"During the survey period of 2019-2021, the Indian media economy grew by 21% to reach gross revenues of $US 66.52bn (excluding publishing). The overall pattern of growth was unevenly distributed across four component divisions: telecoms and internet infrastructure with growth of 23% (2021 revenues o
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f US$ 49.22bn), core internet services (including online advertising) with growth of 122% (2021 revenues of US$ 3.38bn), audiovisual media content (traditional and online) with growth of 22.5% (2021 revenues of US$ 12.38bn), and newspapers, with a 32% decline in revenues (2021 revenues of US$ 1.54bn for the ten leading firms). Within each of these divisions, there are disparities in revenue growth across sub-sectors, trending in favour of mobile digital formats. One consequence of these developments is a marked increase in the concentration of media infrastructure and distribution businesses, and another is an increase of crossownership across previously distinct areas of media content. Trends towards monopoly and complex interactions between national and international interests in the media economy are mapped out in this report across different levels of the media stack. The survey period of this particular report also serves to illustrate the significant challenges faced across the Indian media economy during the height of the global COVID-19 pandemic. Capturing both this period of crisis and underlying trends in the transformation of the media economy in India, this report also seeks to begin addressing the lack of systematic data driven accounts of developments in Indian media markets." (Executive summary)
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"This volume provides a critical examination of the evolution of platform economies in India. Contributions from leading media and communications scholars present case studies that illustrate the social and economic ambitions at the heart of Digital India. Across interdisciplinary domains of busines
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s, labour, politics, and culture, this book examines how digital platforms are embedding automated systems into the social fabrics of everyday life." (Publisher description)
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"After years of marginalization by academics in the Western world, Indian cinemas have moved from the periphery to the center of world cinema in a comparatively short space of time. Bringing together contributions from leading scholars in the field, this Handbook looks at the complex reasons for thi
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s remarkable journey. Combining an historical and thematic approach, the Handbook discusses how Indian cinemas need to be understood in their historical unfolding as well as their complex relationships to social, economic, cultural, political, ideological, aesthetic, technical and institutional discourses. The thematic section provides an up-to-date critical narrative on diverse topics such as audience, censorship, film distribution, film industry, diaspora, sexuality, film music and nationalism. The Handbook provides a comprehensive and cutting-edge survey of Indian cinemas, discussing Popular, Parallel/New Wave and Regional cinemas as well as the spectacular rise of Bollywood." (Publisher description)
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"The very rapid growth in the Indian media industries and the vibrancy of India's popular culture are making a working understanding of the Indian scene a prerequisite for any serious study of media in the twenty-first century. As one of the largest and most influential emerging economies in the wor
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ld today, India now plays a crucial role in any serious discussion of social and economic change taking place at the global level. As new commercial and political alignments take shape in the face of new global circumstances, thinkers and decision-makers are inexorably drawn towards the reality of a new India being forged in the technological and cultural flux of global media flows. Taking an innovative interdisciplinary approach to the complex field of Indian media and society, this book combines a rich descriptive account with critical analysis designed to engender informed debate amongst students, academics and other researchers." (Back cover)
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"This anthology aims to portray the “soft” power of Bollywood, which makes it a unique and powerful disseminator of Indian culture and values abroad. The essays in the book examine Bollywood's popularity within and outside South Asia, focusing on its role in international relations and diplomacy
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. In addition to contributions that directly engage with the notion of soft power, a number of essays in the volume testify to the attractiveness of Bollywood cinema for ethnically diverse groups across the world, probe the reasons for its appeal, and explore its audiences' identification with cinematic narratives." (Publisher description)
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"This book explores people's everyday experience of the media in Asian countries in confrontation with huge social change and transition and the need to understand this phenomenon as it intersects with the media. It argues for the centrality of the media to Asian transformations in the era of global
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ization. The profusion of the media today, with new imaginations, new choices and contradictions, generates a critical condition for reflexivity engaging everyday people to have a resource for the learning of self, culture and society in a new light. Media culture is creating new connections, new desires and threats, and the identities of people are being reworked at individual, national, regional and global levels. Within historically specific social conditions and contexts of the everyday, the chapters seek to provide a diversity of experiences and understandings of the place of the media in different Asian locations. This book considers the emerging consequences of media consumption in people's everyday life at a time when the political, socio-economic and cultural forces by which the media operate are rapidly globalizing in Asia." (Publisher description)
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