"This playbook is designed for media managers and journalists who are looking to monetise their social media channels and diversify their income — particularly in countries where English is not the predominant language. It will provide you with practical strategies and tips for creating and moneti
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sing content on social media, as well as insights into the unique challenges and opportunities that come with operating in a non-English speaking environment. Whether you’re a seasoned media professional or a novice just starting out, this book is the perfect guide to help you navigate the complex world of social media monetisation and succeed in the digital age." (Introduction, page 7)
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"Venezuela leads Latin America with the largest number of imprisoned journalists and extreme government-led media censorship. Our in-depth interviews with 25 Venezuelan journalists reveal that assisting journalists to combat government control are social media and technology platforms like WhatsApp,
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Facebook and Twitter, which, in Venezuela, have moved beyond their ability to share and mobilise, and have become tactical media, the media of crisis criticism and opposition." (Abstract)
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"The value of online user comments is a much-debated issue. In journalism, the newly arising possibility for readers and viewers to easily and instantaneously share their views on journalistic output was welcomed at first. Compared to the conventional letter to the editor it represented a democratiz
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ed form of audience feedback. News organizations increased their presence in the social web and gained more and more experience with user comments. Over time, however, discontent towards the quality of online user comments seemed to grow. But what is the responsibility of journalism in this respect? How do news organizations use the social web? How do they handle online user comments? To what extent do they tap the dialogical potential of the social web for facilitating exchange and understanding between different viewpoints? This study pursues these questions by investigating the case of Germany’s international public service broadcaster Deutsche Welle with its explicit dialogical mandate. It provides an in-depth examination of a transition period in which the news organization is grappling with its self-conception as a serious news provider in the casual social web environment, in which social media editors struggle for recognition from their established colleagues, and in which “stepping back and letting the discussion unfold on its own” serves as a strategy to avoid censorship accusations from users. Based on a specially developed analytical grid the study offers a democracy-theoretical evaluation of the user comments and their handling by Deutsche Welle." (Back cover)
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"This study explores forms of social media fatigue described by professional journalists, including frustration with the perception of their increased affective labor, dissatisfaction with communication environments on particular social media platforms, and increased anxiety about the possible impac
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t of social media use on both their professional reputations and personal well-being. We argue that these forms of social media fatigue have influenced new professional practices on social media practice that include strategies of disconnecting from, but not necessarily terminating, social media use. Using a comparative analysis of semistructured interviews with Australian and American professional journalists, this study illustrates that experiences of social media fatigue over time have resulted in a careful renegotiation of professional and personal boundaries around journalists’ social media use, influenced by the technological, social, and cultural affordances of specific media platforms, organizational and institutional constraints, as well as the online literacies and behaviors of journalists themselves." (Abstract)
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"This chapter’s point of departure lies in its focus on how journalists and media organizations navigate through unsafe environments and avoid self-censorship. The study specifically explores the connection between safety and self-censorship and journalist’s deployment of social media in the Uga
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ndan context. Through interviews and focus group discussions, the study shows that journalists and media organizations (sometimes) use social media to avoid covering unsafe news scenes and to bypass suppression intended to drive them into self-censorship. Journalists and media organizations are able to overcome state-instigated censorship by using platforms such as Facebook and Twitter to obtain journalistic material, which may not be accessible through conventional means. Using the case of the Ugandan government closure of Daily Monitor newspaper in 2013, the chapter shows that the media organization heavily relied on social media to remain in operation during the period when it was under siege. The chapter concludes that employing social media in journalism practice is one of the mechanisms used by journalists and media organizations to surmount safety problems and repression. The author acknowledges the safety problems arising from digital tools and platforms but argues that exploiting the advantages they present, such as being alternative avenues for newsgathering, reporting and dissemination, contributes profoundly to the survival of independent journalism in non-democratic societies." (Abstract)
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"For media organisations and broadcasters, blogs and other forms of online speech are fast becoming the most important forms of communication with audiences. To maintain the quality and consistency of your brand, any staff member who communicates officially on behalf of your organisation in any soci
