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Language
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360
198
95
81
60
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Countries
Authors & Publishers
Media focus
Publication Years
Methods applied
Journals
Output Type
Writing National Cinema: Film Journals and Film Culture in Peru
Hanover, NH; London: Dartmouth College Press; University Press of New England (2009), viii, 276 pp.
"Writing National Cinema traces the twenty-year history of the Peruvian film journal Hablemos de cine alongside that of Peruvian filmmaking and film culture. Similar to the influential French journal Cahiers du cinéma, Hablemos de cine began with a group of young critics interested in claiming the
...
The Advertising Industry in Latin America: A Comparative Study
International Communication Gazette, volume 71, issue 8 (2009), pp. 713-733
"In the great debate about ‘cultural imperialism’ in the 1970s and 1980s, the advertising industry was singled out as a key mechanism by which the economies and societies of the ‘Third World’ countries were seen to be dominated by the rich countries of North America and Europe. Yet, relative
...
Mercados globales, historias nacionales
Barcelona: Gedisa (2009), 203 pp.
Auslandsmärkte als Chance: Mit ITK aus der Krise
Berlin: Bundesverband Informationswirtschaft, Telekommunikation und neue Medien (BITKOM); Auswärtiges Amt (2009), 267 pp.
"In Ihren Händen halten Sie die zweite Auflage unserer Publikation „Auslandsmärkte als Chance“. Als wir vor gut zwei Jahren die erste Ausgabe veröffentlichten, florierte die Weltwirtschaft und mit ihr die IT- und Telekommunikationsmärkte. Wer hätte damals gedacht, dass wir im Jahr 2009 die
...
El arte de clasificar a los chilenos: Enfoques sobre los modelos de estratificación en Chile
Santiago de Chile: Ediciones Universidad Diego Portales (2009), 153 pp.
Gestão da comunicação: Projetos de intervenção
São Paulo: Paulinas (2009), 239 pp.
El mundo de la edición de libros: Un libro de divulgación sobre la actividad editorial para autores, profesionales del sector y lectores en general
Key Guides
Buenos Aires: Paidós, 3rd reimp. (2009), 268 pp.
Building Commitment to Reform Through Strategic Communication: The Five Key Decisions
Key Guides
Washington, DC: World Bank (2009), xiii, 133 pp.
"The Five Communication Management Decision Tool helps reformers and their teams develop a framework for their communication strategies. This decision tool helps managers see change initiatives through the eyes of those who will be affected by the reforms. When the decision tool is used in the early
...
The Right to Information in Latin America: A Comparative Legal Survey
Quito: UNESCO (2009), vii, 176 pp.
Sistema central de mídia: Proposta de um modelo sobre os conglomerados de comunicação no Brasil
Porto Alegre: Universidade Federal do Río Grande do Sul, Faculdade de Biblioteconomía e comunicação (2009), 142 pp.
"Os conglomerados de comunicação social no Brasil são o retrato acabado de um sistema territorialmente capilarizado e institucionalmente centralizado. A análise do panorama dos meios de comunicação no Brasil, baseada na plataforma digital do Projeto Donos da Mídia, revelou que a influência d
...
Sistemas informativos en América Latina
Santiago de Chile; Concepción: RIL Editores; Universidad Católica de la Santísima Concepción (2009), 208 pp.
Marketing do entretenimento
São Paulo: Editora Senac São Paulo (2008), 279 pp.
"Como convencer o público a consumir um evento de lazer? Que fatores precisam ser considerados nas pesquisas que antecedem uma ação de marketing? Por que algumas ações fracassam? O que vem sendo feito no Brasil e no exterior e o que funciona, efetivamente, no mercado nacional? Esse livro reúne
...
Wireless Technology for Social Change: Trends in Mobile Use by NGOs
Washington, DC; Berkshire: United Nations Foundation; Vodaphone Group Foundation (2008), 59 pp.
"In this second publication in our Access to Communications Publication Series, the authors examine real-life examples of and trends in wireless technology solutions being used to drive change in the areas of health, humanitarian assistance, and environmental conservation. The compelling stories por
...
El observador de medios de comunicación en América Latina: Prensa, ciudadanía y democracia en Brasil, Colombia, Ecuador, Perú y Venezuela
Buenos Aires: Konrad-Adenauer-Stiftung (KAS) (2008), 192 pp.
"Los enfoques de agenda setting, de network society y de public sphere constituyen el marco teórico básico para el abordaje metodológico y posterior desarrollo de “El Observador de Medios de Comunicación en América Latina” que presentamos. El Observador analiza la agenda de los principales
...
Mídia e cultura popular: História, taxionomia e metodologia da folkcomunicação
São Paulo: Paulus (2008), 236 pp.