"This study was conducted between April 2018 and July 2019 with the aim of assessing the impact of Studio Kalangou’s radio broadcasts on women’s rights and empowerment in Niger. It comprised: A content analysis of approximately 60 hours of radio programmes broadcast in 2018 by Studio Kalangou in
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Niger; A series of 40 focus groups, 20 conducted before, and 20 after, the programmes were broadcast; Two knowledge exchange workshops in Niger with representatives from the media, civil society organisations, NGOs, and donors, held before and after the programmes were broadcast; A third and final knowledge exchange workshop, on completion of the research [...] Radio remains a main source of information in Niger and, based on the data collected during the study, is accessed primarily by mobile phone. Use of social media to access sources of information, including radio, remains limited. Whilst radio remains the main source of information amongst older focus group respondents, younger participants demonstrate little interest in radio, preferring social media. A generational divide exists between older and younger listeners. Older listeners are adamant about what youth should be doing, what they should like and what they should enjoy listening to. This does not chime with what young people want or are interested in. Female empowerment, according to the broadcasts, is a long-term process and affects women as part of a group. In contrast, according to listeners, empowerment must affect their daily lives and be on a personal, more micro level. Women-focused programmes, whilst necessary and beneficial, may serve to isolate information and themes as they depart from the normal expectations of a male-dominated society. Gender equality, which already emerges in Studio Kalangou’s mainstream broadcasts, needs to be encouraged and extended throughout the schedule to impact all listeners. There is evidence of changes in behaviour amongst listeners as a result of Studio Kalangou broadcasts. Improvements in general and specific awareness of subject matter and themes emerge strongly. There are differences in editorial priorities between what Studio Kalangou offers and what the listeners want." (Pages 4-5)
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"The visual presentation of the Serb accused in TV news was based on iconic images of the accused combined with symbolic images of the state and its power, with nearly complete absence of visuals of atrocities and victims. In contrast, the visual presentation of the Croatian, Bosniak and Albanian de
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fendants draws meaning mainly from sequences of images displaying victims, war destruction or attacks as “palpable” proof of crimes. This supports a sentiment of collective victimhood of the Serb population and creates the impression of the indicted persons’ guilt even after their acquittals by the International Criminal Tribunal for the former Yugoslavia (ICTY). Since the research project has been limited to three Serb TV channels, comparative work on TV media in other states of former Yugoslavia would be required in order to assess how ’special’ the case of Serbia is regarding these visual strategies. The much disputed legitimacy of the ICTY and the important role of media have also become obvious in focus groups interviews with students in Serbia: The students displayed a striking lack of knowledge about war crimes; nonetheless, they strongly rejected the ICTY as a biased institution. At the same time, they were perceptive of new facts and interpretations, showing that they have a genuine need to understand the past and obtain objective information. A major problem is that in their perception there are few, if any, objective, neutral institutions which to put trust in. The expert interviews, conducted in Belgrade and The Hague, underlined the critical state of mainstream TV media in Serbia: They were assessed as not really independent, driven by entertainment formats, suspect to governmental pressure and failing in their watchdog functions. The interviewees also expressed a widespread disappointment about the state of affairs of transitional justice in Serbia." (Summary)
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"Most young people lack the digital citizenship skills required to protect themselves from the online dangers and emotional and mental health impacts of social media highlighted in this report. The study finds evidence that young people across Myanmar suffer from ‘hate speech fatigue’, often exa
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cerbated by repeat exposure to fake news and propaganda targeting specific communities. Over time, this effect limits young Myanmar users’ willingness to seek out and engage with reporting and blocking functions that may help combat fake news and hate speech online. Understanding the impact of social media on social and political discourse in Myanmar is of urgent, critical importance. While the young people in this study saw great potential for social media to increase empathy and understanding between different groups, the struggle to curb anti-Muslim hate speech in particular, and the structural and violent oppression it begets, is still very real." (Publisher description)
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"This study was specfically intended to: 1. provide comprehensive insight into the public’s media consumption patterns, and its underlying causes: a) values; b) needs and interests, particularly regarding media content; c) motivation and aspirations, with specific emphasis on buying media content;
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d) financial functioning and attitudes towards different types of payment systems, etc. and 2. provide comprehensive analysis and recommendations to inform the Strengthening Media Systems Activity (SMS) programmatic approach in all aspects of media sustainability, as well as to inform organizational and business strategies and tactics of different types of media outlets on the local, regional and national levels. The research implemented in 2019 combined a variety of methods (both quantitative and qualitative) and techniques (a face-to-face-survey and computer-assisted web interviewing, or CAWI), and targeted a number of groups – a representative sample of 1500 respondents age 15 to 65 for the face-to-face survey, a sample of 100 daily internet users for web interviews, and 96 internet and local media users aged 15 to 65 for the 12 focus group discussions in Belgrade, Niš, Kragujevac, Novi Sad, Sombor, Loznica, and Zajecar. The key aim of the research was to gain an in-depth understanding of the needs, habits, and expectations of the audience, in order to facilitate rational and informed discussion about the media sector and public attitudes; and strategic decision-making by media businesses, with the starting assumption that understanding audience needs and profiling target groups constitutes integral parts of any media business strategy in terms of both preparing and formatting media content. Thus, the study was structured to facilitate the achievement of SMS objectives and to provide directions for SMS strategic and operational interventions in the following areas: 1. Content production and editorial policy, 2. Content sources and formats, 3. Interaction and community involvement, and 4. Financial sustainability." (Abstract, page 2-3)
