"Written by two practitioners with deep professional experience, this book introduces readers to public interest communications, which takes an evidence-based approach to using strategic communications to drive positive social change. Each chapter includes accessible, applicable insights, exercises
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and real-world examples undergirded by theories and research from a range of academic disciplines: social and cognitive science, communications, systems thinking and human-centered design. The authors provide step-by-step frameworks for practicing public interest communications and illustrate each framework with multiple perspectives through practitioner interviews. Through a focus on fairness and ethics, the book helps readers acquire the mindset of a public interest communicator. This book is an ideal resource for students in strategic communications, health and environmental communications, public relations, journalism, social entrepreneurship, political science and advertising, and in public interest communication courses specifically, who wish to promote lasting change on issues that advance the greater good. Accompanying online materials include worksheets and links to further resources such as videos and podcasts." (Publisher description)
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"This book analyses a South-to-South connection between media activists and artivists – artists who are activists – in the Global South. The authors, Andrea Medrado and Isabella Rega, emphasise the urgent need to engage in South-to-South dialogues in order to create more sustainable connections
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between Global South communities and as an essential step towards identifying and facing global problems, such as state repression, social inequality and climate crises. Medrado and Rega analyse the characteristics of this connection, identify its unique contributions to the study of media and social change and discuss its long-term sustainability. They do so by focusing on instances when media narratives in countries of different Global South(s) intertwine and transform each other; specifically, the exchanges between Latin America (Brazil) and Africa (Kenya). They explore how media activism and artivism can be used as tools for global movement building and to challenge colonial legacies. They also discuss how to connect people with varied skill sets in different Global South contexts, promoting South-to-South solidarity, in a cross-continental challenge to marginalisation." (Publisher description)
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"Francesca Belotti provides insights into the political and cultural matrix, attitudes of resistance and empowerment, and the outward and inward direction of Indigenous activism by unpacking the media practices that unfold in Indigenous radio and television stations in Argentina. The theoretical fra
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mework combines studies on indigeneity, social/decolonial movements and media practices, and draws on interviews conducted with Indigenous media practitioners from different Indigenous populations around Argentina. The book examines how media practices can help support and sustain Indigenous political and cultural activism and the process of identity self-ascription. It also addresses the complex negotiation between indigenizing media and assimilating the mainstream, as well as coping with other practical constraints." (Publisher description)
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"The mainstream media in Brazil portrays favelas (unregulated low-income neighbourhoods) in a negative light. This has been the case since their emergence over a century ago. Voices from the Favelas navigates through the contemporary representation of the favelas in the established media, discussing
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how this partial representation impacts issues of identity and social segregation, the legitimation of structural violence in those sites, and providing an account of the recent emergence of digital social networks as “counterpublics”. In order to understand the struggle against the characterisation of the favela as a site dominated by violence (a framework which has been disseminated on a global scale and accepted as the norm), this book will take its readers inside the mindset of the favela media activists, examining the production of information and the organisation of the residents as they resist and challenge the status quo." (Publisher description)
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"We offer a comprehensive analysis of media advocacy, pointing out its challenges and limitations and build towards an argument for proposing a holistic conception of ‘advocacy communication’ for achieving social justice. Media advocacy faces several challenges in practice, as it is often inhibi
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ted by political and economic contexts, and in theory, through a conceptualization of participatory governance as elitist. Critical analyses raise additional challenges to the potential for media advocacy as an approach for social justice, facing concerns with representational practices. Recognizing these challenges, we propose a more comprehensive, yet reflective approach that we call ‘advocacy communication’ for social justice, not limited to the categorical understanding of different communication for social change strategies. By examining different cases of advocacy communication and relying on Sen’s freedom-centered approach, we demonstrate how advocacy must articulate the connections across freedoms “to” and freedoms “from” in ways that privilege agency in inclusion and representation." (Abstract)
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"Citizen Media is a fast-evolving terrain that cuts across a variety of disciplines. It explores the physical artefacts, digital content, performative interventions, practices and discursive expressions of affective sociality that ordinary citizens produce as they participate in public life to effec
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t aesthetic or socio-political change. The seventy-five entries featured in this pioneering resource provide a rigorous overview of extant scholarship, deliver a robust critique of key research themes and anticipate new directions for research on a variety of topics. Cross-references and recommended reading suggestions are included at the end of each entry to allow scholars from different disciplinary backgrounds to identify relevant connections across diverse areas of citizen media scholarship and explore further avenues of research." (Publisher description)
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"For civil society and activists, media is an important part of how we shape opinions, provide information, and advocate for change. But to harness this influence, we need to know how the media works, how to connect with journalists, and how to “speak their language”. This handbook comprises a s
