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Countries
Authors & Publishers
Media focus
Publication Years
Methods applied
Journals
Output Type
Audience Market Research in Solomon Islands: Qualitative and Quantitative Research Report. Prepared for SOLMAS – Solomon Islands Media Assistance Scheme
Southport: Tebbutt Research (2010), 233 pp.
"The primary objective of this research is to inform on media access, usage, met and unmet needs and expectations so as to enable the MASI members to grow their businesses by being relevant to the current and potential audience. The quantitative component of the research comprised a survey of a tota
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Debating “Zimbabweanness” in Diasporic Internet Forums: Technologies of Freedom?
In: Zimbabwe’s New Diaspora: Displacement and the Cultural Politics of Survival
New York; Oxford: Berghahn (2010), pp. 183-201
Cambodia Sentinel Survey 2008: Media Consumption (Radio, Television, Internet and Mobile Phone) and HIV and AIDS Information in the Media
London: BBC World Service Trust (2009), 58 pp.
"In August 2008, the BBC World Service Trust conducted a quantitative midline sentinel survey on HIV and AIDS Knowledge Attitudes and Practice (KAP) and media habits. The Trust has consistently applied a survey methodology using cross-sectional household-based surveys since 2004. The 2008 Sentinel S
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Jovens na cena metropolitana: Percepções, narrativas e modos de comunicação
São Paulo: Paulinas (2009), 183 pp.
Theoretical Approaches and Methodological Strategies in Latin American Empirical Research on Television Audiences 1992-2007
Global Media and Communication, volume 5, issue 2 (2009), pp. 149-176
"This article reports the findings of a review and methodological critique of 96 Latin American empirical studies on television reception published between 1992 and 2007 in the most important journals of the region. The analysis compares the studies according to their theoretical approach, the resea
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"While in some respects – particularly through their radios – Africans are very connected to the outside world, our findings suggests that the majority continue to be local rather than world citizens. However, this initial work on cosmopolitanism suggests that as their world becomes larger throu
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South Sudan Media Survey: Juba, Wau, Maridi, Panyagor, Yambio and Yei
Nairobi: Consumer Options; Education Development Center (EDC) (2009), 49 pp.
"Radio is the most popular source of information with 98% saying it their source of information. 71% claim that radio is the most important source of information to them and 66% claim that radio is the most reliable source of information. Church is also a strong source of information with 64% claimi
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Understanding Media Users: From Theory to Practice
Malden: Wiley Blackwell (2009), vi, 219 pp.
"Understanding Media Users discusses approaches to audiences which maintain that viewers actively interpret content, a perspective to be distinguished not only from structuralist media theory but from passive audience “effects studies.” Effects studies consist of research conceptually articulate
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"This is the 'concise edition' of 'The Guide to Researching Audiences'. It is a shorter version of the main Guide, designed to provide an easily accessible summary of the key principles of audience research and some practical information. The full version of the Guide contains more detailed informat
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Stellenwert und Nutzung der Medien in Migrantenmilieus
Media Perspektiven, issue 6 (2009), pp. 297-308
"Im Jahr 2008 bot eine Sinus-Studie die Möglichkeit, das Medienverhalten der Menschen mit Migrationshintergrund milieuorientiert mitzuerheben. Ausgangspunkt dieser Studie waren die langen Erfahrungen mit den Sinus-Milieus bei Erhebungen in der deutschen Wohnbevölkerung. Menschen nicht nur nach ihr
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Mediennutzung im internationalen Vergleich
Television and Divorce: Evidence from Brazilian Novelas
Washington, DC: Inter-American Development Bank (IDB) (2009), 17 pp.
"This paper studies the link between television and divorce in Brazil by exploiting variation in the timing of availability of the signal of Rede Globo—the network that had a virtual monopoly on telenovelas in the country—across municipal areas. Using three rounds of Census data (1970, 1980 and
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Show da fé e de sentido(s): O universo eclesial como mediaçao sociocultural
Bauru: Universidade Estadual Paulista, Master Thesis (2009), 272 pp.
"Às vésperas de completar 100 anos em 2010, o pentecostalismo no Brasil se mostra como um fenômeno complexo, multifacetado, desafiando comunicadores, empresários da mídia, sociólogos, pastores, crentes, ateus e também pesquisadores da comunicação social, já que na contemporaneidade as expe
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Media Audiences: Television, Meaning and Emotion
Edinburgh: Edinburgh University Press (2009), ix, 176 pp.
"An engaging and original study of current research on television audiences and the concept of emotion, this book offers a unique approach to key issues within television studies. Topics discussed include: television branding; emotional qualities in television texts; audience reception models; fan c
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Jugend, Medien und Migration: Empirische Ergebnisse und Perspektiven
Wiesbaden: Springer VS, Online-Ausg. (2008), 269 pp.
"Man hat Arbeitskräfte gerufen, und es kamen Menschen. Sie fressen den Wohlstand nicht auf, im Gegenteil, sie sind 1 für den Wohlstand unerlässlich." Max Frisch Die modernen Massenmedien besitzen in unserem Alltag einen wichtigen Stellenwert und tragen bei Erwachsenen, aber gerade auch bei Heranw
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