"A volume of essays on government and international agency policies regarding the provision of textbooks in developing countries, analysing problems and constraints, and examining the economic, social, and pedagogic questions involved in textbook writing for both primary and secondary schools and fo
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r tertiary education. The second part of the book considers the content of textbooks and the influence of textbooks in classroom practice, with examples from texts to show how they relate to the life of the audiences for whom they are written, and the relationship between textbook content and state policies or ideology." (Hans M. Zell, Publishing, Books & Reading in Sub-Saharan Africa, 3d ed. 2008, nr. 209)
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"We analyze India's experience with 'Hum Log', the first indigenous soap opera on Doordarshan, the government national television network in India. This television series was patterned after previous experiences with soap operas for development in Mexico. 'Hum Log' was immensely popular with both it
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s audience and its advertisers during the 17 months of its broadcast in 1984-85. 'Hum Log's' very high ratings (up to 90 in North India) contributed to (1) a proliferation of domestically-produced television serials on Indian television, (2) increased commercialization of the Indian television industry, and (3) a shift of talent from the Bombay movie industry into television production. Prospects for pro-development television soap operas in other Third World countries, drawing on the Indian experience, seem promising." (Introduction)
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