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Audience & User Surveys
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Language
Document type
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Countries
Authors & Publishers
Media focus
Publication Years
Methods applied
Journals
Output Type
Media Consumption Survey - Ukraine 2016
Internews (2016), 42 pp.
"The Internews annual media consumption survey shows more Ukrainians searching for news online and fewer getting their news from television. Trust in Ukrainian online media is also up, matching the trend in greater consumption. The survey also shows that Ukrainians are consuming Russian media far le
...
Audiencia radial nacional rural: 83% de la población rural escucha radio
Lima: CPI (2016), 3 pp.
"El 83,1% de las personas de 11 a más años a nivel nacional rural escuchan radio por lo menos una vez a la semana y lo hacen principalmente a través de emisoras locales de FM y AM, alcanzando estas emisoras al 69,6% de la población rural con 12 horas en promedio de escucha semanal, este mayor al
...
Ocho claves para entender las audiencias digitales en Colombia: Redes sociales, público universitario y dispositivos móviles como factores de sostenibilidad de las empresas periodÃsticas
Bogotá: Fundación para el Nuevo Periodismo Iberoamericano (FNPI); Universidad de los Andes (2016), 58 pp.
"La sostenibilidad de los medios depende en gran medida de las nuevas relaciones que tejen con su audiencia poniendo la tecnologÃa a su servicio. El desafÃo al que el periodismo y los medios se enfrentan es pensar cómo usar la información que capturan de los recorridos de sus usuarios en la red
...
Benchmarking Demand: Pakistan and the Internet Users’ Perspective
Philadelphia, PA: Annenberg School for Communication, Center for Global Communication Studies (CGCS) (2016), 27 pp.
"The percentage of Pakistanis using the Internet increased by 37.5% between 2009 and 2013, though overall internet penetration remains very low with only 11% of the population having access to the Internet". (Page 9) "Heavy internet users in Pakistan are very young (72% under 30 years of age), large
...
"A qualitative study was conducted in Indonesia and Sri Lanka to understand the varied perceptions on the use and ownership of mobile phones [...] The study was conducted amongst four groups of people (urban men, urban women, rural men, and rural women) in each of two countries. The study found that
...
Information – Education – Participation: Media Use Among Youth in Uganda
Bonn: Deutsche Welle DW Akademie (2016), 55 pp.
"The present report summarizes the results of a media use study that was conducted in autumn 2014 in the Ugandan districts of Kampala, Mbale, Lira, Pader and Gulu. The study consists of a quantitative survey of more than 650 survey respondents, as well as six qualitative focus groups with a total of
...
Media Consumption in Iraq
Broadcasting Board of Governors (BBG); Gallup (2016), 52 slides
"Key takeaways: Internet use is increasing rapidly, but not replacing TV; Increases vary significantly by province; Internet trends will change as Iraqi government and ISIS vie for control of media." (Slide 32)
"Kurds live in a different media environment and rely primarily on Kurdish language TV; D
...
Social Media Use During Disasters: How Information Form and Source Influence Intended Behavioral Responses
Communication Research, volume 43, issue 5 (2016), pp. 626-646
"This study provides insights that can inform disaster communication management, policymaking, and theory building through a nationally representative field experiment (N = 2,015 U.S. adults) grounded in media richness theory, information and communication technologies (ICTs) succession theory, and
...
Flucht 2.0: Mediennutzung durch Flüchtlinge vor, während und nach der Flucht
Berlin: Freie Universität Berlin, Institut für Publizistik- und Kommunikationswissenschaft (2016), 86 pp.
"Anhand einer repräsentativen Umfrage mit 404 Flüchtlingen, die vorwiegend aus Syrien, Irak, Afghanistan, Pakistan und Iran kamen, liefert die vorliegende Studie erstens Erkenntnisse dazu, wie sich Flüchtlinge in ihren Herkunftsländern, auf ihrem Fluchtweg und in Deutschland Informationen versch
...
Effects of Foreign Soap Operas on Young People: Case of Tangaza University College
Tangaza: Catholic University of Eastern Africa, Tangaza University College, Thesis (2016), 51 pp.
"This study in a way established that soap operas have some positive contributions to the society. For example, the study shows that youth become more confident and social after watching soaps. However, in agreement with the objectives of this study, the negative effects of soap operas on young peop
...
Assessing Russia’s Influence in its Periphery
Broadcasting Board of Governors (BBG); Gallup (2016), 40 slides
"Russian speakers in Estonia, Latvia and Lithuania rank Kremlin-backed media as the least trustworthy among international, Russian Federation and domestic news sources, according to research presented by the Broadcasting Board of Governors. In addition, only those survey respondents who considered R
...
Exploring the Role of Communication in Community Health
London: BBC Media Action (2016), 48 pp.
"This report draws on two studies: first, a nationally representative quantitative survey, and, second, a qualitative study across three locations in Sierra Leone [...] Ninety-five per cent of research participants reported accessing health information in the previous three months – 93% receiving
...
Strengthening Accountability Through Media in Sierra Leone: Final Evaluation
London: BBC Media Action (2016), 55 pp.
"The magazine programme Fo Rod and the debate show Tok Bot Salone built a loyal and engaged audience. The number of people who listened to either one or both programmes increased from 0.8 million in 2013 to 1.1 million in 2015, representing 29% of all adults. The proportion of regular listeners was
...
Social Media in the Middle East: The Story of 2016. Top Trends and Data from the Past 12 Months
[author] (2016), 16 pp.
"This report is the fifth in a series of annual reports designed to capture key developments and data related to usage of social media in the Middle East. The past year has seen the continued growth of visual-led social networks, especially in the more affluent Gulf region. Meanwhile, the discernibl
...
Media Pluralism and Democracy
European Commission (2016), 50 pp.
"The majority think their national media provide a diversity of views, but most say it is not free from political or commercial pressures. Two thirds of respondents (66%) agree that their national media provide a diversity of views and opinions, and the majority in all but one Member State agree (Gr
...
Digital News Report 2016
Oxford: Reuters Institute for the Study of Journalism (2016), 109 pp.
"This year we have evidence of the growth of distributed (offsite) news consumption, a sharpening move to mobile and we can reveal the full extent of ad-blocking worldwide. These three trends in combination are putting further severe pressure on the business models of both traditional publishers and
...
Audience Perceptions of Radio Stations and Journalists in the Great Lakes Region
Fernsehnutzung der MedienNutzerTypen: Ein Blick in die Lebenswelt der Fernsehzuschauer
Media Perspektiven, issue 1 (2016), pp. 36-47
"Die MedienNutzerTypologie fasst Menschen mit ähnlichen soziodemografischen Merkmalen, Interessen und einer vergleichbaren Alltagsgestaltung zu homogenen Gruppen zusammen. Die Fernsehnutzung der Typen wird davon beeinflusst, wie sie sich in den Tagesablauf einbetten lässt - außerdem spielen persÃ
...
Learning Through Entertainment: The Effects of Bollywood Movies on the Job-Seeking Behavior of South Asian Female
International Communication Gazette, volume 78, issue 3 (2016), pp. 267-287
"This study examined the relationship between exposure to Bollywood movies and job-seeking behavior of South Asian females. Using survey data collected from 132 female participants, we explored the effects of exposure to Bollywood movies on job search self-efficacy, enjoyment and job-seeking behavio
...
