"This book is an introduction to reading visual culture. It explains which methods are available to the undergraduate student and shows exactly how to use them. The book begins with a discussion of general themes and recent debates, on the meaning of culture and the function of the visual, that offe
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rs a critical inquiry into the relation of visual images to social identities and social relations. Gillian Rose then goes on to investigate in detail the different methods for interpreting visual images. The strengths and weaknesses of each method are discussed in relation to a detailed case study, as well as to the more general issues outlined in the introduction. These methods include: compositional interpretation, content analysis, semiology, psychoanalysis, discourse analysis, audience analysis." (Publisher description)
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"Uno de los reporteros con más experiencia de España cuenta todos sus trucos y recursos para hacer noticias y documentales en televisión. Desde la selección del material hasta la nota de prensa final, "El reportero en acción" cubre todas las fases del proceso de realización. Si el anterior tí
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tulo de Jaume Vilalta en esta colección (El espíritu del reportaje) era eminentemente teórico, éste es un libro práctico y resolutivo que aporta soluciones prácticas para filmar, editar y escribir un documental. Reflexiona además sobre cuestiones éticas que se presentan en el día a día del periodismo. El objetivo de este libro, no obstante, no es ser un tratado acerca de las técnicas de rodaje y montaje. El sentido de los capítulos relacionados con las técnicas narrativas audiovisuales es ayudar a pensar hacia donde tiene que apuntar la cámara, qué posibilidades nos ofrece el montaje y cómo adecuar la narración oral para mejorar el conjunto. Explica, en definitiva, lo que indefectiblemente tiene que conocer el equipo que aborde un documental." (Editorial)
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"This Framework is organised in the sequence of a logical approach to the design of information systems that are intended to deliver socio-economic benefits via Telecentres for the purpose of community level development and poverty reduction. Telecentres are promoted as an answer to the problems of
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the digital divide, whereby large sections of society do not enjoy access to Information and Communication Technologies (ICTs) and are seen to be excluded from the socio-economic benefits that such access brings. By providing shared, community-based access to ICTs, Telecentres help to overcome this disparity. However, this framework for designing Telecentres is based on the understanding that whilst access to ICTs is important, of itself, it is insufficient. Telecentres should be capable of making use of ICTs in a way that delivers tangible benefits to their communities, and are therefore tools for development rather than an end in themselves. The Framework therefore provides a guide for implementing local development with the use of ICTs, in the form of a Telecentre. The audience for this Framework is the institutions or individuals involved in, or contemplating, the setting up of Telecentres. In such a process, the technology is not the objective, the development outcomes are. Accordingly, these are identified at the outset, and then expressed in terms of improved information flows, partnership relationships and choices of technology, which are finally realised through the implementation, operation and ultimately evaluation of the Telecentre." (Introduction, page 4)
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"This PR Handbook has been designed to provide professionals handling public relations and communication activities of corporate houses with a practical and readily useable guide to initiate a public relations program. Numbers of professional tips and issues have been extracted from various professi
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onal documents. In paging through the handbook, you will see that the text is supported with a variety of checklists that will provide additional information useful in your public relations work. The handbook explicitly draws on the work and experience of Media and PR strategy development by numerous professional organizations. The issues and checklists have been incorporated in the handbook keeping the corporate PR professionals' existing need in mind. Through a number of informal and formal meetings with corporate PR professionals and gatekeepers of print and electronic media, PR professionals' major needs and priorities have been identified." (Preface)
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"This toolkit is a resource for community members who want to advance digital inclusion in their city, town, or county that is exploring a broadband/ high-speed Internet initiative. Municipalities are considering many different technologies to increase broadband access - from wireless to fiber - and
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business models ranging from city-owned projects to public-private partnerships. This toolkit groups all of these variations under the common heading of “municipal broadband” to keep the issue of digital inclusion at the center of attention." (How to use this toolkit)
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"This textbook attempts to address most common questions, doubts and misconceptions about the media, while communicating and working with them. It is based on notes prepared for the workshops on Media relations for CSOs held in Tirana (Albania), 8-10 February 2007 and in Novi Sad (Serbia), 1-3 March
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2007. Thus, the textbook includes valuable feedbacks, rich experience and illustrative case studies given by the participants of the workshops in the Western Balkan countries. Although this textbook should serve to CSOs in the region as a “first aid” and a basic equipment for their media work, it does not pretend to offer a universal recipe or a magical formula, for how to come on the first newspaper pages or among the first minutes of the main television news. When working towards efficient and qualitative media relations, CSOs in the region should rely on creativity, innovation, flexibility, openness and enthusiasm, all of which is already prove by their projects, initiatives, everyday work and efforts. The introductory chapter talks about the relevance of media and media relations for CSOs. The second chapter introduces specific character and functioning of the media – their logic, rules and ways. The third chapter gives suggestions on how to communicate with the media and organise CSOs media work. It presents some tools and techniques of media relations – press release, press conference, interview and media events." (Introduction, page 6)
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"This book presents practical ways to build financial management capacity in an international development context (although much of it applies to any non-profit organisation). It describes best practice in the specific tasks of financial management – for example, planning and budgeting and financi
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al controls. It gives examples of how groups and organisations build their own capacity. It also considers what leadership teams can do to guide their organisation’s long-term direction (an activity sometimes called ‘governance’) and it describes other financial management aspects that can be built into an organisation’s structure. It is written for non-government organisations (NGOs), larger community-based organisations (CBOs), and charities." (Introduction)
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