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Producing and Managing an SBC Mass Media Campaign
Key Guidance
Johns Hopkins Center for Communication Programs, (2024)
"This toolkit is a step-by-step guide to develop, produce, broadcast, and monitor a social and behavior change (SBC) mass media campaign. The outputs from this creative development process can and should be used to guide the design of additional communication channels in an integrated, mixed-media c...
Guide des bonnes pratiques du plaidoyer dans les médias et les réseaux sociaux
Abidjan: Internews;USAID, (2018), 77 pp.
Engagement im digitalen Zeitalter: Trends, Chancen und Herausforderungen
Bonn: Friedrich-Ebert-Stiftung (FES), Akademie Management und Politik, (2018), 34 pp.
"Was gibt es in punkto Datenschutz und Datensicherheit für Non-Profits zu beachten und wie können sie Hass, Hetze und Parolen im Netz aktiv begegnen? Wie können zivilgesellschaftliche Organisationen digitale Technik für Beratungsangebote oder NPO-Kampagnen erfolgreich einsetzen und offene Daten ...
Of Words, Visuals and Inclusivity
Internews;USAID, Strengthening Democratic Governance and Accountability Project (SDGAP) in Sri Lanka, (2018), 67 pp.
"This practical guide on gender sensitivity and inclusivity is designed specifically with the working journalist in mind and to prompt the practitioner to make conscious decisions about the use of words and visuals as a means of enhancing professionalism. In our everyday life, we encounter countless...
Manual de comunicación publicitaria
Valencia: campgràfic, 2nd ed. (2015), 249 pp.
Evaluating Public Relations: A Guide to Planning, Research and Measurement
London et al.: Kogan Page, 3rd ed. (2014), viii, 199 pp.
Wirkungsvoll präsentieren: Zielgruppengerecht in jeder Situation
Niedernhausen: Falken, (2001), 190 pp.
