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Language
Document type
716
413
170
132
106
93
88
84
71
63
40
21
18
18
18
16
12
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11
9
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1
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1
Countries
Authors & Publishers
Media focus
Publication Years
Methods applied
Journals
Output Type
Personal influence, the part played by people in the flow of mass communications
Glencoe: Free Press (1955), 400 pp.
"Subjects: Part I: The role of the masses: a new centre of interests for the study of the effects of the mass media; stages in the process of mass communications; norms and systems of the process of persuasion. Part 2: Daily influences in a Middle West community; localisation of the personal influen
...
L'opération-pilote de radio-Tchad
Cahiers d'Études de Radio-Télévision (Paris), volume 7 (1955), pp. 365-382
"Bilan d'une expérience radiophonique en territoire africain (étude de l'audience, relevé des centres de rayonnement culturels, religieux, professionnels et politiques) — Conception témoin — Ecoutes collectives, priorité à l'audience africaine, éducation, utilisation du folklore, actualit
...
The Process and Effects of Mass Communications
Urbana: University of Illinois Press (1954), 586 pp.
"This book contains a series of articles by the best authorities — The process of communication; how to gain the attention; how meaning is transferred from one subjective field to another; how attitudes and opinions are formed and changed; how group-membership, role concepts and the social structu
...
Mexicos Rural Radio
Quarterly of Radio, Film and Television, volume 8, issue 4 (1954), ?? pp.
"Study of the regional radio service in Mexico — Problems raised by the existence of different publics." (Jean-Marie Van Bol, Abdelfattah Fakhfakh: The use of mass media in the developing countries. Brussels: CIDESA, 1971 Nr. 67, topic code 261)
Northern Rhodesia Listener Research 1953
Community Development Bulletin (London), volume 5, issue 2 (1954), pp. 42-45
"Report of a survey carried out in Northern Rhodesia in 1953 under the auspices of the Central African Radio station in order to find out the reactions and preferences of the various publics as regards the programmes and the languages used." (Jean-Marie Van Bol, Abdelfattah Fakhfakh: The use of mass
...
Der Rundfunk als Mittel der Eingeborenenpolitik
Rundfunk und Fernsehen, issue 1 (1953), pp. 27-37
"Entwicklung des Radios in Nordrhodesien von 1940 bis 1952 - Probleme bei der Anpassung der Programme an die Hörer - Individuelles und kollektives Zuhören - Technische und finanzielle Probleme - Programmstrukturen - Seit 1949 gibt es ständige Hörerumfragen." (Jean-Marie Van Bol, Abdelfattah Fakh
...
Communication and Persuasion: Psychological studies of opinion change
New Haven: Yale University Press (1953), xii, 315 pp.
"After considering in an introductory chapter the nature of changes in opinion and the communication of persuasion, as well as the general methods of communication, the authors examine the results of the many researches carried out into changes of attitude and opinion due to communication — They s
...
The Child Audience: A Report on Press, Film and Radio for Children
Paris: UNESCO (1952), 198 pp.
"[...] the “comics” industry has never looked back. Not only do strip cartoons occupy an ever greater pkce in papers for adults, but a specialized press has developed for children, and today it is estimated that every American child reads, on an average, between 10 and 12 comic books’ a week.
...
The Effects of Mass Communication with Special Reference to Television
Leicester: Leicester University Press (1934), 83 pp.
"The author investigates the present state of research into the influence of television on the public and especially on young people." (Jean-Marie Van Bol, Abdelfattah Fakhfakh: The use of mass media in the developing countries. Brussels: CIDESA, 1971 Nr. 984, topic code 011, 452)
