mediadev library

Youth-Generated Media

Joe F. Khalil

In: The Handbook of Development Communication and Social Change

Karin Gwinn Wilkins; Thomas Tufte; Rafael Obregón (eds.)

Chichester: Wiley Blackwell (2014), pp. 439-452

"This chapter debates the relationship between youth and media by focusing on communication for social change and gives readers a sense of the history, development, and central concepts of youth-generated media. It offers a comprehensive framework for understanding young people's self-expressive art ... more

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Advocacy Communication

Karin Gwinn Wilkins

In: The Handbook of Development Communication and Social Change

Karin Gwinn Wilkins; Thomas Tufte; Rafael Obregón (eds.)

Chichester: Wiley Blackwell (2014), pp. 57-71

"This chapter provides an overview of development and social change by talking about advocacy approaches to social justice. Advocacy communication offers a critical approach within the field of development, working toward social justice. Recognizing conditions of globalization contributes toward an ... more

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Peace Communication for Social Change: Dealing with Violent Conflict

Ana Fernández Viso

In: The Handbook of Development Communication and Social Change

Karin Gwinn Wilkins; Thomas Tufte; Rafael Obregón (eds.)

Chichester: Wiley Blackwell (2014), pp. 259-277

"This chapter develops an exploratory analysis of the intersections between the processes of communication, social change, development, conflict and peace, through the combined use of the lenses and the premises of two theoretical perspectives: peace and conflict resolution studies, on the one side, ... more

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Citizens' Media: Citizens' Watchdog Groups and Observatories

Rosa María Alfaro Moreno

In: The Handbook of Development Communication and Social Change

Karin Gwinn Wilkins; Thomas Tufte; Rafael Obregón (eds.)

Chichester: Wiley Blackwell (2014), pp. 411-425

"Media consumption today takes on first order meanings that we can challenge, understand and clarify. This is where the audience learns to believe in watchdogging and vice versa. Citizen watchdog groups (Veedurias) attempt to critically understand public narratives beyond first order meanings that a ... more

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A Participatory Framework for Researching and Evaluating Communication for Development and Social Change

Jo Tacchi, June Lennie

In: The Handbook of Development Communication and Social Change

Karin Gwinn Wilkins; Thomas Tufte; Rafael Obregón (eds.)

Chichester: Wiley Blackwell (2014), pp. 298-320

"This chapter first discusses evaluation of communication for development in relation to ideas around participation and social change, before presenting the framework for evaluating communication for development and social change, and the key principles that underpin it. It then describes some of th ... more

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Storytelling for Social Change

Kate Winskell, Daniel Enger

In: The Handbook of Development Communication and Social Change

Karin Gwinn Wilkins; Thomas Tufte; Rafael Obregón (eds.)

Chichester: Wiley Blackwell (2014), pp. 189-206

"This chapter argues that narrative can be particularly well suited to transcend the unhelpful polarizations – behavioral versus social change, diffusion versus participatory approaches – that have characterized and restricted global health communication to date. The chapter describes a series o ... more

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Citizens' Journalism: Shifting Public Spheres from Elites to Citizens

Clemencia Rodríguez, Ana María Miralles

In: The Handbook of Development Communication and Social Change

Karin Gwinn Wilkins; Thomas Tufte; Rafael Obregón (eds.)

Chichester: Wiley Blackwell (2014), pp. 393-410

"The phenomenon of academics committed to social justice interrogating social science theory and research, frames the formation of the fields of citizens’ media and citizens’ journalism in the Latin American region. This chapter explains how Chantal Mouffe's ideas and her theory of radical democ ... more

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Social and Behavior Change Communication

Neill McKee, Antje Becker-Benton, Emily Bockh

In: The Handbook of Development Communication and Social Change

Karin Gwinn Wilkins; Thomas Tufte; Rafael Obregón (eds.)

Chichester: Wiley Blackwell (2014), pp. 278-297

"This chapter documents the experience of the Communication for Change (C-Change) project in developing and rolling out a holistic and comprehensive socioecological approach to social and behavior change communication (SBCC) within the context of a donor-funded program with short term goals. C-Chang ... more

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Understanding the Role of mHealth and Other Media Interventions for Behavior Change to Enhance Child Survival and Development in Low- and Middle-Income Countries: An Evidence Review

Elizabeth S. Higgs, Allison B. Goldberg, Alain B. Labrique, Stephanie H. Cook, Carina Schmid, Charlotte F. Cole, Rafael Obregón

Journal of Health Communication, volume 19, issue suppl. 1 (2014), pp. 164-189

"This article summarizes evidence for technological advances associated with population-level behavior changes necessary to advance child survival and healthy development in children under 5 years of age in low- and middle-income countries. After a rigorous evidence selection process, the authors as ... more

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The Handbook of Global Health Communication

Rafael Obregón, Silvio R. Waisbord (eds.)

Chichester: Wiley Blackwell (2012), xx, 658 pp.

"The Handbook of Global Health Communication offers a comprehensive and up-to-date analysis of the role of communication processes in global public health, development and social change. It brings together 32 contributions from well-respected scholars and practitioners in the field, addressing a wid ... more

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Social Media in Development Cooperation

Ricky Storm Braskov (ed.)

Malmö; Roskilde: Orecomm Centre for Communication and Glocal Change (2012), 90 pp.

