interventions implemented by GDC programs. These were discussed during a short-course on evaluation of BBC interventions offered by GIZ from 9]10 March, 2012 in Johannesburg, South Africa." (Executive summary)
more
"This book is a valuable collection of tips and techniques, covering both data as a source of journalism and as a tool with which the story is told. It starts with a general introduction on the main characteristics of data journalism, gives an insight into its practical relevance in the newsroom, an
...
d presents inspiring case studies on elections, riots, school performance, corruption and other issues. It then introduces methods of data sourcing from open data portals, through freedom of information laws, and by crowdsourcing, followed by practical advice on how to extract and interpret information from raw data. The final section on "delivering data" shows how data visualisation helps to tell stories and provides tips on building news apps and feeding open data platforms." (CAMECO Update 2-2012)
more
"The gender-sensitive indicators for media (GSIM) is a non-prescriptive set of indicators, designed particularly for media of all forms. However it bears much relevance and usefulness to citizens' media groups advocating for gender equality, other non-governmental organizations, media associations,
...
journalists' unions and clubs, media self-regulatory bodies, civil society organizations, especially those concerned with gender and media, government ministries or entities, academic institutions and research centres such as journalism, communication, technology schools and universities and other training institutes. The purpose is to encourage media organizations to make gender equality issues transparent and comprehensible to the public, as well as to analyze their own internal policies and practices with a view to take necessary actions for change. The hope is that media organizations will, through their own mechanisms, decide to adapt and apply these indicators to enhance media development and quality journalism." (Page 16)
more
"This book takes students step-by-step through the process of doing qualitative content analysis. Margrit Schreier show how to: create a coding frame; segment the material; try out the coding frame; evaluate the trial coding and then carry out the main coding; and consider what comes next. She also
...
discusses software choices for doing qualitative content analysis. Each part of the process is described in detail and research examples are provided to illustrate each step. Frequently asked questions are answered, the most important points are summarized, and end of chapter questions provide an opportunity to check for understanding." (Publisher description)
more