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Language
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130
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Authors & Publishers
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Methods applied
Output Type
Medienethik: Ein Arbeitsbuch
Tübingen; Basel: Franke (2003), xii, 240 pp.
"Das Werkbuch füllt eine wichtige Lücke: einerseits bietet es eine knappe und präzise Einführung in die Medienethik, andererseits präsentiert es aussagekräftige, durch Leitfragen miteinander verbundene Arbeitstexte, die zur eigenständigen Auseinandersetzung anregen." (Rezension von Adrian Hol
...
Estrategias de comunicación para gobiernos
Buenos Aires: La Crujía, 2nd ed. (2003), 262 pp.
Audience Economics: Media Institutions and the Audience Marketplace
New York: Columbia University Press (2003), x, 235 pp.
Ojos bien abiertos: El lenguaje de las imágenes en movimiento
Lima: Universidad de Lima (2003), 270 pp.
Intellectual Property: A Power Tool for Economic Growth
Geneva: World Intellectual Property Organization (WIPO) (2003), 377 pp.
"This book is designed to be a practical guide to the use of intellectual property as a "power tool" for economic growth and wealth creation. Its aim is to give the interested non-specialist an understanding of how intellectual property, such as patents, trademarks and copyright have become increasi
...
Advertising: Principles and Practice
Englewood Cliffs, New Jers.: Prentice Hall, 6th ed. (2003), 599 pp.
Introduction to Digital Libraries
London: Facet Publishing (2003), xv, 359 pp.
Editar para ganar: Estrategias de administración editorial
México, DF: Fondo de Cultura Económica (FCE); CONACULTA-FONCA (2003), xxvi, 356 pp.
International Communication: Concepts and Cases
Belmont: Thomson Wadsworth (2003), xvii, 297 pp.
Comunicación para el desarrollo sostenible
La Paz: Plural Editores; LIDEMA (2002), 84 pp.
Guide to Postproduction for TV and Film: Managing the Process
Amsterdam et al.: Focal Press, 2nd ed. (2002), xvi, 355 pp.
Global Media Governance: A Beginners Guide
Lanham, Md.; Oxford: Rowman & Littlefield (2002), xiv, 202 pp.
"This book is a primer on media governance at a global level and the key influencing forces and organizations, such as ITU, WTO, UNESCO, WIPO, and ICANN. Anyone interested in the media and its progressively rising influence over so many dimensions of society can look here for an introduction to medi
...
Medienpädagogik: Eine Einführung
Stuttgart: Klett-Cotta (2002), 220 pp.
The Anthropology of Media: A Reader
Malden, Mass.; Oxford: Blackwell (2002), 416 pp.
Handbuch der Film- und Fernseh-Produktion: Psychologie - Gestaltung - Technik
München: TR-Verlagsunion, 5., völlig überarb. Aufl. (2002), 363 pp.
Richtig recherchieren: Wie Profis Informationen suchen und besorgen
Frankfurt am Main: FAZ-Institut, 5th ed. (2002), 305 pp.
Fundamentals of Organizational Communication: Knowledge, Sensitivity, Skills, Values
Boston: Allyn and Bacon, 5th ed. (2002), 496 pp.
