"Divided into three parts, the book provides a complete overview of the research process spanning: the uses, planning and management of research; reviewing existing evidence; learning development research skills; choosing research methods; undertaking ethical research; writing an effective research
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report; promoting research uptake and assessing research; monitoring and evaluation. This fully revised second edition also includes a new section on how to use the internet for research. Its 16 chapters are enriched by a variety of international case studies, checklists of key points, learning exercises, helpful references to further reading and engaging illustrations. The book also includes a detailed glossary of terms." (Back cover)
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"El libro Metodologías de Investigación en Comunicación, producido por el Grupo de Investigación PROCESSOCOM-CNPq-UNISINOS (Brasil) en colaboración con la Red AMLAT, reúne un conjunto de textos teórico-metodológicos que desarrolla sus argumentos a partir de proyectos realizados en el context
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o de programas académicos de excelencia, en los doctorados y maestrías de Brasil y Argentina. La problemática central de todos los textos es la metodológica; dimensión que no cuenta con suficiente atención epistemológica en las prácticas investigativas comunicacionales, y que exige una precaución singular para garantizar la producción de proyectos de alto nivel académico y científico." (Descripción de la casa editorial)
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"The study did not aim to carry out new surveys or collect information that was not already publicly available. Since the toolkit is aimed at providing media development organizations with a tool to assess media landscapes without having to carry out extensive new research, the Ghana study worked on
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ly with materials, surveys, and other information available at the time of writing. In testing the toolkit in Ghana, the study found that the indicators selected and the methodology based on collecting direct information and materials already available is a useful approach to create a comprehensive media landscape assessment. It allowed us to provide an overview of the situation in which media in Ghana operate and to identify areas for future media development programs." (Methodology, page 3)
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"This report presents an analysis of Iranian public opinion and mood as expressed over Twitter in the nine months following the election. The research represents an initial case study of a novel methodology developed to analyze politically oriented social media content. In addition to policy-relevan
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t findings regarding Iranians’ attitudes toward a variety of topics (e.g., President Mahmoud Ahmadinejad, Supreme Leader Ali Khamenei, the United States), our methodological approach is described in detail. The results should be of interest to analysts and policymakers concerned with Iranian politics and public opinion in closed societies, as well as social media researchers." (Preface)
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"This 42 chapter volume represents the state of the art in visual research. It provides an introduction to the field for a variety of visual researchers: scholars and graduate students in art, sociology, anthropology, communication, education, cultural studies, women's studies, ethnic studies, globa
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l studies and related social science and humanities disciplines. The SAGE Handbook of Visual Research Methods encompasses the breadth and depth of the field, and points the way to future research possibilities. It illustrates “cutting edge” as well as long-standing and recognized practices. This text is not only “about” research, it is also an example of the way that the visual can be incorporated in data collection and the presentation of research findings." (Publisher description)
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"El método "Valor Agregado Periodístico" (VAP) analiza los principales elementos que configuran la calidad periodística, de manera de contribuir a aumentar el valor de la entrega informativa - verdadero aporte de la profesión periodística a la veracidad, precisión y credibilidad de los conteni
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dos - y diferenciarla de la ofrecida por las fuentes directas. Este libro muestra el recorrido teórico y metodológico que llevó a la construcción del modelo y ejemplifica con el estudio comparativo de ocho medios lationamericanos de Argentina, Chile, Colombia y Perú." (Contratapa)
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"Empirische Forschung auf Basis standardisierter Verfahren greift häufig auf einen Satz von Konstrukten zurück, die immer wieder benötigt werden. Für deren Operationalisierung werden Skalen entwickelt, die regelmäßig eingesetzt und validiert werden. Dieses erste Skalenhandbuch für die deutsch
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sprachige Kommunikations- und Medienforschung enthält Angaben zu 76 Skalen unterschiedlichster Forschungsfelder. Zu jeder Skala sind - neben ihrem exakten Wortlaut - ausführliche Angaben zur theoretischen Einbettung des jeweiligen Instruments, seinen Einsatzmöglichkeiten in der Forschung und seiner Validierung enthalten." (Verlagsbeschreibung)
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"Drawing together the new techniques available to the market researcher into a single reference, The Handbook of Online and Social Media Research explores how these innovations are being used by the leaders in the field. This groundbreaking reference examines why traditional research is broken, both
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in theory and practice, and includes chapters on online research communities, community panels, blog mining, social networks, mobile research, e-ethnography, predictive markets, and DIY research." (Publisher description)
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"The Routledge Handbook of Applied Communication Research provides a state-of-the-art review of communication scholarship that addresses real-world concerns, issues, and problems. This comprehensive examination of applied communication research, including its foundations, research methods employed,
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significant issues confronted, important contexts in which such research has been conducted, and overviews of some exemplary programs of applied communication research, shows how such research has and can make a difference in the world and in people's lives." (Publisher description)
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"The research techniques and methods discussed are applied to researching advertising, mass-media audiences, mass-media efficiency and organisational and development contexts. The research problems or issues addressed are also relevant to other communication fields, including political, government,
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marketing, intercultural, health and interpersonal and small-group communication, plus information and communications technology. This second edition elaborates on the application of additional measurement scales and of content analysis. It contains more practical examples of the application of scientific criteria and it includes additional marginal notes that facilitate the comprehension of key concepts." (Publisher description)
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