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Language
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Countries
Authors & Publishers
Media focus
Publication Years
Methods applied
Output Type
Qualitative Sozialforschung: Eine Einführung
Reinbek: Rowohlt Taschenbuch Verlag, 4. Aufl. der vollst. überarb. und erw. Neuausg. 2007 (2011), 617 pp.
"Qualitative Sozialforschung findet immer weitere Verbreitung und differenziert sich immer stärker in Ansätzen und Methoden. Dieses Buch führt entlang des Forschungsprozesses in die theoretischen Grundlagen, die methodischen Ansätze und ihre Anwendung ein. Vorgestellt werden die wichtigsten Meth
...
Facebook, Twitter et les autres ...: Intégrer les réseaux sociaux dans une stratégie d'entreprise
Paris: Pearson Education (2010), xiii, 238 pp.
"Il a fallu 38 ans à la radio pour toucher 50 millions d'utilisateurs, 13 ans à la télévision, 4 ans à Internet... tandis que Facebook a conquis 100 millions de membres en moins de 9 mois ! D'abord destinés aux individus désireux de prolonger ou de nouer des relations, les réseaux sociaux ne
...
The Media Economy
New York; London: Routledge (2010), xi, 202 pp.
"The Media Economy analyzes the media industries and their activities from macro- to micro-levels, using concepts and theories to demonstrate the role the media plays in the economy as a whole. Representing a rapidly changing and evolving environment, this text breaks new ground through its analysis
...
The Handbook of Online and Social Media Research: Tools and Techniques for Market Researchers
Chichester: Wiley (2010), xix, 441 pp.
"Drawing together the new techniques available to the market researcher into a single reference, The Handbook of Online and Social Media Research explores how these innovations are being used by the leaders in the field. This groundbreaking reference examines why traditional research is broken, both
...
Essential Radio Skills: How to Present a Radio Show
London: Methuen Drama, 2nd ed. (2010), xviii, 472 pp.
"This is a practical, how-to guide to producing and presenting radio to a professional standard. Packed with day-to-day advice that captures the essence and buzz of live broadcasting; from preparing your show before it goes out, last minute changes to running orders, deciding what to drop in over a
...
Funding Journalism in the Digital Age: Business Models, Strategies, Issues and Trends
New York: Peter Lang (2010), 185 pp.
"Quality journalism is expensive to produce – so how will it survive as current sources of revenue shrink? Funding Journalism in the Digital Age not only explores the current challenges, but also provides a comprehensive look at business models and strategies that could sustain the news industry a
...
Newspapers: A Complete Guide to the Industry
New York: Peter Lang (2010), viii, 229 pp.
"[...] this book provides a concise and thorough overview of the field, looking back at newspapers’ history, and forward to their future – and insisting there will be one. The authors, former journalists who now teach the subject, review the practices of the profession – from defining news to
...
DRM Broadcaster’s Guide
Grand-Saconnex, Geneva: DRM Consortium (2010), 79 pp.
Global Communication: Theories, Stakeholders, and Trends
Malden; Oxford: Blackwell, 3rd ed. (2010), xiv, 400 pp.
Conceitos de comunicação política
Beira: Livros LabCom (2010), 164 pp.
"A Comunicação Política é uma área vasta em expansão quer sob o ponto de vista da reflexão teórica praticada nas Academias quer sob o ponto de vista da sua prática em numerosos domínios da vida cívica. Vislumbra-se um claro aprofundamento dos estudos nesta área visível na imprensa unive
...
The Radio Handbook
London; New York: Routledge, 3rd ed. (2010), xi, 218 pp.
Access to Knowledge: A Guide for Everyone
Kuala Lumpur: Consumers International, Regional Office for Asia Pacific and the Middle East (2010), 133 pp.
"Access to knowledge (A2K) is the umbrella term for a movement that aims to create more equitable public access to the products of human culture and learning. Fields of advocacy that it subsumes include most centrally copyright and patent law reform, open access, open data and open standards, but al
...
Film Marketing
Oxford: Elsevier Butterworth-Heinemann (2010), x, 265 pp.
Handbook on Impact Evaluation: Quantitative Methods and Practices
Washington, DC: World Bank (2010), xx, 239 pp.
"This book reviews quantitative methods and models of impact evaluation, presenting an analysis of the quantitative research underlying recent programme evaluations and case studies prepared for a series of impact evaluation workshops in different countries, sponsored by the World Bank Institute (WB
...
Déontologie du journalisme: En jeux éthiques et identités professionnelles
Brussels: De Boeck (2010), 295 pp.
Lenguajes de la radio
Córdoba: Editorial Brujas (2010), 219 pp.
"Esta nueva edición de la Colección Vocación de Radio, luego de tres reediciones de la primera aparecida en 2006, sale a luz en el denominado “Año del Bicentenario”, cuando se cumplen los 90 años de la radio en Argentina y en un pequeño grupo de otros países que, como el nuestro, fueron p
...
Producing Videos: A Complete Guide
Key Guides
Crows Nest: Allen & Unwin, 3d ed. (2010), xii, 560 pp.
"Producing Videos has been called the 'bible' of video making. A bestseller over many years, it offers a comprehensive and user friendly guide to all aspects of video production - from the first chapter on using a camera (if it doesn't go in easily, don't force it) to the chapter on distribution (no
...
Coletânea de legislação de comunicação social
São Paulo: Editora Revista dos Tribunais, 7a ed. revista e atual. (2010), 752 pp.
"Reunindo uma criteriosa legislação de comunicação social selecionada pelo renomado especialista da matéria, Marcos Alberto Sant Anna Bitelli, esta Coletânea apresenta as mais recentes normas relativas a temas como audiovisual, autor, cultura, informática, internet, jornalismo, propriedade in
...
Advertising Media Planning
New York: McGraw-Hill, 7th ed. (2010), xiv, 480 pp.
