"A majority (57%) of Cambodians say they watch TV news at least weekly, with urban residents considerably more likely than their rural counterparts to do so. Radio follows, used for news by 42,9% overall and equally prevalent in urban and rural areas. About one in 10 Cambodians overall now say they
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turn to the internet (9,4%) or social networking sites (10,8%) for news, with those figures rising to more than two in 10 among urban residents." (Page 1)
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"This report demonstrates how providing information to Internally Displaced Persons (IDPs) in South Sudan can dramatically increase their health, safety and well-being and make a positive impact on their lives in the midst of an ongoing conflict [...] Boda Boda Talk Talk (BBTT) was the first Humanit
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arian Information Service program to be developed by Internews in response to the conflict. It utilizes staff and community correspondents hired from within the Tong Ping site in order to deliver vital information in such areas as: how to obtain food, water, shelter, and non-food items; receiving medical assistance and other forms of help including referral services, registration/legal assistance and special services for women, girls, the disabled, and the elderly; available educational opportunities; family reunification procedures; health promotion and disease prevention; and information related to protection and security [...] In February, 2014, Internews worked with Forcier Consulting to conduct a baseline survey of 612 respondents from the Tong Ping site to identify information needs, sources, and preferences to help guide their intervention strategies, and in April 2014 Internews again teamed up with Forcier Consulting in order to conduct a second wave of data collection and assess the impact of BBTT while working towards a deeper understanding of general information needs at the Tong Ping site [...] The results were extremely encouraging as community members in overwhelming numbers stated that they were listening frequently, and that they found the program both relevant and trustworthy. Nearly all (95.8%) survey respondents had heard of BBTT and of these almost two thirds (62.1%) listened to the program frequently." (Executive summary)
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"On 4th July 2014, Internews launched Boom Box Talk Talk (BBTT) in the Malakal, UN Mission Protection of Civilian (PoC) site, to provide people affected by the conflict with life saving and life enhancing information. BBTT is a professionally produced audio Humanitarian Information Service (HIS). In
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order to reflect the voices of the community, Internews recruited and trained community correspondents who themselves had been affected and displaced from their homes. The service is designed as a platform for people to discuss issues, share ideas, and ask questions of each other and humanitarian agencies operating in the PoC [...] This baseline survey was conducted in August just as the project was starting. It aims to inform Internews on the nature and content for BBTT, and assess people’s need for, and access to, information in a context where radio and other communication channels are highly limited." (Page 1)
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"Entertainment Media Use in the Middle East is the result of survey research in six Arab nations involving more than 6,000 face-to-face interviews in nationally representative samples—citizens and expatriates alike—and conducted in Arabic, English and French. The result is a portrait of how peop
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le in the six countries, selected to represent the larger Arab world, make use of entertainment media in their daily lives and what they think about it." (Introduction)
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"The majority of Somalis (65.6%) access news at least once per day. More than one in four Somalis (27.9%) share news daily or most days. Radio is the most popular means for obtaining news in Somalia, with more than four in five (83.9%) reporting they get news via radio at least once per week. More t
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han seven in 10 Somalis (72.4%) say they personally own a mobile phone." (Page 1)
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"As academia, development experts and policy-makers have continued to search for the right mix of technology, methodology, easy-to-use and understandable scientific elements and infrastructure that would suit the nation’s peculiar circumstances towards meeting her developmental needs. This situati
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on, no doubt, calls for adaptation of social media’s unique opportunities and adjustment of its weaknesses to aptly blend with the forces of innovation and ability of cultural and behavioural changes. Concerted efforts are required of the Nigerian government and its agencies in awakening the consciousness of the citizenry to integrate social media culture into the mainstream of Nigerian culture so as to produce positive changes that are evidences of sustainability." (Abstract)
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"Bamako adults are avid news users; 92.5% say they receive news from television, radio, the Internet or newspapers at least once a week; 78.4% report they receive news from these sources at least once a day. Mobile phone, radio, and television ownership is widespread in Bamako. Nine in 10 Bamako adu
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lts say they have a mobile phone in their household, 86.6% report owning a radio, and 83.8% say they have a working television. Bamako adults are most interested in the topics of religion (93.1%), health and healthcare (89.8%), and education (89.0%). Bambara is the preferred radio broadcast language. It is also the most commonly understood language (99.3%), and the language the majority of those adults (99.4%) report they would understand in a newscast." (Page 1)
