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"Organisation-centric approaches in development communication and public relations that privilege the organisation can restrict communication to organisational mandates and goals. Organisation-centric approaches can reflect a modernist view of development or communication and have been critiqued for ... more
"Moving beyond the U.S.-Eurocentric paradigm of communication theory, this handbook broadens the intellectual horizons of the discipline by highlighting underrepresented, especially non-Western, theorists and theories, and identifies key issues and challenges for future scholarship. Showcasing diver ... more
"This study is a response to the challenge of Development Communication (DevCom) scholar Felix Librero to analyse the status and trends in UP Los Baños DevCom research that may help in reinvigorating the research thrust of the college attuned to the needs of time. As a rejoinder to previous efforts ... more
"[This book] has been thoroughly updated with new content, trends, and conclusions, all based on the latest data. The book examines broadcasting, mass media, and news services ranging from MSNBC, MTV, and CNN to television sitcoms and Hollywood export markets. It investigates the roles of the major ... more
"In this article, we assert and demonstrate a particular and enduring adaptability of radio in tandem with observable temporal shifts in development communication theory and practice in Africa. Specifically, we use the historical research method to explore and explain the ideological discourses, pol ... more
"In the development communication equation, whether more theoretical, empirical and analytical attention is given to ‘development’ or to ‘communication’ makes a difference: where the emphasis is on development, it is at the expense of communication. Since communication and media arguably pla ... more
"This article highlights the key areas in which Communication for Development (C4D) can play a role in the aftermath of conflict, with a focus both at the community and at the national level. It provides an overview of the literature that has begun to discuss C4D in the light of peace creation. It i ... more
"This book critically examines directed social change theory and practice while presenting a conceptual framework of development communication to address inequality and injustice in contemporary contexts. This third edition features significantly revised and updated chapters to include the latest sc ... more

Comunicación, desarrollo y cambio social

In: La contribución de América Latina al campo de la comunicación: historia, enfoques teóricos, epistemológicos y tendencias de la investigación
Buenos Aires: Prometeo Libros (2015), pp. 447-478

Development and Communication in Sri Lanka: A Buddhist Approach

In: The Global Intercultural Communication Reader
New York; London: Routledge, 2nd ed. (2014), pp. 467-479
"According to Dissanayake, the Sarvodaya movement encompasses the ideal of the harmonious social order and the principle of self-reliance and self-transformation as envisioned and encouraged by Buddhist teaching. The Sarvodaya movement also duly asserts that the idea of development should include no ... more
"Este libro demuestra cómo desde su cosmovisión —que entiende la espléndida existencia en la armonía de los hombres consigo mismos, en sociedad y con la naturaleza—, el suma qamaña/sumak kausay es una propuesta profundamente comunicacional sustentada en valores y prácticas comunitarias com ... more
"This chapter examines the Second Vatican Council (Vatican II) theology as the implicit background to Robert White's studies on development communication. We will then examine White's influence on the Center for Communication, Media and Society's graduate program in development communication." (Page ... more

Theorizing Development, Communication, and Social Change

In: Communication Theories in a Multicultural World
New York et al.: Peter Lang (2014), pp. 213-227
"This chapter will focus on the theorizing of communication and social change. It will argue that theory must enable people to know the world. It will also argue the limits to token participation and the unsustainability of "behavioral change communication'' that is theorized outside of structures, ... more
"Drawing on the pioneering works of Daniel Lerner, Everett Rogers, and Wilbur Schramm as well as his own personal experiences in the field, Emile G. McAnany builds a new, historically cognizant paradigm for the future that supplements technology with social entrepreneurship. McAnany summarizes the h ... more

Comparing Development Communication

In: Handbook of Comparative Communication Research
New York; London: Routledge (2012), pp. 64-80
"The study of communication for development and social change has been through several paradigmatic changes during the past decades. From modernization and growth theory to the dependency approach and the participatory model, the new traditions of discourse are now characterized by a turn towards lo ... more
"The process of communication between individuals and institutions was central to the formation of the World Council of Churches in 1948. Yet communication is often taken for granted, being understood as a tool to advance the organizational objectives of ecumenical organizations. Only on occasions h ... more
"Daniel Lerner's 1958 book 'The Passing of Traditional Society' was central in shaping Cold War-era ideas about the use of mass media and culture to promote social and economic progress in postcolonial nations. Based on a study of the effectiveness of propaganda in the Middle East, Lerner's book cla ... more