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eries of tip sheets designed to help better connect with media, and to know how to turn issues into news." (About this handbook)
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"You are about to embark on a journey of discovery. Within this toolkit you will find explanations, tips, examples from Sri Lanka and the world — everything you need to upgrade and enhance your own advocacy campaigns. The content has been adapted from a variety of sources, to illustrate best pract
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ices but tailored to the Sri Lankan context. We hope that you will find valuable insight as you go through this resource; we also hope and expect that you will be able to add to this manual by providing your own lessons learned as you work your way through. We would like to thank PACT and Freedom House for their respective publications, which we used when putting this toolkit together. If you would like to consult the originals, please see: “Politically Smart Advocacy: A guide to Effective Civil Society Advocacy for Sustainable Development” (PACT, 2018) and “Advocacy in restricted spaces: A toolkit for civil society organizations,” (Freedom House, 2020)." (Introduction)
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"The Routledge Companion to Media and Activism is a wide-ranging collection of 42 original and authoritative essays by leading contributors from a variety of academic disciplines. Introducing and exploring central debates about the diverse relationships between both media and protest, and communicat
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ion and social change, the book offers readers a reliable and informed guide to understanding how media and activism influence one another. The expert contributors examine the tactics and strategies of protest movements, and how activists organize themselves and each other; they investigate the dilemmas of media coverage and the creation of alternative media spaces and platforms; and they emphasize the importance of creativity and art in social change. Bringing together case studies and contributors from six continents, the collection is organized around themes that address past, present and future developments from around the world." (Publisher description)
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"This book maps complex ethical dilemmas in social justice research practices in media and communication. Contributors critically analyse power dynamics that arise when building equitable research relations with media activists, social movements, and cultural producers, considering issues of access,
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control, affective labour, reciprocal critiques, and movement pedagogies. Authors probe the ethical challenges faced when horizontal relations inadvertently create conflicts leading to oppressive communication; when affective demands generate non-reciprocal relations of care; and when participant anonymity has to be balanced with self-expression and voice. Chapters explore engagements with digital technologies in developing research relations, covering new research practices from horizontal collectives to dialogical auto-ethnography; from community scholarship and pedagogies to decolonising research." (Publisher description)
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"The Routledge Companion to Alternative and Community Media provides an authoritative and comprehensive examination of the diverse forms, practices and philosophies of alternative and community media across the world. The volume offers a multiplicity of perspectives to examine the reasons why altern
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ative and community media arise, how they develop in particular ways and in particular places, and how they can enrich our understanding of the broader media landscape and its place in society. The 50 chapters present a range of theoretical and methodological positions, and arguments to demonstrate the dynamic, challenging and innovative thinking around the subject; locating media theory and practice within the broader concerns of democracy, citizenship, social exclusion, race, class and gender. In addition to research from the UK, the US, Canada, Europe and Australia, the Companion also includes studies from Colombia, Haiti, India, South Korea and Zimbabwe, enabling international comparisons to be made and also allowing for the problematization of traditional - often Western - approaches to media studies. By considering media practices across a range of cultures and communities, this collection is an ideal companion to the key issues and debates within alternative and community media." (Publisher description)
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"This book explores the evolving political role of street art in Latin America during the twentieth and early twenty-first centuries. It examines the use, appropriation and reconfiguration of public spaces and political opportunities through street art forms, drawing on empirical work undertaken in
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Brazil, Bolivia and Argentina. Bringing together a range of insights from social movement studies, aesthetics and anthropology, the book highlights some of the difficulties in theorising and understanding the complex interplay between art and political practice. It seeks to explore 'what art can do' in protest, and in so doing, aims to provide a useful point of reference for students and scholars interested in political communication, culture and resistance." (Publisher description)
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"Organizations often announce their protest activities prior to their implementation to mobilize awareness, recruit supporters, and receive media attention. We are interested in the effectiveness of protest announcements—that is, under what conditions governments make concessions to avoid having a
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n announced protest take place. Governments assess the costs and benefits of providing concessions by taking into account the level of credible threat of the announced protest and the costs related to concessions. We test these assumptions with a unique data set on protest announcements and concessions in Nepal (2007-2010). Using cross-sectional regressions, we demonstrate that protest announcements by unions, announcements with highly threatening tactics and announcements with minimal demands will bring about concessions from the government. We contribute to the growing literature on different protest tactics by providing systematic empirical evidence, for the first time, on the effectiveness of mere protest announcements." (Abstract)
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