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"Experimental approaches work by comparing changes in a group that receives a development intervention with a group that does not. The difference is then attributed to the intervention. In a full experimental approach, units are randomly allocated to two groups – one that receives the intervention ... more
"In a tracer study, data is collected and analysed repeatedly over time. For monitoring and evaluation purposes, tracer studies are often designed to track changes at individual level, following a development intervention. However, they might also focus on other units of analysis such as communities ... more
"Praxiswissen" zeigt, wie Vereine und Verbände erfolgreiche Presse- und Öffentlichkeitsarbeit machen können. Der Autor vermittelt das Know-how und Handwerkszeug, das notwendig ist, um interessante Pressemitteilungen, Selbstdarstellungen und Faltblätter zu schreiben; Pressekonferenzen und Intervi ... more
"At the W.K. Kellogg Foundation, we believe that evaluation is an effective management tool to both inform strategy development and track the progress and impact of strategy implementation. We have long been committed to supporting our grantees’ ability to derive and share lessons learned from the ... more
"The purpose of this document is to provide researchers, especially those working in smaller organisations that might not have extensive resources or experience in data protection requirements, with general guidance on their responsibilities within a global data protection framework to ensure that d ... more
"Process tracing is a qualitative analysis methodology. The main purpose of process tracing is to establish whether, and how, a potential cause or causes influenced a specified change or set of changes. This is done by applying formal tests to examine the strength of evidence linking potential cause ... more
"The goal of this guide is to provide an easy to follow, in-depth information on everything you need to know to conduct a proper target audience analysis as a content marketer. Some of the most important questions we will try to answer are: What is target audience analysis and why do you need it? Ho ... more
"[This book] gathers essays from twenty-seven leading figures in book publishing about their work. Representing both large houses and small, and encompassing trade, textbook, academic, and children's publishing, the contributors make the case for why editing remains a vital function to writers–and ... more
"This book constitutes a milestone in journalism for both Greek Cypriot and Turkish Cypriot editors and journalists across the island as it offers alternatives to the dominant “war journalism” approach that Cyprus journalism (as part of a global pattern of contemporary journalism), has become ha ... more
"This book presents a number of innovative ways of reporting, including different options for presentations, narrative summaries, presenting findings visually and making use of digital outputs. Kylie also discusses how to make sure your messages get through to your audience - including using a layer ... more
"Ein verschärfter Wettbewerb im Internet und kurze Innovationszyklen fordern den Journalismus heraus. Rinsdorf zeigt, wie man erfolgreich digitale redaktionelle Strategien entwickelt. Er führt durch den gesamten Prozess: von der Analyse über die Entwicklung strategischer Szenarien und das Design ... more
"The recommendations in these guidelines provide overarching, evidence-based guidance on how risk communication should be practised in an emergency. The recommendations also guide countries on building capacity for communicating risk during health emergencies. Specific step-by-step instructions are ... more
"Video Ethnography in Practice is a brief guide for students in the social disciplines who are required to produce an ethnographic video, the most significant new methodological technique in 21st century social analysis. The authors, both accomplished videographers, cover the basic techniques of cre ... more
"This Guide aims to help practitioners make sense of monitoring and evaluation as applied to inter-religious action in peacebuilding. It aims to support good practice among people who are involved in commissioning or contributing to such efforts, whether they be religious, secular or a combination o ... more
"Storytelling is the most effective way to grow support and to keep donors engaged. It's all about crafting authentic, real, emotional stories about the work that you do every day. Sharing gripping stories using social media is a powerful way to showcase the results of your work. Social media, combi ... more

Strategic Planning for Public Relations

London; New York: Routledge (2017), xxxiv, 540 pp.
"Strategic Planning for Public Relations is in its fifth edition of offering an innovative and clear approach for students looking to learn how to develop public relations campaigns. It is a text intended for those serious about entering the rapidly changing professions of public relations and strat ... more