"Wie werden Gesellschaften in Zeitschriften betrachtet und welche Übersetzungsleistungen bieten jene in unterschiedlichen gesellschaftlichen Kontexten? Um diesen Fragen nachzugehen, analysieren die Beiträger*innen des Bandes das Zusammenspiel von Textgestaltung, Design, Inhalten, Infrastrukturen u
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nd Zielgruppen von Zeitschriften. Sie erweitern den Blick im Rahmen einer differenzierungstheoretischen Forschungsagenda und betrachten Zeitschriften als materialisierte Zeichensysteme und kommunikative Artefakte innerhalb der materiellen Kultur der Gesellschaft." (Verlagsbeschreibung)
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"Magazine Production presents a guide to the practical processes of taking a magazine from initial idea to final product. This second edition provides important revisions on these production processes by examining the technological and business advancements which have reshaped the magazine industry
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in the last decade. Brand new chapters document the rise of digital media and identify its impact on magazine creation. They also include new guidance on designing online, tablet and mobile editions, as well as for print. Magazine Production explains the business of magazines in the UK, Europe and North America, and the roles of marketing, publishing and advertising in establishing a successful title. This edition also addresses the move by publishers towards e-commerce, multimedia content and events to promote their brands and sell products. With information on professional bodies such as the Professional Publishers Association, an expert overview of magazine markets and a breakdown of roles within editorial and design departments, this book offers readers practical steps to achieving success in magazine publishing today." (Back cover)
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"It is a simple fact that it is hard to find reliable information on the media in South Eastern Europe. The 'South East Europe Media Handbook' bridges this gap in a unique way and offers basic information about the situation of the media in Albania, Bosnia and Herzegovina, Bulgaria, Croatia, Cyprus,
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Greece, Hungary, Macedonia, Moldova, Romania, Serbia and Montenegro/Kosovo, Slovakia, Slovenia, Turkey and Ukraine. It hereby supports the better understanding of the particular situation of the media in the countries of South Eastern Europe. On the other hand, it gives a very good overview and provides a useful database of all important media in South Eastern Europe. Last but not least it is an outstanding source of information regarding press freedom violations in the past year. Once again I want to emphasize that the media are the agents of democracy. Hence it is very important to encourage the governments in the region to establish safe working conditions for journalists and this is one of the basic objectives of this handbook." (Erhard Busek, Special Coordinator Stability Pact for Eastern Europe, page XI).
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