"The focus throughout is on "listening" to people, in order to learn from experiences. Oral testimony is considered in terms of oral history and oral artistry. The importance of listening is illustrated by a large number of entertaining case studies, drawn from both developed and developing countrie
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s, from a broad range of disciplines. The methodology is discussed, detailing the way in which development workers should be trained to listen. The four case studies illustrate practical applications where listening to oral testimonies has proved beneficial for project orientation and management." (www.participatorymethods.org)
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"Sogaard concentrates his reflections on three aspects of Christian communication. In the first part he defines what he understands as the 'foundational principles for the use of media in Church and mission'. God as a communicator making himself known centred in the incarnation, and the commission t
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o communicate defined as 'making Christ known and understood', are at the heart of his understanding of communication. In the second part he describes the importance of several media for use by the Churches. In the third part he includes some guidelines for media in Church and mission and a good number of practical examples for diverse Church activities. The author is a well known communicator working as Associate Professor of Communication at Fuller School of World Mission in Pasadena, consultant for the United Bible Society and several other organisations around the world, with vast experiences as a missionary in Thailand for 13 years." (Media development, 2/99, pages 75-76)
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"Disability affects families the world over. Parents are often unsure as to how best to help the child who is handicapped and yet experience has shown that much can be done to help these children at home. Local resources, once mobilised can assist families and communities to better meet the needs of
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children with disabilities. In 1989, the Special Education Unit of UNESCO launched a new initiative in parent and community education. The aim was to test the feasibility of producing video programmes in developing countries which could be used to inform families and communities about ways of overcoming children’s disabilities. Two consultants - Roy McConkey (Scotland) and Sally Allan (Zimbabwe) - worked alongside partner agencies in Uganda, Malawi and Sri Lanka. This Manual outlines the rationale behind the project and how it was carried out. The training packages produced in the three countries are described along with details of their use. Information is also given about other video-based packages and training resources designed for use in developing countries. Practical details are provided on the organisation of local courses and in the use of video-equipment. A final section examines the steps involved in devising training inputs." (Introduction)
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"Following his experiences in the production of soap operas Miguel Sabido of Televisa (Mexico City) developed a theory as well as practical guidelines for entertainment-education soap operas. Such entertainment education soap operas like "Ven conmigo" and "Acompañame" have been very popular in Mexi
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co and other parts of Latin America. Sabido's entertainment-education strategy has also been utilized in countries as India, Kenia, Nigeria, Brasil, Jamaica and Indonesia. The book describes the theory of Sabido, explains how to utilize it in the design of education messages, and explains how the audience effects of this approach can be measured. The author is the International Information Manager at Televisa (Mexico City), where she has worked with Miguel Sabido since 1989. She edits Televisa's semimonthly newsletter about worldwide entertainment-education trends in television and cinema business." (CAMECO Media Forum 3/95)
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Intended for journalists in developing countries, this manual gives an account of the functions carried out in the newsroom. The first section deals with aspects of the reporter's job, including news writing and stylistics, interviewing, and press law. The second section discusses the duties of the
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news editor, including maintaining perennial sources, thinking ahead, following up on hard news items, promoting creative angles to news stories, and cultivating news from rural areas. The third section covers components of subediting, such as design and layout, typography, headline and caption writing, and elements of style. The fourth section explores developing ideas for feature writing, while the last section outlines principles of photo editing.
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