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"This study aims to explore the working environment of Pakistani journalists in Islamabad by analyzing their opinion on media freedom and professional autonomy. It also aims to highlight the limitations and difficulties faced by these journalists while performing their professional duties. To achiev
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e these aims, focus groups and in-depth interviews of media professionals were conducted. The focus group consisted of seven experienced journalists whereas in-depth interviews involved five male and three female journalists of the same city for a comprehensive understanding of their viewpoints and true insight of their position. Results showed all the respondents (male and female) from Islamabad city were not satisfied with their working environment, safety, and security. Not only their salaries were found insufficient for their personal needs yet they were facing certain threats from various pressure groups. The study found that their employers did not provide the minimum required safety and security against these threats." (Abstract)
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"This paper evaluates readers’ perceptions of Idikelethu newspaper as a tool for community development, particularly in Alice, in the Eastern Cape Province of South Africa. Data was collected from two focus group discussions that were held in the areas where Idikelethu newspaper has high readershi
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p rates. The findings revealed that development-related issues such as health awareness, education and community safety, among others, are regularly addressed by this community newspaper. Based on the findings and analysis of data, this study concludes that Idikelethu newspaper contributes in many ways to the development of its readers and Alice community in general. It is anticipated that the findings of this paper will play an important role in assisting Idikelethu and other community newspapers to function better as agents of community development." (Abstract)
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"This Information Ecosystem Assessment builds on the previous study conducted by Internews and the Emergency Telecoms Sector in late 2017. It targets both refugee and host communities, through an extensive quantitative survey and select Focus Group Discussions. The standout change between the two As
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sessments is the dramatic increase in the number of refugees who say they now have enough information to make decisions about their daily lives: the percentage jumped from 23% in 2017 to 92% in the recent study. This is evidence that the efforts to provide information, by Internews, BBC Media Action, Translators Without Borders, and a range of humanitarian organisations, has had real impact in meeting information needs. Upon close examination, however, the increase is not a straightforward win. Large numbers of refugees still report confusion over how to access several services and meet basic needs, with 40% saying they were unsure how to obtain more or better food. Similarly large percentages needed information about financial support, water supplies aid registration general information about events around the camps, what was happening in Myanmar / Rakhine, and long-term options for their and their children’s futures. As discussed in the report, it is possible that refugees don’t identify the lack of answers to these questions as an ‘information gap’ that affects their ability to make decisions, but rather a simple lack of options that better information can’t resolve." (Executive summary)
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"Along with the valorization of “beneficiary” participation in development praxis, contemporary communication scholarship has tended toward internet-enabled technologies and applications. This study breaks ranks with the implicit loss of faith in the capacity of the so-called legacy media, and r
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adio in particular. It argues that precisely those advances in new technologies, together with the peculiar media ecology of Ghana and Africa generally, are the bases for prenotions about the enduring relevance of radio. To verify this claim, focus group discussions were conducted among radio audiences in Ghana. The findings suggest three factors for a renaissance of radio as a development communication medium: its contribution to democratic pluralism; the use of local languages that enables social inclusion; its appropriation of new technologies for audience participatory engagement. Radio has thus evolved from the powerful effects notions of a one-way transmitter of information to an increasingly more interactive, audience-centric medium." (Abstract)
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"More men than women work in the media, including in management positions. Women have joined the industry in greater numbers in recent years, particularly through recruitment of university graduates; radio has the highest proportion of young women journalists. A higher proportion of women had full-t
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ime contracts; freelancers (a relatively smaller group overall) are dominated by male journalists, particularly in provincial areas. Women journalists faced pressure on their careers from family primarily around security fears for journalists in the field. Cambodia’s journalists face many threats covering political and other disputes. Women are assumed to be more vulnerable. Men therefore receive greater opportunities for field travel. Nevertheless women covered almost the same breadth of beats as men, with the main exception being male-dominated crime reporting." (Executive summary)
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"This report was commissioned to examine the nature and quality of media stories produced by journalists supported by the Voices of African Migrants pilot programme (see http://migrantvoices.org), managed by International Media Support (IMS), in four migration ‘Hubs’ in Africa, and explored how
