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Methods applied: Audience & User Surveys
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Countries / Regions
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Methods applied
Journals
Output Type
"The majority of Somalis (65.6%) access news at least once per day. More than one in four Somalis (27.9%) share news daily or most days. Radio is the most popular means for obtaining news in Somalia, with more than four in five (83.9%) reporting they get news via radio at least once per week. More t ... more
"This cultivation study examined the effects of South Korean soap operas on Vietnamese female audiences. It also assessed cultivation effects in combination with the theory of reasoned action. Based on a survey of 439 female viewers, it explicated the link between South Korean soap opera consumption ... more
"This article attempts to highlight a new perspective on African audiences’ engagement with global media and point to new postulates in audience research. It briefly reviews key reception theories, ranging from the effects tradition to active audience paradigm and encoding-decoding model. It then ... more
"Since China implemented animation control policies in 2004, foreign animation programmes have almost disappeared from Chinese television. At the same time, the Chinese government has invested enormous amounts of money in developing the animation industry as a creative industry. A questionnaire surv ... more
"As academia, development experts and policy-makers have continued to search for the right mix of technology, methodology, easy-to-use and understandable scientific elements and infrastructure that would suit the nation’s peculiar circumstances towards meeting her developmental needs. This situati ... more
"Vietnam is changing rapidly: attitudinal, socio-economic and media usage. Traditional media, especially television, is still dominant. New media is pushed forward by young people and those with the most education: urban-rural divides in media use are closing; internet has overtaken radio as key new ... more
This is the second of the annual Reuters Institute Digital News surveys published by Reuters Institute for the Study of Journalism (RISJ) at Oxford University. You Gov online polls commissioned by RISJ were conducted with 11,000 online users in the UK, US, Denmark, France, Germany, Spain, Italy, Bra ... more
"In assessing attitudes toward the media, one notable finding was a vote of confidence for improved quality of news media reporting between 2011 and 2013 with a majority of adults agreeing that it has improved in six of the eight countries surveyed. This optimism is also reflected in overall percept ... more
"Bamako adults are avid news users; 92.5% say they receive news from television, radio, the Internet or newspapers at least once a week; 78.4% report they receive news from these sources at least once a day. Mobile phone, radio, and television ownership is widespread in Bamako. Nine in 10 Bamako adu ... more
"Strategic Considerations for a Mali Communications Strategy: Don't forget the importance of local language to reach broad cross-section of the population. Broadcast media remain paramount; on a national radio is likely to be the key medium. Digital is still mostly a niche phenomenon." (Slide 39) "S ... more
"Der Fokus ist auf die angestrebte Umwandlung des Staatssenders Radio Television Afghanistan in einen öffentlichen Sender gerichtet. In Experteninterviews mit Vertretern dreier relevanter Akteursgruppen und einer schriftlichen Rezipientenbefragung wurde unter anderem herausgefunden, dass RTA eine h ... more
"Esta investigación, en líneas generales, ha permitido establecer que la televisión es el medio preferido para informarse y está situada en los extremos de la credibilidad: se le cree o no se le cree. La población se informa principalmente para 'estar al tanto' e interrelacionarse y de manera s ... more
"With more than 125 million individuals using the Internet in the Arab region, and more than 53 million actively using social networking technologies, the DSG Governance and Innovation Program in partnership with Bayt.com conducted a regional survey to examine internet usage trends in the Arab regio ... more
"As expected, the general media environment in South Sudan is highly varied, with sharp distinctions between the capital city of Juba and the rest of the country, which is largely rural. A key difference here involves language use and understanding, with rural areas dominated by local/tribal languag ... more
"Guided by two overarching questions – do people want or need health news, and are they satisfied with the health news available to them – Internews used a mixed methods approach, conducting surveys, focus group discussions and in-depth interviews, as well as mining years of project data and rep ... more
"The rise of e-books in American culture is part of a larger story about a shift from printed to digital material. Using a broader definition of e-content in a survey ending in December 2011, some 43% of Americans age 16 and older say they have either read an e-book in the past year or have read oth ... more
"This sampler is the result of a common research project of 16 Latin American universities and the Informatics Network of the Catholic Church in Latin America (RIIAL) on "the impact of digital culture in the Latin American societies". The first part consists of seven contributions studying the use o ... more