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"Der vorliegende Band gibt die Beiträge des Symposiums "Die deutsch-brasilianischen Kulturbeziehungen - Bestandsaufnahme, Probleme, Perspektiven" wieder, das vom 24. bis 25. November 2008 im Goethe-Institut São Paulo stattfand. Wichtige Protagonisten des Kulturaustauschs aus beiden Ländern kamen ... more
"The People's Republic of China is seeking to influence the media in Latin America, Africa, and Southeast Asia through a variety of means: direct aid to state-run media in the form of radio transmitters and financing for national satellites; the provision of content and technology to allies and pote ... more

The Business and Cultural Functions of Global Television Fairs

In: Handbuch Unterhaltungsproduktion: Beschaffung und Produktion Von Fernsehunterhaltung
Wiesbaden: VS Verlag für Sozialwissenschaften (2010), pp. 195-208
"While the technical capacity for worldwide television broadcasting has existed at least since 1967, when the live program Our World was beamed to thirty-one countries (Parks, 2003), the cultural challenges facing transnational television exchanges have proved more formidable. Even within a single n ... more
"Using exclusive access to the BBC archive, the article examines how and why media coverage of Africa has been misleading and misinformed in the postcolonial period. It examines the extent to which the close relationship between media coverage and aid agencies has damaged the cause of informing the ... more
"Betty la Fea, the phenomenally popular Colombian telenovela, has been exported as both canned (e.g. either dubbed or unaltered) programming and format to approximately 70 countries, including the recent US prime-time hit Ugly Betty. Guided by an examination of the extended global success of this Co ... more
"Les conflits qui ont ravagé la région des Grands Lacs durant la décennie 1990 ont été tellement interconnectés que certains analystes n’ont pas hésité à parler d’une « première guerre mondiale africaine ». Pourtant, alors que la guerre a été régionale, elle a longtemps maintenu l ... more
"This article analyzes the way the Colombian conflict is represented in Colombian and international qualitative independent opinion articles and their influence on readers' understanding of the conflict. In Colombia there are independent journalists, but according to this research, they are victims ... more
"In the past few years China has rapidly become an important player in the media sector in many African countries in at least three ways. First, its economic success and the impressive growth of media outlets and users within China have quietly promoted an example of how the media can be deployed wi ... more
"Poverty, violence and underdevelopment are the prevailing images of Africa in German history and geography textbooks. Pre-colonial African history, African culture and philosophy are not covered by Eurocentric curricula. Classic and modern western literature is interspersed with stereotypes about A ... more

Nation Branding

Oxford et al.: Elsevier (2010), 261 pp.
"This book has been written to make a contribution to the small but rapidly growing literature on nation branding. It is designed to show not only the ways in which conventional brand management techniques can be applied to nations but also to provide some background depth on the context and nature ... more
"Cómo aborda la prensa de referencia europea la Cooperación Internacional para el Desarrollo? ¿Quiénes se presentan como sus principales actores y cuáles son los temas tratados preferentemente por los diarios? Teniendo en cuenta las complejas relaciones que se establecen entre las políticas pa ... more
"From a research perspective, this case study highlights the need for further research into BBG-sponsored international broadcast services, both individually and collectively. Such studies could include quantitative content analyses of program content, survey research of listeners and viewers, inter ... more