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"This report has eight core sections. In the first three sections we outline the overall purpose of the study, the methodological approach and the overarching insights that emerged from the study. This is followed by a section on key citizen information needs and sources. The fifth section discusses
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the media landscape in Vanuatu, varying media access and media consumption patterns and audience’s preferences for different media outlets, media formats and genres. The next section provides an overview of citizens’ attitudes towards development aid, their perceptions of international organisations and entities working in Vanuatu. Section seven focuses on assessing the impact of communication efforts on civic participation and exploring the attitudes and behaviour related to domestic violence and land issues. We conclude with considerations for the development, media and policy community working in Vanuatu and a more detailed description of the methodological approach applied in this study." (Introduction, page 5)
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"In assessing attitudes toward the media, one notable finding was a vote of confidence for improved quality of news media reporting between 2011 and 2013 with a majority of adults agreeing that it has improved in six of the eight countries surveyed. This optimism is also reflected in overall percept
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ions of media credibility in such countries as Saudi Arabia, Jordan, Qatar and the UAE, while less so in more volatile states including Egypt, Lebanon and Tunisia. Internet use is strongest in the Gulf countries—UAE, Qatar, Bahrain and Saudi Arabia and lowest in the most populous Arab country, Egypt, which appears in question after question to be a media-poor country in spite of its large population. Only in Qatar is the internet regarded as a more important source of news than is television. In all countries respondents are multi-media users, of course. In the midst of great enthusiasm for the internet, the importance of satellite television, notably Al Jazeera, is the most popular source for news and public affairs across the region. While its popularity varies by country depending on local sources of news and other factors, Al Jazeera was mentioned by respondents in every country surveyed as a top source of news. At the same time, social networking is nearly universal among those online and no other social media site comes close to Facebook in popularity. Twitter and Google+ also get high marks in Bahrain, Saudi Arabia and UAE. Although critics once complained “that the internet only speaks English,” Arabic language use exceeded that of English across the region on most media platforms." (Introduction, page 8)
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"Der Fokus ist auf die angestrebte Umwandlung des Staatssenders Radio Television Afghanistan in einen öffentlichen Sender gerichtet. In Experteninterviews mit Vertretern dreier relevanter Akteursgruppen und einer schriftlichen Rezipientenbefragung wurde unter anderem herausgefunden, dass RTA eine h
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erausgehobene Rolle im Nationbuilding-Prozess zugesprochen wird." (Klappentext)
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"The finding of the research reveals that majorities (90%) of the farmers were males, within their active productive ages (31-42 years) and 50% of them had attained Islamic education. Most of the farmers obtained agricultural information through radio agricultural programmes (97.8%) out of which maj
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ority had access to information through the format of presentation or discussion by an expert and or the extension workers (77.8%). The finding also revealed that farmers adopted the information disseminated through radio, which was found to be highly relevant (32.2%) to the farmers agricultural activities. Farmers gained the knowledge of agricultural management practices (26.7%), prevention of post harvest losses (17.8%) and appropriate application of fertilizer (16.7%), and which was found to be very important and effective to majority (97.8%) of the farmers agricultural activities." (Abstract)
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"Since China implemented animation control policies in 2004, foreign animation programmes have almost disappeared from Chinese television. At the same time, the Chinese government has invested enormous amounts of money in developing the animation industry as a creative industry. A questionnaire surv
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ey was conducted to explore how the Chinese audience views domestic and foreign animation programmes. The results indicate that pirated Japanese animation is widely viewed via the Internet by adolescents; on the other hand, domestic animation is popular only among children. Preferences for domestic animation correlate positively with age and patriotism but negatively with Internet use, while preferences for Japanese animation correlate negatively with age and patriotism but positively with Internet use. These results show that nationalistic sentiments are associated with preferences for either domestic or foreign animation programmes. However, preferences for Japanese animation are not significantly associated with anti-government attitudes." (Abstract)
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"Esta investigación, en líneas generales, ha permitido establecer que la televisión es el medio preferido para informarse y está situada en los extremos de la credibilidad: se le cree o no se le cree. La población se informa principalmente para 'estar al tanto' e interrelacionarse y de manera s
