"The creation of a radio involves having clear goals and knowing all its aspects, limits and contraints. This book offers to the radio promoter the technical, administrative, financial and managerial elements that are necessary to plan the project.
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Future directors of a managers of the technical sectors will find here indispensable information on how to make the radio station move and how to make the work proceed in the context of limited resources and means." (Back cover)
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"Clearly as important providers of information, the media are more likely to promote better economic performance when they are more likely to satisfy three conditions: the media are independent, provide good-quality information, and have a broad re
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ach. That is, when they reduce the natural asymmetry of information, as Joseph Stiglitz puts it in chapter 2, between those who govern and those whom they are supposed to serve, and when they reduce information asymmetries between private agents. Such a media industry can increase the accountability of both businesses and government through monitoring and reputational penalties while also allowing consumers to make more informed decisions.
This book cites many examples that demonstrate the value of information provided by the media. Alexander Dyck and Luigi Zingales (chapter 7) discuss how the media can pressure corporate managers and directors to behave in ways that are socially acceptable, thereby avoiding actions that will result in censure and consumer boycotts. They also report that in Malaysia, a recent survey of institutional investors and equity analysts asked which factors were most important to them in considering corporate governance and the decision to invest in publicly listed corporations. Those surveyed gave more importance to the frequency and nature of public and press comments about companies than to a host of other factors considered key in the academic debate. However, the dissemination of credible information in a timely manner depends critically on how the media business is managed and regulated. The chapters in this book document evidence on media performance and regulations in countries around the world and highlight what type of public policies and economic conditions might hinder the media in supporting economic development in poor countries." (Pages 1-2)
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"To help countries establish systems that can ensure reliable provision of textbooks has been an important element of the World Bank's support for education development in Africa over the last two decades. Other development agencies, and African governments, have made similar investments. However, d
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espite more than a quarter century of effort and massive investment many African students still lack adequate access to textbooks; or where they have been produced they are not always available in sufficient numbers. The main purpose of this comprehensive report is to explore why this is so, and to identify the challenges that need to be overcome to ensure that every student has adequate access to high quality textbooks. The report is based on a desk review of 89 Bank-financed education projects with textbooks components, and under implementation during the period 1985-2000 in 40 sub-Saharan African countries. It identifies problems and good practices at all stages of textbook provision, from authorship to classroom use, looks at World Bank policies and procedures that were modified during the review period, and examines progress that has been made during the period under review in key areas such as manuscript development, editing, production, distribution, and procurement. The report concludes with a section on the lessons learned for the period, and a series of recommendations how to improve the quality of textbooks, and to improve equity of access for all to good primary education." (Hans M. Zell, Publishing, Books & Reading in Sub-Saharan Africa, 3d ed. 2008, nr. 1887)
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"This clear structured reference book covers thirty questions on practical aspects of journalism. Following the journalist's intermediate position between the information source and the recipient, the first 10 questions refer to how recipients can be attracted towards newspaper articles or radio pro
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grammes. The construction, language code and quantity of an article or programme are discussed here. After this introductory chapter the authors proceed towards the collection of data, addressing the journalist's efficient self management, like interview techniques and optimal note-taking procedures. Consequently, the third chapter focuses on the style and appropriate means of how to sort out, arrange and shape the collected data, in order to convey the intended news item. In the final chapter the presentation itself (e.g. what is a good photo, headline, etc.) is assessed. The range of practical tips which are often enriched by examples from the African context make this handbook especially recommendable for "greenhorn" journalists, but could also be used by more experienced journalists to check their own performance. Additionally, a list with basic technical terms and an overview of schools of journalism in Africa are given at the end of the book." (CAMECO Media Forum 2003/1)
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"This manual is intended as an introduction to the theory and concepts of Outcome Mapping and as a guide to conducting an Outcome Mapping workshop. Although Outcome Mapping may be appropriate in various contexts, it has primarily been tested by dev
