"Este libro está escrito en estilo de conversación, con muchas preguntas, con muchas imaginarias intervenciones del lector, donde se ha procurado reflejar los diálogos, las discusiones, que se dan en los talleres de comunicación. Este no es un manual de técnicas. No es que ellas no sean necesar
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ias: para hacer un buen periódico, un buen audiovisual, un buen programa de radio, hay que conocer y dominar las técnicas específicas. Pero con las técnicas no basta. Antes que eso, hay que conocer los principios básicos para una buena comunicación, los cuales se aplican a todos los medios por igual. Es un manual práctico donde se desarrolla nociones teóricas, pero aplicándolas, mostrando cómo se traducen en el quehacer concreto, dando muchosejemplos tomados de la realidad. Está dedicado a quienes hacen o están vinculados, en alguna forma, a la comunicación popular; a esa comunicación liberadora, transformadora, que tiene al pueblo como generador y protagonista. Servirá a los que hacen o proyectan hacer comunicación, a los educadores, a los estudiantes de comunicación social." (Descripción de la casa editorial)
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"Instead of describing typical systems in their entirety ...," says Head in his foreword, "I decided to organize the text on the basis of the common problems faced by all systems" to show the basic, universal demands and dilemmas they all must face as each interacts with its particular national sett
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ing. His purpose is to enable students, after allowances for limitations imposed by national settings, to appraise the system critically by comparing reality with the ideal possibilities. Thus, he discusses, in terms of the various systems, their origins, their politics of both ownership and access, their laws, regulation, economics, facilities, programming and programs, audience research, transborder broadcasting, and broadcasting and freedom. Although intended as a text, this has much wider uses." (Eleanor Blum, Frances G. Wilhoit: Mass media bibliography. 3rd ed. Urbana: University of Illinois Press, 1990 Nr. 652)
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"Report of 14 papers presented at the proceedings of the Ontario Cooperative Program in Latin American and Caribbean Studies, organized under four thematic sections: the New World Information Order and the MacBride Report; media performance in Latin America and the Caribbean; media coverage of Latin
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America and the Caribbean in the American press; and a special section focusing on various aspects of the American military invasion of Grenada. Ideological points of view vary throughout the papers. References follow each." (Eleanor Blum, Frances G. Wilhoit: Mass media bibliography. 3rd ed. Urbana: University of Illinois Press, 1990 Nr. 412)
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"Cuban Image is written from a Marxist perspective. "If anyone wants to call this book a partisan history, I will make no apology for it, " Chanan says of this study of Cuban film and its place in the social and political structure, which resulted from his visit there at the invitation of the Cuban
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Film Institute, the ICAIC. "Trekking through the historical undergrowth in order to answer the question how it was that the Cuban revolutionaries learnt to place such a high value on cinema," he traces it from the pre-Castro period to the present against the background of Cuban history in general, with emphasis on the cultural and political history of the revolutionaries who promoted cinema through governmental decree and charnels. Throughout, he analyzes the films themselves, stressing both political and social qualities." (Eleanor Blum, Frances G. Wilhoit: Mass media bibliography. 3rd ed. Urbana: University of Illinois Press, 1990 Nr. 1198)
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"O próprio autor foi um dos primeiros locutores de rádio brasileiros e foi ativo no rádio por um longo período de tempo. No estilo narrativo vívido de um participante, ele descreve a história da rádio brasileira. São apresentados o surgimento da comunicação telefônica, o desenvolvimento d
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a rádio no Rio e em São Paulo 1920-1940, o desenvolvimento da legislação de radiodifusão, associações e ética jornalística, o surgimento da televisão e as instituições estatais preocupadas com a mídia." (commbox)
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