"The African Farm Radio Research Initiative (AFRRI) was a 42-month action research project implemented by Farm Radio International (FRI) in partnership with World University Service of Canada (WUSC), and with the support of the Bill & Melinda Gates Foundation. An estimated 40 million farmers in five
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different countries were served by the AFRRI partnership with 25 radio stations. Farmers engaged in the design and development of farm radio programming were almost 50 per cent more likely to take up agricultural practices deemed to improve their food security than passive listeners. Those in what AFRRI deemed "active listening communities" (ALCs) were 10 times more likely to adopt the practice than those farmers who had no access to the farm radio programs. Farmers demonstrated increased knowledge of agriculture innovations as a result of listening to AFRRI radio programs, with up to 96% of some radio listeners scoring at least 60% on a follow-up knowledge quiz about the promoted farm practices [.] Farmers participate in selecting the focus – or topic – of the radio campaign, choose the time of broadcast, and are intimately engaged in the ongoing development of the farm radio programming over a set number of weeks; including as central agents of the knowledge-sharing process. Lively and entertaining formats are designed to attract listeners. [.] This report presents and discusses the key findings from an in-depth evaluation of 15 round-two Participatory Radio Campaigns (PRCs) – three PRCs in each of the five countries involved in AFRRI. AFRRI examined a mix of radio stations – community, associative, commercial, and state. Tools used for this evaluation included 4,500 household surveys (300 per radio station) in 90 communities, farm visits and field measurements, key informant interviews, and collection of secondary data (from other sources, such as national agricultural extension services)." (Executive summary, page 5)
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"Farmers require varying marketing information, depending on their location, local market conditions, crops, production activities, and cultural practices. Radio has the capacity to reach a large audience, and can provide an integrated approach to market information, incorporating all these elements
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in its programming. Radio can help farmers link to new markets and buyers, strengthen their ability to negotiate prices and help them adapt crops to meet demand. Private sponsorship that emerged in response to the popularity of MIS radio programs suggests a sustainable funding model is possible. A survey of approximately 1000 household representatives living in listening communities showed that an average of 64.8% of respondents were aware of the MIS radio programs, and 84% of those who listened found the MIS radio programs to be 'very useful." (Executive summary, page 5)
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"Low cost, modern information and communication technologies (ICTs), including mobile phones, multifunction MP3 recorders, and interactive voice response (IVR) can dramatically increase the capacity of rural radio to help farmers improve food security in Sub-Saharan Africa. Weekly SMS alerts sent to
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the phones of listeners 30 minutes prior to a broadcast can boost radio campaign listenership by up to 20%. Two-thirds of partner broadcasters identified the internet as the most important ICT tool in the production of farm radio programs. Farmers who participated in the design and implementation of radio programming with the help of ICTs were four times more likely than those in passive listening communities to adopt agricultural improvements promoted on the radio. 61% of extension agents surveyed said the reach and impact of their extension work was substantially improved because they could be heard on radio programs through call-out programs." (Executive summary, page 5)
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"Focuses on Nkhani Zam'maboma, a popular Chichewa news bulletin broadcast on Malawi’s public radio. The program often takes authorities to task and questions much of the human rights rhetoric that comes from international organizations. Highlighting obligation and mutual dependence, the program ex
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presses, in popular idioms and local narrative forms, grievances and injustices that are closest to Malawi’s impoverished public. Harri Englund reveals broadcasters’ everyday struggles with state-sponsored biases and a listening public with strong views and a critical ear." (Back cover)
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"L'Afrique dans son ensemble : 28 chapitres présentant le continent par rapport au reste du monde. Tous les aspects de la géographie physique : relief, hydrographie, climat, végétation, et aussi l'histoire, les religions, les langues. L'Afrique par régions. Les cartes de localisation avec visua
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lisation géopolitique aisée, toponymie française et toponymie des Nations unies, indexation. L'Afrique pays par pays. Par ordre alphabétique les cinquante-quatre Etats du continent et les territoires dépendants (La Réunion, Mayotte, Ceuta et Melilla, etc...) - Nombreuses cartes illustrant : relief, hydrographie, agriculture, pêche et élevage, commerce, industries et ressources du sous-sol." (Description de la maison d'édition)
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"This paper discusses the effectiveness of farm radio as a tool for enhancing access to agricultural extension services by small scale farmers in Malawi. It outlines the current agricultural extension policies, methodologies and the role that radio can play in improving food security and communicati
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on for rural farmers. The study further explores the challenges faced by the Ministry of Agriculture and Food Security in utilizing radio, while also addressing opportunities for improvement and recommending strategies for enhancing farm radio initiatives." (www.academia.edu)
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"Church-based development organisations are distinct from secular NGOs. They have particular organisational features. These are the source of their potential value added, but also their major challenges. Good organisation development (OD) needs to be tailored to these specific contextual characteris
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tics. But faith-based OD goes even further. It integrates the faith of the client and in some cases the consultant to promote change." (Page 2)
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"The Yearbook 2009 focuses on youth as a generation of actors and citizens who are increasingly exposed to and making use of media/ICT for entertainment and informational purposes, for social networking and mobilization, and for knowledge sharing. At the core of this creativity and these innovative