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elopment research organizations and programs working in Canada, Africa, Latin America, and Asia. This manual reflects that perspective and Outcome Mapping may have to be adapted to be used with groups other than our constituency of researchers, scientific organizations, government officials, policymakers, and NGOs (for example, communities). Outcome Mapping has been developed in organizations where monitoring and evaluation are primarily intended to help with program learning and improvement. The tenor of a program’s approach to Outcome Mapping will necessarily be influenced by its own and its donor’s perspectives on monitoring and evaluation. Outcome Mapping will only be as empowering, participatory, and learning-oriented as the program that implements it. Outcome Mapping takes into consideration the threats and anxiety that can be associated with planning, monitoring and evaluation, especially in a donor/recipient relationship. It offers a participatory methodology that can help programs develop a system that can meet both accountability and learning needs." (Preface)
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"One in a series of guidebooks and training manuals for journal editors in developing countries that are active in the field of agriculture and rural development. They aim to assist editors to improve their publishing operations, and provide more e
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ffective communication of the scholarship and the research results published in their journals. The book is organized under nine chapters “that cover what we consider to be the essential basic elements in successful journal publishing.” Interspersed with the text there are a variety of model forms, reproductions of title pages, covers of journals, and other documentation that provide illustrative examples of good practice, together with checklists and listings of address sources." (Hans M. Zell, Publishing, Books & Reading in Sub-Saharan Africa, 3d ed. 2008, nr. 2487)
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"What follows is a fascinating account of 50 experiments in empowering people— living in poor communities across the world—to seize control of their own life stories and begin to change their circumstances of poverty, discrimination and exclusi
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on. Alfonso Gumucio spent nearly one year researching and interviewing sources for “Making Waves,” and has been actively involved in every phase of production. “Alfonso’s voice” is evident throughout this work, and it is a tribute to what makes him the ultimate communicator: he has the soul of the good poet and filmmaker that he is, combined with an unwavering sense of justice and fairness. Following the first introductory chapter—which explains the field of participatory communication for social change and how it is evolving—you will read 50 illustrations of the power of community decision-making and action. Many of the stories are about community radio. We hope you don’t find this tedious; but our research and conversations certainly suggest that community-based radio is one of the best ways to reach excluded or marginalised communities in targeted, useful ways." (Foreword by Denise Gray-Felder, page 1-2)
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"This study is currently the most comprehensive survey of textbook distribution in sub-Saharan Africa. If offers a detailed survey and analysis of the key policy issues affecting book distribution in Africa today. The study was organized and co-ord
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inated by International Book Development Ltd. in London, and Danaé-Sciences, a Paris-based consultancy company specialising in editorial support, training and written communication. It draws on a series of major case studies carried out in Ghana, Guinea, Kenya, Malawi, Nigeria and Uganda, together with mini case studies from Botswana, Burkina Faso, Cameroon, Chad, Côte d’Ivoire, Mali, Senegal, Tanzania and Togo, undertaken by book practitioners in these countries, most from the private sector. All of the case studies cover some common elements, including, for example, information on the national education system (including basic education statistics), and a discussion of the main players and mechanisms in the book distribution chain; they also review regional trade in books, and most case studies comment upon the impact of funding, agency investment, and government policies affecting national book development. In addition to the case studies, a useful feature is the inclusion of a fold-out chart “Critical issues on upgrading book distribution in Africa – A decision tree for policy-makers”, which shows the key options that policy makers need to consider in developing a national framework for textbook delivery. An extensive glossary of common terms and acronyms used in education, development and the book trade, completes the volume. The survey concludes “there is already a policy change underway among a number of governments and funding agencies in their approaches toward national textbook distribution. This change is more apparent in Anglophone than in Francophone countries and is by no means universal even in Anglophone countries. But the reaction against the inefficiencies, the lack of a service culture and the typically high cost operations of state centralist policies is now almost ten years old.” It also notes that times are changing, and that senior government officials in many countries now openly acknowledge and welcome the increasing involvement of the private sector in educational book provision activity." (Hans M. Zell, Publishing, Books & Reading in Sub-Saharan Africa, 3d ed. 2008, nr. 1515)
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"This reader 'aims to show that ordinary people, even non-technical rural folk, can plan, set up, manage and produce radio programmes by themselves with a minimum of dependence on outside help, whether for technical advice and training or for funds
