"This book aims to provide a descriptive and analytical account of subsidy policies for periodical publications in Western Europe in 2006. It sets out the position of the policymakers who design and implement such policies, of sector industrial federations and of academics specialised in media polic
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ies and economics, as presented at the First International Symposium Press Subsidies in Europe: Development, Pluralism and Transparency, held in Barcelona on 19 and 20 June, 2006, and promoted and organised by the Catalan Government (Generalitat de Catalunya via the Communication Secretariat, the Catalan Institute for the Cultural Industries and Patronat Català Pro Europa) and by the Institute of Communication of Universitat Autònoma de Barcelona." (Back cover)
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"The innovative and rapid growth of communication satellites and computer mediated technologies in the late 1980s and early 1990s, combined with the deregulation of national broadcasting, led many media commentators to assume that the age of national media had been lost. But what has become clear is
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that, whilst there has been a limited growth in global media, there has been an emergence of a strong localised television and communications industry. Mapping the world media market, and using examples of programming from countries as diverse as Thailand, Hong Kong, Brazil, Taiwan, Spain and Britain, this volume explores theories of media globalization, examines the local culture of television programming and analyses the blurring of distinctions between the global and the local." (Publisher description)
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