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al media forum or platform or posts on any of your pages, should be sure to comply with the following: Be respectful of the audience. If you would not put it on air or have it printed on the front page, then do not post it online; employees who post content on behalf of their organisation or as part of their jobs must always identify themselves; anyone posting on an organisation’s social media sites or any other official social media pages must uphold the values and mission of the organisation and should coordinate with their manager; do not pick arguments online and do be the first to correct your own mistakes, and don’t alter previous posts without indicating or evidencing that you have done so; always add value. Provide information that is worthwhile. Your brand is an important asset. Whatever you publish will affect your brand; one needs to be ethical and responsible in social media interactions. (Reflect what the company you work for expects of you.); market your brand: Post about the organisation or relevant content, news and programs; engage the audience and their responses professionally, avoid emotional attachment at all times; trust is built on credibility. Verify anything you post for accuracy; always seek guidance on legal related matters." (Best practices, page 4)
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"The growing influence of social media on journalistic work has attracted scholarly attention worldwide in recent years. However, due to cultural and language barriers, we lack comprehensive understanding of the journalist social media practice in non-Western countries. To help fill this gap, this s
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tudy offers a review and synthesis of existing scholarship on journalist social media practice in China. The authors systematically analyzed recent research studies published in both English-language journals in the West and Chinese-language journals in Mainland China. Drawing on Bourdieu’s field theory, the synthesis provided a comprehensive review of the patterns of practice as well as key tensions that social media use helped amplify and with which Chinese journalists had to contend." (Abstract)
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"This e-book was first published in Spanish on April 23, 2017 on the occassion of the 10th Ibero-American Colloquium for Digital Journalism organized by the Knight Center for Journalism in the Americas at the University of Texas at Austin. The book compiles reports from the series “Innovative Jour
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nalism in Latin America,” published on the Knight Center’s blog between December 2016 and April 2017. It also offers practical advice for digital journalistic innovation on different topics." (Cover)
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"The chapter describes how social media is utilized in an environment of heightened violence and indicates that numerous journalists from 18 cities often use social media to forge cross-border relationships with colleagues. It focuses on a study of social media use by journalists and bloggers report
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ing in the northern states and uses the conceptual framework of scale-shifting to analyze how journalists from both the United States and Mexico overcome information scarcity while also avoiding digital security risks in the northern Mexican states. The chapter describes how some journalists from Mexico and the United States, covering northern Mexico use social media for their work. In northern Mexico, where bloggers and journalists continue to be threatened, social media present both opportunities and challenges. By employing a transnational approach to explore the connections between social media and journalism practice along the US–Mexico border, the research has set the groundwork for future projects regarding social media in the region." (Abstract)
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"Mexico ranks as one of the most violent countries in the world for journalists, and especially for those who work on the country’s periphery such as its northern border. Given the dire situation for Mexican reporters covering the northern part of the country, and the continued responsibility of U
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S journalists to report on the area just south of the border, this qualitative study addresses the overarching research question that examines how Mexican and US journalists who cover northern Mexico are using social media, given the heightened levels of violence in the region. The authors utilize a modified version of the conceptual framework of scale-shifting to investigate how journalists in a specific transnational environment of conflict are using social media. The study is based on a qualitative analysis of 41 interviews gathered in fall 2011 in 18 cities with news media outlets along the United States–Mexico border. Findings describe the innovative ways that journalists are circumventing online security risks (what the authors call scale-shifting) and how social media are used to build cross-border relationships." (Abstract)
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"A compilation of 13 articles that discuss social media developments and trends in Asia. For this publication we invited eleven alumni from the Konrad Adenauer Asian Center for Journalism (ACFJ) at the Ateneo de Manila University in the Philippines to share their views on social media issues based o
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n their inside knowledge and hands-on experience. The authors from six different countries provide insight into various new media trends and present diversified approaches, ranging from Cambodia, with comparably low Internet penetration, to Indonesia, which is considered the second biggest Facebook “nation” in the world. Topics include: Integration of social media in traditional newsrooms; Issues and challenges of social media; Social media and newsprint advertising; Social media and television networks; Ways to maximise and monetise social media; Investigative journalism and social media; Censorship and social media." (Back cover)
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