"This third edition is again a practical introduction to communication research methods, foregrounding the role research plays in communication and media industry careers. Covering major methodologies such as surveys, experiments, focus groups, in-depth interviews, content analysis, and others, the
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book takes the reader through the research process from beginning to end. The text continues to help students link the research methods they learn to practical contexts through its activities and features, which include Voices from Industry boxes written by practitioners that give insight into application of methods; Steps to Success research review checklists; and numerous end-of-chapter activities to reinforce concepts. This third edition contains updates throughout, including an expanded discussion of reliability and validity across both qualitative and quantitative research contexts as well as new Research in Action boxes that showcase how research is used in professional and public contexts." (Publisher description)
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"A Tactical Guide to Science Journalism is a compendium of advice, insights, and lessons about how to do excellent and thoughtful science journalism from some of the best science journalists working today. With chapters from more than 40 leading practitioners from around the world, representing publ
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ications from the New Yorker to the BBC, Science magazine to the New York Times, the book includes sections on storytelling craft and basics, investigative reporting, digital media, international journalism, and specialty beats, ranging from infectious disease to cyberterrorism." (Publisher description)
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"Development Research in Practice: The DIME Analytics Data Handbook is intended to teach all users of development data how to handle data effectively, efficiently, and ethically. An empirical revolution has changed the face of development research over the last decade. Increasingly, researchers are
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working not just with complex data, but with original data—data sets collected by the research team itself or acquired through a unique agreement with a project partner. Research teams must carefully document how original data are created, handled, and analyzed. These tasks now contribute as much weight to the quality of the evidence as the research design and the statistical approaches do. At the same time, empirical research projects are expanding in scope and scale: more people are working on the same data over longer time frames. For that reason, the central premise of this book is that data work is a “social process,” which means that the many people on a team need to have the same ideas about what is to be done, when, where, and by whom so that they can collaborate effectively on a large, long-term research project." (Introduction)
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"This report shows how governments in developing countries can enhance their use of data to provide better services to citizens. It also shows how the business sector is starting to capitalize on data for competitive advantage. For citizens, the report argues that new tools can allow them to take mo
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re control of personal data and benefit more directly from its value. For the World Bank Group and its development partners, the report contains plentiful examples of how big data and open data can be harnessed for better development outcomes. But challenges loom. The growth of data platforms is changing the profile of competitive markets and business models, away from subscriber-funded networks to advertising-funded services. This has important implications for how infrastructure is financed. In this evolving context, we must ensure that data is used for inclusion, not exclusion, and for enhanced privacy, not greater threats to security. The final chapter of the report looks at data policies for the digital economy and how conflicting demands can be reconciled. At a time when governments around the world are reviewing existing data policies, and writing new ones, such as the European Union’s General Data Protection Regulation, this report seeks to contribute to the debate." (Foreword)
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"Dieses Handbuch enthält Werkstattberichte aus allen Medien: Wie entsteht eine größere Geschichte, wie ist eine Reportage aufgebaut? Wie funktioniert Wissenschaft im Radio, wie im Fernsehen? Wie hat das Internet alles verändert? Winfried Göpfert zeigt, wie in den Redaktionen heute gearbeitet wi
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rd und welche Zugangswege in den Wissenschaftsjournalismus führen. Ranga Yogeshwar ("W wie Wissen") erzählt, was er von den modernen Wissens-Magazinen hält. Kann man journalistisch arbeiten und gleichzeitig PR betreiben? PR ist legitim. Nur nicht die Vermischung der Aufgaben von Journalismus und PR. Wie sorgt man als Wissenschaftler für Öffentlichkeit? Die Öffentlichkeitsarbeit in Forschungseinrichtungen hat sich enorm verändert. Erfahrene PR-Mitarbeiter erläutern ihre Arbeitsweise und beschreiben wesentliche Trends." (Verlagbeschreibung)
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"Dieser Praxisleitfaden versteht sich als Angebot an Kommunen, die einen Armuts- oder Sozialbericht erstellen bzw. ihre Berichterstattung fortschreiben möchten. Im ersten Kapitel dieses Leitfadens werden wichtige Grundlagen kommunaler Armuts- und Sozialberichterstattung benannt. Das zweite Kapitel
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informiert über vorhandene Datenangebote und soll die Orientierung im vielfältigen Angebot von relevanten Daten auf kommunaler Ebene erleichtern. Das dritte Kapitel gibt anhand von innovativen Praxisbeispielen Anregungen zum konkreten Vorgehen bei der Erstellung von Sozial- oder Armutsberichten auf kommunaler Ebene. Wichtige Aspekte sind hierbei der strategische Prozess, die Sozialraum-, Beteiligungs- und Handlungsorientierung sowie die Darstellung von Armut und Armutsgefährdung. Im Anhang des Leitfadens werden ausgewählte Berichte aus Baden-Württemberg vorgestellt. Ein Blick auf die in den letzten Jahren veröffentlichten kommunalen Armuts- und Sozialberichte zeigt, dass diese durch eine große Vielfalt gekennzeichnet sind. Dies betrifft sowohl die Zielsetzungen und Konzeptionen als auch die methodischen Herangehensweisen. Hierbei wird das breite Spektrum an Möglichkeiten aufgezeigt. Dabei wird deutlich: Den Königsweg gibt es nicht, ausschlaggebend sind immer die Ausgangslagen, Wünsche, Bedarfe und nicht zuletzt die Ressourcen vor Ort. Eine Übersicht über mögliche Armutsindikatoren sowie Modellberechnungen zum Thema Reichtum und hohe Einkommen finden sich im Anhang." (Einleitung, Seite 7)
