"We illustrate the principles and processes of gender transformative communication by presenting a case study of a long-running social change initiative spearheaded by Minga Perú, a community-based organization in the Peruvian Amazon. Applying a gender and power lens, we illustrate how communicatio
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n transforms existing gender structures. Specifically, we analyze the monumental shifts that are occurring in roles, norms, hierarchies and relationships between women and men in the Peruvian Amazon emanating from Minga’s gender transformative approach. Our analysis highlights gendered shifts at the individual, family, community and institutional level. Through our analysis we outline a communicative process for gender transformation, highlighting how the Minga approach contributes to multiple gender-related outcomes across health, violence, participation, agency and decision-making. We argue that each component of Minga’s process is essentially communicative in nature. Simply put, communication serves as both a means and an end to achieving gender transformation." (Abstract)
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"This incisive Handbook critically examines the role and place of media and communication in development and social change, reflecting a vision for change anchored in values of social justice. Outlining the genealogy and history of the field, it then investigates the possible new directions and obje
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ctives in the area. Key conclusions include an enhanced role for development communication in participatory development, active agency of stakeholders of development programs, and the operationalization of social justice in development." (Publisher description)
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"This publication presents the basics of researching, planning, monitoring and evaluating Communication for Development (C4D) interventions, and offers guidance on how such interventions can be used to address violence against children (VAC). It covers the stages of the C4D programme cycle, emphasiz
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ing the role of research and strategic planning in achieving results." (Overview, page 6)
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"The Handbook of Global Health Communication offers a comprehensive and up-to-date analysis of the role of communication processes in global public health, development and social change. It brings together 32 contributions from well-respected scholars and practitioners in the field, addressing a wid
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e range of communication approaches in current global health programs; offers an integrated view that links communication to the strengthening of health services, the involvement of affected communities in shaping health policies and improving care, and the empowerment of citizens in making decisions about health; ddopts a broad understanding of communication that goes beyond conventional divisions between informational and participatory approaches." (Publisher description)
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