"The purpose of the Gender Guide is to encourage the incorporation of gender-based roles and responsibilities in the design, implementation, and evaluation of health communication programs. The guide does not directly address broad-based issues of gender equity. It does, however, provide questions t
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o help program managers determine how gender roles, for both women and men, may impede access to health information, restrict use of health services, or limit beneficial health outcomes. By identifying this information, health communication programs can encourage individuals and communities to pay attention to resolving gender inequities. Program planners should be aware that health behaviors, practices, or actions promoted by health communication programs may precipitate direct or indirect changes in gender roles. If program planners anticipate changes in gender attitudes or roles, they should define those changes clearly and include them in outcome indicators to measure changes." (Pages 1-2)
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"This book examines the importance of participatory video as a catalyst for development. It shows how powerful video images have been used to promote changes in attitudes and social behaviour, helping communities identify development solutions that are within their reach. Video has been used to reac
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h policymakers, to empower women and to rescue the culture and heritage of indigenous people. As a mediation tool, the power of video has been used to resolve conflicts, achieve consensus and find common ground for collective action. This book brings together practical information on innovative experiences with the use of participatory video." (Publisher description)
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