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Participatory Communication

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Communication for Participatory Development: Dialogue, Action, and Change

D. Lawrence Kincaid, María Elena Figueroa

In: Routledge Handbook of Applied Communication Research

Lawrence R. Frey, Kenneth N. Cissna (eds.)

New York: Routledge (2009), pp. 506-531

"Our review of relevant literature identified the following eight issues related to communication for participatory development: 1. The concept of development needs to be reformulated in a manner that applies to human development in local communities, as well as the traditional focus on national dev ... elopment. 2. Participatory development requires dialogue—a symmetrical, two-way process of communication, but many prevailing approaches to development communication use an asymmetrical, one-way process of communication. 3. No model of the development process reconciles the demand for social change at the community level and the need for requisite changes at the individual level. 4. Scholars and practitioners agree that community members should determine the goals of development themselves, but the problem-specific nature of funding often means that external change agents impose development goals on communities. External change agents can play the valuable role of catalyst and facilitate the process, but motivation and leadership needs to come from within a community itself. 5. The role of confl ict in communication generally is ignored in participatory development, even though it is common feature of most communities. Therefore, a model of the process needs to recognize conflict and suggest methods to manage it. 6. Ownership, self-determination, and social change are considered necessary to build community capacity and to sustain the process of development without further outside stimuli. 7. Communities should have access to local media, such as community radio, posters/billboards, traveling theater groups, and even cell phones, to produce content for their development objectives rather than rely on content originating from external sources that primarily serve the purposes of those sources. 8. Self-assessment needs to guide the process and motivate sustained, collective action. A model of participatory development, thus, needs to be theoretically sound and useful to communication scholars but also useful to community leaders and communication practitioners. The model of communication for participatory development that we use to organize and synthesize the literature addresses these eight key issues, and it provides a tool useful for both research and practice. Specifically, because development is assumed to be “people oriented,” communication for participatory development needs to be based on dialogue, conflict management, and mutual understanding and agreement." Pages 507-508) more

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Transformar: Nosotros contamos. Escuela Audiovisual Infantil / Belén de los Andaquíes

Ximena Tordini, Mónica Valdés (eds.)

Buenos Aires: Asociación Mundial de Radios Comunitarias América Latina y Caribe (AMARC ALC); Asociación Latinoamericana de Educación Radiofónica (ALER) (2009), 31 pp.

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Participatory Communication: A Practical Guide

Thomas Tufte, Paolo Mefalopulos

Washington, DC: World Bank (2009), v, 50 pp.

"This publication is an easy-to-read introduction to current concepts and practices of development communication. It consists of four parts. The first chapter distinguishes between three main conceptual approaches to development communication: the diffusion model, the life skills model and the parti ... more

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Participatory Content Creation: Voice, Communication, and Development

Jo Tacchi, Jerry Watkins, Kosala Keerthirathne

Development in Practice, volume 19, issue 4-5 (2009), pp. 573-584

"This article uses the example of a mobile mixed-media platform – a converted three-wheeled autorickshaw – in Sri Lanka in order to explore whether and how content-creation activities can enable marginalised communities to have a voice. It draws upon research into participatory content-creation ... more

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The Institutional Challenges of Participatory Communication in International Aid

Silvio Waisbord

Social Indentities, volume 14, issue 4 (2008), pp. 502-522

"This article offers an explanation for the limited uses of participatory communication in development by taking an institutionalist perspective that examines prevalent notions about communication and organizational uses in international aid institutions. The argument is that institutional goals and ... more

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Antología de comunicación para el cambio social: Lecturas históricas y contemporáneas
Deep Insights

Alfonso Gumucio Dagron, Thomas Tufte (comps.)

South Orange, New Jers.; La Paz: Consorcio de Comunicación para el Cambio Social (CFSC); Plural Editores (2008), 1413 pp.

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Development Communication Sourcebook: Broadening the Boundaries of Communication
Key Guides

Paolo Mefalopulos

Washington, DC: World Bank (2008), xx, 244 pp.

"This book is essential reading for anybody interested in development communication. Mefalopulos, a World Bank development communication officer with wide-ranging experiences in the field, presents four modules. The first module concisely presents the concepts and applications of development communi ... more

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Grassroots, Participatory Communication

African Communication Research (St. Augustine University Mwanza), volume 1, issue 1 (2008), 137 pp.

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Wikiworld: Political Economy of Digital Literacy, and the Promise of Participatory Media

Juha Suoranta, Tere Vadén

Tampere: Paulo Freire Research Center; University of Tampere, Hypermedialab (2008), 204 pp.

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Inclusion Through Media

Tony Dowmunt, Mark Dunford, Nicole van Hemert (eds.)

London: Goldsmiths, University of London (2007), 287 pp.

"The 'Inclusion Through Media' partnership has involved many imaginative and productive collaborations between creative media professionals and young and excluded people in cities and regions of the UK and Europe. Using media as a means of working with, and empowering marginalised people in their co ... more

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The PhotoVoice Manual: A Guide to Designing and Running Participatory Photography Projects
Key Guides

Anna Blackman, Tiffany Fairey

London: PhotoVoice (2007), 128 pp.