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and equipment.' To do so, it highlights case studies from several countries like Homa Bay Radio in Kenya, Radio Apam in Ghana, Radio Sagarmatha in the Kathmandu valley, Tambuli Community radio in the Philippines and others, and it explains the main factors for planning a community radio station, eg, examining the legal framework, applying for a license or doing preparatory work in the community. Moreover, it briefly explains the technical background of broadcasting, such as the difference between AM and FM broadcasting, as well as the basics about the equipment which is needed. What makes the publication particularly interesting is its perspective on community involvement in every step of setting up a radio station - which is, as many community radio stations are built up by institutions like NGO's, churches or universities, not something to be taken for granted." (commbox)
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"The idea for this helpful handbook was inspired by two workshops for writers of children’s books held in Tanzania and Uganda in January-February 2000. The workshops were organized by the National Book Development Council of Tanzania and the Book Development Council of Uganda, under the UNESCO/DAN
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IDA Basic Learning Materials Initiative, with the aim of assisting the countries to enliven their publishing industries by promoting local writing and the production of attractive children’s books. The Handbook draws on some of the lessons learned in the Tanzania and Uganda workshops. It does not pretend to provide a detailed and comprehensive guide, but aims to present some basic principles that should be taken into account when writing for children. There is also a useful checklist of ‘dos and don’ts’ for writers of picture story books to make sure nothing vitally important has been left out, and some stories that were written during the workshop for writers are also included." (Hans M. Zell, Publishing, Books & Reading in Sub-Saharan Africa, 3d ed. 2008, nr. 1582)
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"Divided into three parts, the book moves from the European broadcasting environment, through current patterns and trends in programming and programme making, to TV genres and issue-specific broadcasting. Incorporating a range of pedagogical device
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s: boxes of key facts, activities and notes for further reading, Television across Europe offers an essential introductory guide to television in Western Europe." (Publisher description)
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"Exploring recent developments in Asian television systems in the context of the continually changing global environment, this book covers India, China, Korea, Malaysia, Singapore, Indonesia, Sri Lanka, Hong Kong, the Philippines, Taiwan and Japan. Country-based analyses are preceded by contribution
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s which analyse processes at the regional level. Chapters explore how television in Asia has responded to new threats and opportunities and provide evidence against the view that global forces will destroy national and regional differences." (Publisher description)
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"De-Westernizing Media Studies brings together leading media critics from around the world to address central questions in the study of the media. How do the media connect to power in society? Who and what influence the media? How is globalization changing both society and the media?" (Publisher des
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cription)
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"A ground-breaking study commissioned by the Association for the Development of Education in Africa (ADEA), Working Group on Books and Learning Materials on the fiscal, legal, communication, and other constraints of intra-African book trade. The st
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udy was designed to present information on the potential of the book industry in African countries, their capacity to trade with each other, reviewing the policies that govern the publishing sector, and the opportunities and barriers that promote or hinder such trade. Phase one of the project focused on the book trade in the Southern African region, but also gathered comparative case study material and overviews of national book industries in East and West Africa. It includes a number of recommendations addressed to African governments, African publishers, and national publishers’ associations. The second part of the study examines policies on intra-African book trade in books, and makes recommendations on how regional economic policies could be more responsive to the needs of the African book industries." (Hans M. Zell, Publishing, Books & Reading in Sub-Saharan Africa, 3d ed. 2008, nr. 1894)
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"Produced in landscape format and attractively designed, this is a valuable practical marketing manual that aims to assist small publishers to make sense of the publishing world, particularly NGOs with publishing activities, but where publishing is
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not the core function. The manual will guide them through the principles and processes of effective marketing, and linking the capabilities of a publishing company to the needs of the customer. The author was formerly Marketing and Managing Director of David Philip Publishers in Cape Town, and is well known for a series of successful marketing workshops she has conducted during each year’s Zimbabwe International Book Fair. Those that are struggling with their marketing will find a wealth of practical, hard-nosed advice in this guide, which covers these topics: (1) Defining your Market, (2) What is Marketing? (3) The Marketing Plan, (4) Sales and Selling, (5) Distribution, Co-operative Publishing and Rights, (6) Publishing, Marketing and Finance, (7) Development Agencies, Donors and Commercial Publishers, and (8) Strategic Planning. Interspersed with the text are a number of practical exercises, and there are also reproductions of flyers and other publicity material as illustrative examples of good practice." (Hans M. Zell, Publishing, Books & Reading in Sub-Saharan Africa, 3d ed. 2008, nr. 2458)
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