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"This guide shows, besides other things, how to implement the traffic light function of Excel. Aside from this function, it is in general very easy to visualize information with Excel. In this respect, the progress of indicators along the results chain of a project, but also the cash flow can be gra
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phically presented [...] Another goal of this manual is to stress the point that Excel is much more than a static tool in which data can be handled in tabular format. By means of cross-linking data, the whole monitoring system becomes dynamic so that the whole data processing works nearly automated. Time and resource intensive double entries of information can be avoided, since the majority of data can be updated, calculated and visualized automatically." (Introduction)
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"[...] los textos de las ocho ponencias ofrecen una introducción a la epidemiología con abundantes explicaciones y referencias de utilidad para los informadores en su trabajo cotidiano. El Cuaderno recoge ta mbién la crónica del debate que tuvo lugar entre periodistas y epidemiólogos, una bibli
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ografía básica y una lista de 44 mensajes clave sobre epidemiología para periodistas y comunicadores. Esta lista de “píldoras informativas” condensa los principales mensajes de los ponentes y contiene algunas pautas que pueden ayudar a mejorar las habilidades de los periodistas y comunicadores cuando se enfrentan a un estudio epidemiológico." (Presentación, página vii-viii)
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"Press freedom is a key component of the general level of democracy in a country. Most often, changes in the state of media freedom have happened in tandem with changes in broader freedoms, therefore making it a sensitive indicator of the overall health of a democracy. In some cases, its deteriorati
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on might even warn us about bigger forces at work and point to an emerging or consolidating regime that is moving in the direction of restricting both political rights and civil liberties. Overall data on the global trends in the past five years–as shown in the global average overall and subcategory scores in the Freedom in the World report–reinforces this assertion." (Conclusion)
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"This guidebook has been developed for use by professionals, policymakers and the research community involved in media development around the world. Its development was based on the UIS questionnaires on media statistics (see Appendices II, III and IV). This guide is not intended to provide a full s
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et of monitoring and evaluation indicators, but rather a limited number of indicators that can easily be calculated based on administrative data available within most countries. For this reason, this tool is flexible, open to changes and can be adapted to the context of a given country. Over time, the guidebook will be updated according to changes to the questionnaire and data requirements. Qualitative indicators that may emerge from the regulatory framework questionnaire are not a concern of this guide; the guide is more quantitative in nature rather than constituting a qualitative assessment tool that is required for the in-depth analysis of laws and regulations. At the time of publication (May 2013), 54 country profiles have been published on the UIS website and further countries may be added in the future. The profiles present national regulations and data on broadcast and print media." (Executive summary)
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"This paper presents the results of the UNESCO Institute for Statistics (UIS) pilot survey on media statistics conducted in 28 countries in 2011. The survey instruments were designed to provide an initial set of quantitative indicators identified by UNESCO’s Media Development Indicators project. G
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iven the limitations of this sample survey, this report is intended to highlight the scope of the questionnaire items while describing initial results. Further analysis of the indicators and trends will be made in the future as the data collection is expanded to include a greater number of countries. Chapter 1 focuses on indicators related to the regulatory environment in which media operate across countries. Chapter 2 presents data on the supply of different types of media (radio, television, newspapers) before discussing distribution by ownership and geographic coverage, as well as the availability of radio and television equipment and related issues on the penetration of broadcast media channels within each country." (Introduction)
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"Con la intención de que los sistemas de bibliotecas públicas de la región iberoamericana cuenten con instrumentos para diagnosticar, reflexionar y actuar sobre la transformación de su realidad, el Centro Regional para el Fomento del Libro en América Latina y el Caribe (CERLALC) presenta este d
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ocumento con recomendaciones básicas para el diseño y aplicación de censos de bibliotecas públicas, acompañado de un cuestionario modelo. El interés fundamental es impulsar en Iberoamérica los censos como requisito importante para la planeación de procesos sistemáticos y continuos de mejoramiento de los sistemas de bibliotecas públicas." (Presentación, página 9)
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Describes simple, low-cost techniques for the effective collection of social and economic information, addressing such issues as study design, management and information, fieldworker selection, training and supervision.