"This publication is an outcome of the Ørecomm Festival 2011 and presents Paula Uimonen (The Swedish Program for ICT in Developing Regions), Petter Åttingsberg (International Media Support) Stine Kirstein Junge (United Nations Development Programme), Birgitte Jallov (independent consultant), and ... more

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Comunicación, desarrollo y cambio social: Interrelaciones entre comunicación, movimientos ciudadanos y medios
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José Miguel Pereira, Amparo Cadavid (eds.)

Bogotá: Pontificia Universidad Javeriana;Corporación Universitaria Minuto de Dios (Uniminuto);UNESCO (2011), 522 pp.

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Cubrimiento periodístico de la gestión del riesgo en la subregión andina: Discursos periodísticos y perspectivas desde la comunicación para el cambio social

Rafael Obregón, Jesús Arroyave, Marta Milena Barrios

Lima: Comunidad Andina;Proyecto Apoyo a la Prevención de Desastres en la Comunidad Andina (PREDECAN) (2009), 72 pp.

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Achieving Polio Eradication: A Review of Health Communication Evidence and Lessons Learned in India and Pakistan

Rafael Obregón, Ketan Chitnis, Chris Morry, Warren Feek, Jeffrey Bates, Michael Galway, Ellyn Ogden

Bulletin of the World Health Organization, issue 87 (2009), pp. 624-630

"This review examines polio communication efforts in India and Pakistan between the years 2000 and 2007. It shows how epidemiological, social and behavioural data guide communication strategies that have contributed to increased levels of polio immunity, particularly among underserved and hard-to-re ... more

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Periodismo y comunicación para la gestión de riesgo en la subregión andina: Discursos periodísticos y perpsectivas para un enfoque prospectivo y preventivo

Rafael Obregón, Jesús Arroyave, Marta Milena Barrios

Folios (Universidad de Antioquia), issue 23 (2008), pp. 105-135

"El presente artículo analiza los discursos periodísticos y la representación de temas claves vinculados a la gestión del riesgo de desastres en cuatro países de la subregión Andina. El estudio se apoya en elementos teóricos de la investigación en medios y periodismo, tales como Agenda Setti ... more

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Media and Glocal Change: Rethinking Communication for Development

Oscar Hemer, Thomas Tufte (eds.)

Buenos Aires: Consejo Latinoamericano de Ciencias Sociales (CLACSO);Nordicom (2005), 493 pp.

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Evaluation of the Population Communication Services (PCS) Project

Gerard Bowers, Rafael Obregón, Audrey Sullivan, Audrey Sullivan, Thomas Tufte, Shereen Usdin

Washington, DC: Population Technical Assistance Project;USAID (2001), 67 pp.

"The Johns Hopkins University Population Communication Services (JHU/PCS) project has been the Office of Population’s leading project for communication and behavior change since 1982. Now working under its fourth cooperative agreement* with USAID, JHU/PCS and its subcontractors provide technical a ... nd financial support for communication projects in all stages of design, implementation, and assessment, including audience identification, message design, determination of appropriate media mix, materials development, and program evaluation. Previous versions of the PCS project (i.e., those carried out under the first three PCS projects) emphasized production of and training for the development of posters, brochures, flip charts, and other materials for providers and facilities materials which were largely lacking at that time. The earlier projects also pioneered the use of mass media, music, and drama for family planning and health promotion. The design of the current PCS project recognizes the importance of community mobilization and interpersonal communication and counseling (IPC/C), and incorporates all three elements in a three-pronged strategy wherever possible. In addition to these planned additional areas of responsibility, PCS IV has become increasingly involved in functional areas that were not anticipated when it was awarded in 1995. These include child survival (including polio eradication), prevention of human immunodeficiency virus/acquired immune deficiency syndrome (HIV/AIDS), environmental health, and—representing the most obvious departure from the project’s traditional orientation—democracy and governance. PCS has assumed responsibility for virtually all of these unanticipated new tasks in response to field support–funded requests from USAID Missions. Indeed, the field support–driven nature of the PCS project is one of its central characteristics. At present, approximately 80 percent of PCS funds are derived from Mission field support funds—a substantial portion of which (approximately 30 percent) has been provided to address communication needs in the areas beyond family planning/reproductive health noted above. The evaluation presented herein was designed to assess JHU/PCS performance in meeting the objectives set forth in the current cooperative agreement, as well as to examine the project’s effectiveness in responding to these new and unforeseen challenges. The evaluation team was asked to review the tools and methodology that JHU/PCS and its partners apply to these tasks, as well as the communication science that underlies PCS’s strategic approach." (Executive summary) more

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Communications Programming for HIV/AIDS: An Annotated Bibliography

Collins O. Airhihenbuwa, Rafael Obregón, Bunmi Makinwa

Geneva: UNAIDS (1999), 112 pp.

"This document contains 667 references and has been organized according to recent findings in our review of the application of current communication frameworks to HIV/AIDS communication. In short, there seems to be a consensus among academics, researchers, and practitioners that a new framework in H ... more

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Reconstructing the Story of 'Simplemente María', the Most Popular Telenovela in Latin America of All Time

Arvind Singhal, Rafael Obregón, Everett M. Rogers

International Communication Gazette, volume 54, issue 1 (1995), pp. 1-15

"The purpose of the present paper is to investigate a spectacular mass media phe nomenon that occurred some twenty-five years ago: The case of a highly popular Peruvian telenovela Simplemente Maria ('Simply Mary'), which to this date is considered by many as the most popular television program of al ... more

Comunicación, desarrollo y cambio social: Interrelaciones entre comunicación, movimientos ciudadanos y medios Top Insights

Comunicación, desarrollo y cambio social: Interrelaciones entre comunicación, movimientos ciudadanos y medios
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