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local audiences interpreted and responded to those stories. It used content analysis, interviews and focus group discussions. The research findings show that most stories used human interest frames and foregrounded migrant experiences. The migrants’ main contributions to the stories were to provide a human face to hardships and suffering. Meanwhile, NGOs were included to provide facts, statements of general causes of migrations, statistics, and a sense of scale. Government statements were used to provide a comment on policies and solutions. Most articles were supportive in their sentiments to the plight of migrants. Participants in the focus groups (especially migrants themselves) recognised that migrant voices were missing from mainstream media reporting on migration, that reporting on migration tends to be negative, and that there are pressing issues relating to migration that need to be discussed in the public sphere. Focus group participants generally responded with empathy and understanding in response to stories about the hardships migrants face. Some stories provoked a distancing or disruption to understanding, especially when an aspect of the story did not match their prior tacit or cultural knowledge about migration. A small number of stories deeply moved focus group participants." (Executive summary)
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"Across the board, respondents called for NGOs to diversify their strategies. As well as children, they wanted to see images of parents and grandparents, local development workers and doctors, for example. They highlighted the importance of maintaining the dignity of the individuals portrayed, espec
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ially when depicting children and called for more sharing of stories to give those presented in images identity and agency. Respondents also talked about where they would draw the line, and many agreed that images of nudity and violence should not be used. It was also clear that some images that are used by INGOs to get a specific message across – for example the image of an older African man drinking beer – may get lost in translation when viewed by a person in a completely different context." (Conclusions)
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"This article uses data from seven focus groups with media and communication university students in Kenya and South Africa to explore the efficacy of Chinese-mediated public diplomacy. We show that Chinese media have little impact on students’ information habits, demonstrate that attitudes toward
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China are predominantly negative, and argue that this stereotyping affects opinions about Chinese media. We also suggest that some students’ favored news values overlap with those associated with Chinese media. This may indicate a potential affinity between the journalistic practice of Chinese media in Africa and that of future Kenyan and South African media professionals, which could increase the chances of China’s media engagements having an impact in the long term." (Abstract)
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"The Gender-in-Media Landscape Study (Vietnam) aims to inform the activities of the Southeast Asia Media Training Network by exploring gender equity in the media workplace. Towards this end, data was gathered through a broad survey and multiple focus group discussions. The survey found: More women w
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orked in the media than men, including in recent years increasing numbers in management positions. Balancing work demands with family pressures – which by far fall disproportionately upon women – was a significant challenge to many careers. Women and men worked across a wide range of roles and beats within the industry, with the main exception being relative dominance of male journalists in sport and science and technology reporting. Media institutions followed legally-mandated leave requirements, including maternity leave. However, any further policies and operations in support of gender equity – such as some exibility in hours, or carer’s leave – were inconsistent, and generally ad-hoc or dependent on personal arrangements where they exist. They often don’t adequately meet staffing needs. The great majority of respondents received at least some training in the past two years which was valued; the main complaint was the limited number of training sessions. Men had greater general access, although majorities of both genders received training. Experiences of sexual harassment among female journalists were high at over 27%. Perpetrators include in many cases journalist sources, as well as workplace colleagues and superiors. There was a wide variation in the understanding of what constituted sexual harassment, and few consistent policies (or industry advocacy) against it." (Executive summary)
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"The television broadcasting culture of Pakistan was changed dramatically in 2002. The President, General Pervez Musharraf, introduced a policy of liberalisation that enabled controversial issues such as honour killings, adultery, stoning to death, domestic violence, marriage after divorce and homos
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exuality to be increasingly depicted on screen. Women and TV Culture in Pakistan is the first in-depth analysis of this change in television content. Munira Cheema focuses on how 'gender issues' are dealt with on TV and examines the impact this has on female viewers. In Pakistan, television is often the only way in which women can access the public sphere (except through male guardians) and this book evaluates how TV content allows them to navigate their intersecting identities as Muslims, women and Pakistanis. At a time when religious conservatism is on the rise in the country, this book investigates why producers choose to focus on gender-based issues and the extent to which religion dictates social behaviour and broadcasting choices. Based on interviews with women viewers in Karachi as well as industry professionals including writers, directors and ratings experts, the research is a much-needed and original contribution to global television studies and gender studies." (Publisher description)
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"The increased presence of Chinese media in Africa has been the focus of much debate since the early 2010s. Discussions tend to revolve around issues of production and content, providing little evidence on the way audiences decode media messages aimed at extending China’s “soft power.” This ar