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practices is media and information literacy. Young people’s competence in using media, their ability to produce, understand and interact with the multiplicity of both new and old media formats and technologies have been instrumental in the manifestation of social processes of change. This book seeks to explore theoretical assumptions as well as empirical evidence of media and information literacy in action. But it also gathers examples of how youth in developing countries have used their skills to bring about change." (Publisher description)
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"The PANOS radio listening clubs have proved to be an effective means of communicating not only HIV and AIDS issues but other development issues within communities. The female radio clubs proved more effective than the male radio clubs. Interviews revealed that communities with the radio listening c
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lubs were more likely to have tested for HIV than those without. Despite the quality of HIV and AIDS reporting in the media deemed as low, community radios were more effective in relaying HIV messages than national or private radios. Journalists sponsored under the PANOS fellowship programme dabbed Global trend and access to treatment for all helped increase interest amongst journalist and media houses on HIV and AIDS reporting. Another key success under the PANOS programme was the development of a HIV and AIDS training manual for journalists. However, the expectations raised by PANOS were high and communities requested for transport to attend the Radio listening clubs. The media gaps in HIV reporting though improving still need more funding to build the capacity of media houses and journalists." (Back cover)
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"[...] It is clear that the importance of the media in sustenance and development of democracy is well recognised by stakeholders in Africa. This is evidenced by the existence of liberal media laws and regulation in democratic African countries. This then forces the conclusion that there is delibera
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te manipulation or disregard of the media laws so as to fit in with the needs of the few elites. Mostly those in position of power, as the case of Malawi has demonstrated. For instance, there seems to be a general consensus in the reviewed articles that the media in Malawi is largely owned and controlled by a group of elite politicians, through direct ownership and through regulation and censorship. Where they do not have direct access they resort to intimidation or harassment, this can be physical, mental and economical. Again, the literature has substantial evidence of such cases; we have seen how government in Malawi decides media houses that are to be given advertising revenue, a lifeblood of any media organisation; this works like a reward for those who are not, to become 'royal', so as to reap the rewards, as their colleagues." (Summary, page 27-28)
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"This study reviews and analyses what has already been documented on the links between radio-based communication strategies and rural development outcomes, particularly with regards to smallholder farming and food security outcomes. The report explores best radio practices, including issues related
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to optimal formats, schedules, production qualities, and station management, based on 17 case studies from India, the Philippines, Tanzania, Mali, Malawi, Mozambique, Ghana, and South Africa. The key findings include: testimonials and jingles facilitate the best recall and comprehension of messages (Philippines); radio forums strengthen rural decision-making structures (Tanzania); radio programmes created by communities attract high listenership (Malawi); and farm radio is more effective when linked with new information and communication technologies (Ghana). The research also identified some knowledge gaps: the lack of evaluation as an integrated element in radio campaign planning; the need to conduct regular audience surveys; the limited use of non-participatory effectiveness studies and the limited scope of evaluations focusing on the impact of just one or two programmes." (CAMECO Update 5-2008)
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"This study claims to be one of the first attempts to explore the field of radio economics in rural Africa. Based on in-depth questionnaires filled in by 15 radio stations in Uganda, Tanzania, Malawi, Ghana and Mali, it found that the costs vary widely according to the type of ownership, i.e. public
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, commercial or community radio. The average start-up costs fluctuate between $50,000 and 100,000. The annual operating costs range between $20,000 to $540,000 for public broadcasters, $2,500 to $930,000 for commercial stations and $2,500 to $286,000 for community stations. The costs of programming are largely dependant on the level of interactivity of the programme format, the accessibility of additional resources to produce specialised programmes, and the type of station producing the programme. The study found that community stations tended to invest more resources in interactive programming with community involvement and less on in-studio formats. The sale of airtime is important revenue for most stations. There is no shortage of investment for starting up radio stations (in particular community radios), but the common challenge remains the sustainability beyond the initial investment." (CAMECO Update 1-2009)
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"This World Bank study discusses secondary textbook and school library availability in Africa, its cost and financing, and its distribution and publishing. The study’s objective was to analyze the issues and provide some options and strategies for improvement. Reforms are urgently required in the
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secondary school systems of most African countries in order to: (i) reduce the number of textbooks and reference books required by secondary education curricula; (ii) reduce the unit costs of textbooks; (iii) increase the target book life thus increasing cost amortization and reducing annual textbook fees/budgets; (iv) increase the financing allocated to textbook provision from either government or parents, and (v) ensure that curricula change does not make expensive materials redundant too early or too often. The authors of the study believe that if a reliable market exists local publishing can develop to service it, even in direct competition with multinationals; and that the market does not necessarily have to be large, but that the critical factor is predictability. If publishers are confident that funding will be available, from whatever source, year after year, then local publishing will emerge to serve that market. This, it is argued, is perhaps most clearly demonstrated in Botswana where a tiny but reliable and reasonably predictable secondary school sector has five competing approved textbooks in some secondary subjects." (Hans M. Zell, Publishing, Books & Reading in Sub-Saharan Africa, 3d ed. 2008, nr. 2556)
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