"The manual is intended to give an introduction to the power of participatory photography as a tool for social change with marginalised and vulnerable groups. Produced in response to the many enquires requesting advice on how to set up a participatory photography project it offers tips and suggestio ... more

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Visual Interventions: Applied Visual Anthropology

Sarah Pink (ed.)

New York; Oxford: Berghahn (2007), ix, 324 pp.

"Visual anthropology has proved to offer fruitful methods of research and representation to applied projects of social intervention. Through a series of case studies based on applied visual anthropological work in a range of contexts (health and medicine, tourism and heritage, social development, co ... more

External Link (105)

Participative Web and User-Created Content: Web 2.0, Wikis and Social Networking

Sacha Wunsch-Vincent, Graham Vickery

Paris: OECD (2007), 124 pp.

"Drawing on an expanding array of intelligent web services and applications, a growing number of people are creating, distributing and exploiting user-created content (UCC) and being part of the wider participative web. This study describes the rapid growth of UCC and its increasing role in worldwid ... more

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Global Information Society Watch 2007: Focus on Participation

Karen Banks, Roberto Bissio, Willie Currie, Anriette Esterhuysen, Chat Garcia Ramilo (eds.)

Association for Progressive Communications (APC) (2007), 215 pp.

"The experience of citizen involvement in public policy advocacy around the world has shown that the status quo tends to prevail unless political will to implement change is strengthened by active citizen participation. A “Global Information Society Watch” is needed to make governments and inter ... more

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Radioferoz! Manual de radio participativa con niñas, niños y jóvenes
Key Guides

Judith Gerbaldo (ed.)

Cordoba: Centro de Comunicación Popular y Asesoramiento Legal (Cecopal), 2nd ed. (2007), 206 pp.

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E-Partizipation: Beteiligungsprojekte im Internet

Christoph Okupe (ed.)

Bonn: Stiftung Mitarbeit (2007), 320 pp.

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A Case for the Quantitative Assessment of Participatory Communication Programs

Tom Jacobson

Glocal Times, issue 9 (2007), 14 pp.

"What is dialog, and how can it be measured in a meaningful way? In this article, Jacobson presents an approach to assessing participatory communication based on communication in the form of dialog as conceptualized by Jurgen Habermas." (Abstract)

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People, Land and Water: Participatory Development Communication for Natural Resource Management
Deep Insights

Guy Bessette (ed.)

London; Ottawa: Earthscan; International Development Research Centre (IDRC) (2006), 313 pp.

"This book presents conceptual and methodological issues related to the use of communication in order to facilitate participation among stakeholders in natural resource management (NRM) initiatives. It also presents a collection of chapters that focus on participatory development communication and N ... RM, particularly in Asia and Africa. There are many approaches and practices in development communication, and most of them have been implemented in the field of environment and natural resource management. But, even when considering participatory approaches in NRM, communication is often limited to information dissemination activities that mainly use printed materials, radio programmes and educational videos to send messages, explain technologies or illustrate activities. These approaches, with their strengths and weaknesses, have been well documented. Participatory development communication takes another perspective. This form of communication facilitates participation in a development initiative identified and selected by a community, with or without the external assistance of other stakeholders. The terminology has been used in the past by a number of scholars to stress the participatory approach of communication in contrast with its more traditional diffusion approach. Others refer to similar approaches as participatory communication for development, participatory communication or communication for social change. In this publication, participatory development communication is considered to be a planned activity that is based on participatory processes and on media and interpersonal communication. This communication facilitates dialogue among different stakeholders around a common development problem or goal. The objective is to develop and implement a set of activities that contribute to a solution to the problem or the realization of a goal, and which support and accompany this initiative. This kind of communication requires moving from a focus on information and persuasion to facilitating exchanges between different stakeholders to address a common problem, to develop a concrete initiative for experimenting with possible solutions, and to identify the partnerships, knowledge and materials needed to support these solutions." (Preface) more

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Using Radio to Help Communities Talk: A Manual for Community Dialogue

Sekajoolo Hassan

Kampala: Straight Talk Foundation (2006), 26 pp.

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The Trouble with Community Radio Research, Or, How Methodological Setbacks Can Inform Theoretical Development

Kitty van Vuuren

3CMedia: Journal of Community, Citizen's and Third Sector Media and Communication, issue 2 (2006), pp. 1-14

"Participatory research design appears as an attractive option in the study of community media organisations. It puts the generation of the research question, the design of data collection methods, and the analysis of the results in the hands of the researched. This approach can demystify the resear ... more

Antología de comunicación para el cambio social: Lecturas históricas y contemporáneas Deep Insights

Development Communication Sourcebook: Broadening the Boundaries of Communication Key Guides

The PhotoVoice Manual: A Guide to Designing and Running Participatory Photography Projects Key Guides

Radioferoz! Manual de radio participativa con niñas, niños y jóvenes Key Guides

People, Land and Water: Participatory Development Communication for Natural Resource Management Deep Insights

Antología de comunicación para el cambio social: Lecturas históricas y contemporáneas
Deep Insights

Development Communication Sourcebook: Broadening the Boundaries of Communication
Key Guides

The PhotoVoice Manual: A Guide to Designing and Running Participatory Photography Projects
Key Guides

Radioferoz! Manual de radio participativa con niñas, niños y jóvenes
Key Guides

People, Land and Water: Participatory Development Communication for Natural Resource Management
Deep Insights