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ticle uses data from seven focus groups with media and communication university students in Kenya and South Africa to explore the efficacy of Chinese-mediated public diplomacy. We show that Chinese media have little impact on students’ information habits, demonstrate that attitudes toward China are predominantly negative, and argue that this stereotyping affects opinions about Chinese media. We also suggest that some students’ favored news values overlap with those associated with Chinese media. This may indicate a potential affinity between the journalistic practice of Chinese media in Africa and that of future Kenyan and South African media professionals, which could increase the chances of China’s media engagements having an impact in the long term." (Abstract)
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"This report summarizes the findings from a research study conducted by Love Frankie to inform Search for Common Ground (Search) in developing an implementation strategy for a 24-month project to reduce the influence of violent extremist narratives online, particularly targeted at youth and ex-juven
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ile offenders in Indonesia via social media." (Page 5)
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"Against the backdrop of the war in Syria BBC Media Action produced and broadcast 150 episodes of the radio drama Hay el Matar (Airport District) between 2015 and 2017. Funded by the European Commission as part of a broader project aiming to help build an open and inclusive society in Syria, the dra
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ma and an accompanying weekly discussion programme was available online and on BBC Arabic. Set in a fictional Damascus suburb, Hay el Matar followed the daily lives of residents and featured love affairs, family feuds and tragedies. Each episode was scripted by a team of Syrian writers and touched on a different issue - from violence, radicalisation and migration, to economic insecurity and forced marriage. To understand how listeners engaged with Hay El Matar, BBC Media Action commissioned and trained local non-governmental organisations (NGOs) to conduct focus group discussions with listeners in Syria and Lebanon. We found that the drama prompted listeners to think about topical issues, challenges stereotypes and have a view of the Syrian conflict that extended beyond their own personal experience. It also challenged their assumptions and prompted them to talk about and reflect on other people’s multi-faceted experiences of the conflict." (https://www.bbc.co.uk/mediaaction)
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"Edutainment, the combination of education with entertainment through various media such as television, radio, mobile phone applications and games, is increasingly being used as an approach to stimulate innovation and increase agricultural productivity amongst smallholder farmers in sub-Saharan Afri
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ca. Shamba Shape Up, a widely publicised makeover reality TV programme, is an example of edutainment that has received considerable attention, and airs in three countries in East Africa where it is estimated to be watched by millions of viewers.
There is no published academic research on the influence of makeover television formats on innovation systems and processes in smallholder agriculture. Using an Agricultural Innovation Systems approach, this paper explores how makeover edutainment is influencing smallholder farmer innovation systems together with the effect this is having on smallholder farms. In the absence of previous research, it articulates a Theory of Change which draws on research traditions from mass communication, agricultural extension and innovation systems. Data came from two large scale quantitative (n=9885 and n=1572) surveys and in-depth participatory qualitative research comprising focus group discussions, participatory budgets, agricultural timelines, case studies and key information interviews in Kenya. An estimated 430,000 farmers in the study area were benefiting from their interaction with the programme through increased income and / or a range of related social benefits including food security, improving household health, diversification of livelihood choices, paying school fees for children and increasing their community standing / social capital.
Participatory research showed SSU enhanced an already rich communication environment and strengthened existing processes of innovation. It helped set the agenda for discussions within farming communities about opportunities for improving smallholder farms, while also giving specific ideas, information and knowledge, all in the context of featured farm families carefully selected so that a wide range of viewers would identify with them and their challenges.
Broadcasts motivated and inspired farmers to improve their own farms through a range of influences including entertainment, strong empathy with the featured host farm families, the way ideas emerged through interaction with credible experts, and importantly through stimulating widespread discussion and interaction amongst and between farmers and communities of experts on agricultural problems, solutions and opportunities. The fact that local extension workers also watched the programmes further enhanced the influence on local innovation systems. The findings indicate that well designed makeover edutainment can strongly influence agricultural innovation processes and systems resulting in impact on the agricultural production and behaviours of large numbers of smallholder farmers." (Abstract)
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"Radio is an effective source of health information in many resource poor countries. In Malawi, 53% of households own radios however few radio programmes in Malawi focus on health issues in the context of medical research. An interactive health-talk radio programme ‘Umoyo nkukambirana’ was intro
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duced by Malawi-Liverpool-Wellcome Trust Clinical Research Programme on a national radio station. The aim was to increase awareness of health and medical research, and improve engagement between researchers, healthcare workers and the public. The content and presentation were developed through participatory community consultations. Focus Group Discussions were conducted with established Radio Listening Clubs whilst quantitative data was collected using toll free FrontlineSMS to explore national response. A total of 277 to 695 SMS (Median: 477) were received per theme. The majority of SMS were received from men (64%) and mainly from rural areas (54%). The programme improved knowledge of medical research, health and dispelled misconceptions. This study suggests that the radio may be an effective means of increasing the exposure of men to health information in resource poor settings." (Abstract)
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