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Bibliothekarisches Grundwissen
Berlin; Boston, Mass.: De Gruyter Saur, 9., vollst. neu bearb. u. erw. Aufl. (2016), x, 493 pp.
Storytelling: Digital - Multimedial - Social. Formen und Praxis für PR, Marketing, TV, Game und Social Media
München: Hanser (2016), xvi, 286 pp.
»Wer Storytelling beherrscht, erreicht und fasziniert Menschen«, leitet Content-Experte Klaus Eck sein Vorwort zum Buch ein. »Die Theorie der Content Creation ist für die meisten Kommunikationsprofis kein Problem mehr. Doch was fehlt, sind die Umsetzung, die Ideen, die richtigen Tools. Genau an
...
Medienpsychologie: Schlüsselbegriffe und Konzepte
Deep Insights
Stuttgart: Kohlhammer, 2., überarb. und erw. Aufl. (2016), 479 pp.
"In diesem Lehrbuch und Nachschlagewerk werden 61 zentrale Konzepte der Medienpsychologie in kurzen Texten vorgestellt, die das aktuelle Wissen zu spezifischen Annahmen und Theorien bündeln. In der Neuauflage werden vor allem aktuelle Konzepte aus dem Bereich der Social Media integriert. Die einzel
...
Media Audience Research: A Guide for Professionals
Key Guides
New Delhi et al.: Sage, 3rd ed. (2016), xvi, 281 pp.
"This book outlines all the methods for conducting research—both active and passive as well as quantitative and qualitative—in all forms of media, including new media such as the Internet, mobile phones and social media. It explains the ways in which media audiences are measured, understood and
...
An Introduction to Cyberpsychology
London; New York: Routledge (2016), xx, 326 pp.
Methoden der empirischen Kommunikationsforschung: Eine Einführung
Wiesbaden: Springer VS, 7., überarb. und aktual. Aufl. (2016), xi, 265 pp.
The Handbook of International Crisis Communication Research
Chichester: Wiley Blackwell (2016), xix, 525 pp.
"The Handbook of International Crisis Communication Research articulates a broader understanding of crisis communication, discussing the theoretical, methodological, and practical implications of domestic and transnational crises, featuring the work of global scholars from a range of sub-disciplines
...
Media Law Handbook for Eastern Africa, Vol. 2
Key Guides
Deep Insights
Johannesburg: Konrad-Adenauer-Stiftung (KAS) (2016), xxiv, pp. 295-627
"Volume 2 of the Media Law Handbook for Eastern Africa is a practical guide for journalists practising in Kenya, Rwanda and Uganda. The handbook not only contains a comprehensive overview of applicable media laws for each country reviewed, it also contains suggestions on possible law reforms to impr
...
Handbuch nicht standardisierte Methoden in der Kommunikationswissenschaft
Key Guides
Deep Insights
Wiesbaden: Springer VS (2016), xi, 585 pp.
Media Law Handbook for Eastern Africa, Vol. 1
Key Guides
Deep Insights
Johannesburg: Konrad-Adenauer-Stiftung (KAS) (2016), xxviii, 293 pp.
"Volume 1 of the Media Law Handbook for Eastern Africa is a practical guide for journalists practicing in Burundi, Eritrea and Ethiopia. The handbook not only contains a comprehensive overview of applicable media laws for each country reviewed, it also contains suggestions on possible law reforms to
...
Texten wie ein Profi: Ein Buch für Einsteiger und Könner
Frankfurt am Main: Frankfurter Allgemeine Buch, 13., überarb. Aufl. (2016), 259 pp.
"Wer garantiert uns, dass ein Text, den wir für gelungen halten, auch bei den Lesern ankommt? Welcher Text passt zu welchem Unternehmen? Kommen die Wörter aus dem Bauch oder fallen sie gar vom Himmel? Es heißt so schön: durch die Brille des Lesers schreiben. Bei welchem Optiker kann man die kauf
...
Interkulturelle Kommunikation: Interaktion, Fremdwahrnehmung, Kulturtransfer
Stuttgart: Metzler, 4., aktual. und erw. Aufl. (2016), vii, 236 pp.
" Diese Einführung informiert über Konzeptionen, Problembereiche, Methoden, Theorieansätze sowie zentrale Begriffe der Interkulturellen Kommunikation und bietet zahlreiche anschauliche Beispiele. Der Autor analysiert Interaktionssituationen (beim Lernen, in der Wirtschaft und in multikulturellen
...
"[...] la présente brochure analyse le cadre juridique dans lequel s’inscrit la collaboration du pouvoir judiciaire avec les autres structures institutionnelles et non institutionnelles engagées dans le domaine de la liberté de la presse. Elle explique ensuite l’importance de l’information,
...
Media and Communication Research Methods: An Introduction to Qualitative and Quantitative Approaches
Thousand Oaks; London; New Delhi: Sage, 4th ed. (2016), xvii, 417 pp.
"Media and Communication Research Methods, Fourth Edition is a concise and practical text designed to give students a step-by-step introduction to conducting media and communication research. Offering real-world insights along with the author’s signature animated style, this text makes the discuss
...
The Ethical Journalist: Making Responsible Decisions in the Digital Age
Hoboken: Wiley, 2nd ed. (2016), xx, 396 pp.
"Like the first edition, issued in 2009, this book is intended to inform your professional life. Technically, it is published as a textbook for college courses in journalism ethics and communications ethics, and as the ethics textbook in a course combining journalism ethics and law. I hope that prac
...
Impact Evaluation in Practice
Key Guides
Washington, DC: World Bank; Inter-American Development Bank (IDB), 2nd ed. (2016), xxviii, 335 pp.
"This book offers an accessible introduction to the topic of impact evaluation and its practice in development. It provides practical guidelines for designing and implementing impact evaluations, along with a nontechnical overview of impact evaluation methods . The approach to impact evaluation in t
...
Peace Journalism Principles and Practices: Responsibly Reporting Conflicts, Reconciliation, and Solutions
Key Guides
New York; London: Routledge (2016), xvii, 249 pp.
"Long-time peace journalist Steven Youngblood presents the foundations of peace journalism in this exciting new textbook, offering readers the methods, approaches, and concepts required to use journalism as a tool for peace, reconciliation, and development. Guidance is offered on framing stories, et
...
Fernseh-Journalismus: Ein Handbuch für Ausbildung und Praxis
Wiesbaden: Springer VS, 9th ed. (2016), 490 pp.
Dealing with Complexity in Development Evaluation: A Practical Approach
Los Angeles: Sage (2016), xliv, 429 pp.
"Recognizing that complexity calls for innovative, conceptual, and methodological solutions, Dealing with Complexity in Development Evaluation offers practical guidance to policymakers, managers, and evaluation practitioners on how to design and implement complexity-responsive evaluations that can b
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