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ecundaria para ejercer sus derechos ciudadanos. El trabajo de los periodistas es mejor valorado que la calidad de las noticias. Los periodistas de los medios nacionales son mejor valorados que los que trabajan en los medios locales. El Derecho a la Información y la Comunicación aún no está suficientemente posicionado y sólo es conocido de forma parcial." La consulta ciudadana se llevó a cabo en todas las capitales departamentales del país y la ciudad de El Alto, mediante la aplicación de un cuestionario a las personas mayores de 18 años que acudieron voluntariamente a responderlo (3.150 personas). "Dado que la consulta no fue aplicada según muestreo probabilístico, sus resultados no son estadísticamente representativos; sin embargo, sí son válidos como expresión de las percepciones de sectores de la población urbana del país interesados en la situación actual de la información y la comunicación." (Conclusiones, página 34)
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"This research project addressed specifically the information-seeking behaviour of small scale farming households in Kenya. It focused on how farmers are informed about innovation on new methods of increasing agricultural productivity, which is one of the main challenges for Africa's agriculture and
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its rural population. Shortcomings in information are presumed to be one essential element that might hinder the uptake of new methods that are made available by agricultural research. For this purpose a survey with 600 small-scale farming household was conducted, investigating the information needs and patterns. The main results of the survey point to (a) the dominating role of radio as the main media channel used by almost all farmers for receiving agricultural information and much less the mobile phone that is thought by Western donors and NGOs to be the new information tool (b) the high credibility of Government extension services as the most trustworthy source regarding agricultural information although farmers bemoan the fact that extension officers are difficult to reach and less available than expected, and (c) the apparent gap between what farmers need and what they get in two respects: They mainly get technical information, for example on new varieties, planting methods or new crops, but they also want more information on markets, gaining more income and more basic knowledge. They prefer to receive information as a comprehensive package and not isolated bits. Secondly, they prefer another mode of getting information, not the usual top down approach with little explanation, but a comprehensive mode which provides them with various options accompanied by a lot of explanation. Surprisingly, many farmers say that they lack even basic knowledge of good agricultural practice." (Executive summary)
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"With more than 125 million individuals using the Internet in the Arab region, and more than 53 million actively using social networking technologies, the DSG Governance and Innovation Program in partnership with Bayt.com conducted a regional survey to examine internet usage trends in the Arab regio
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n. This white paper examines trends across four dimensions: 1. Access to the internet and internet-enabled devices, 2. Quality and quantity of time spent online, 3. Frequency of internet usage, 4. Attitudes and trends toward social media." (Page 1)
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"The overall objective of the research is to provide the Foreign & Commonwealth Office and its Libyan Government counterparts with an updated assessment of the Libyan media landscape that measures consumption habits, perceptions of trust towards certain outlets, and attitudes towards government invo
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lvement in Libyan media, leading to recommendations for improving communication between the Libyan Government and the Libyan people. This report is a collection of the most informative results from this research, which was conducted across Libya’s 22 districts between February and April 2013. Overall, the project involved interviewing 3,196 randomly-selected Libyans with a 65-question questionnaire, together with 26 Paired Interviews and 40 Key Informant Interviews covering most of the influential television, radio and publications outlets." (Executive summary)
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"This article attempts to highlight a new perspective on African audiences’ engagement with global media and point to new postulates in audience research. It briefly reviews key reception theories, ranging from the effects tradition to active audience paradigm and encoding-decoding model. It then
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offers a case study on Northern Nigerians’ interactions with international media, particularly the BBC World Service, to unveil the patterns and consequences of such interactions. The mainly Muslim Northern Nigerians were found to be high consumers of western media products, especially the BBC’s, but with high level of selectivity. Although they regard BBC as the most credible broadcaster that aids their understanding of international affairs and influences their everyday lives, they still see it as a western ideological instrument that portrays the West positively and depicts the Islamic world and Africa negatively. The findings reveal patterns and particularities of postcolonial audiences’ consumption of transnational media that suggest new theoretical postulates in reception research. They indicate the audiences’ tendency to exhibit a phenomenon of ‘selective believability’ in their interactions with international media. They also highlight the mediating roles of religion, culture, ideology and other extra-communication factors in such interactions, and identify the dynamics of credibility and believability. Credibility appears to be a necessary but not sufficient condition for believability in audiences’ consumption of dissonant messages." (Abstract)
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