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Measuring Media Audiences

Elirea Bornman

In: Media Studies: Media Content and Media Audiences, Vol. 3

Pieter J. Fourie (ed.)

Cape Town: Juta (2009), pp. 516-579

"This chapter is about some of the practices of audience research and, in particular, the methodologies and techniques employed in measuring the audiences of different broadcasting, print and outdoor media, the cinema as well as new media such as the internet. It also gives attention to audience mea ... more

Google Scholar (8)

WorldCat (7)

Questionnaire Surveys in Media Research

Elirea Bornman

In: Media Studies: Media Content and Media Audiences, Vol. 3

Pieter J. Fourie (ed.)

Cape Town: Juta (2009), pp. 421-483

"This chapter gives an overview of the theory and practices associated with questionnaire surveys as a quantitative methodology, with specific reference to the ways in which surveys are used in media research. An application of how questionnaire surveys are used in audience research is illustrated b ... more

External Link (9)

Understanding Cybercrime: A Guide for Developing Countries. Draft April 2009

Geneva: ITU, ICT Applications and Cybersecurity Division (2009), 225 pp.

"The Guide contains six main chapters. After an Introduction (Chapter 1) the Guide provides an overview of the phenomena of cybercrime (Chapter 2). This includes descriptions of how crimes are committed and explanations of the most widespread cybercrime offences such as hacking, identity theft and d ... more

Google Scholar (6)

WorldCat (5)

Applied Theatre: International Case Studies and Challenges for Practice

Monica Prendergast, Juliana Saxton (eds.)

Bristol: intellect (2009), vii, 224 pp.

"Applied Theatre is the first collection to assist practitioners and students in developing critical frameworks for their own community-based theatrical projects. The editors draw on thirty case studies in applied theatre from fifteen countries—covering a wide range of applications from theatre, e ... more

Google Scholar (6)

WorldCat (5)

Introduzione alla comunicazione istituzionale della chiesa

José Maria de Porte (ed.)

Roma: EDUSC (2009), 357 pp.

Google Scholar (5)

WorldCat (6)

L'analyse des sites internet: Une radiographie du cyberesp@ce

Sébastien Rouquette

Bruxelles: De Boeck (2009), 335 pp.

External Link (13)

Google Scholar (13)

WorldCat (12)

Routledge Handbook of Applied Communication Research

Lawrence R. Frey, Kenneth N. Cissna (eds.)

New York: Routledge (2009), xl, 670 pp.

"The Routledge Handbook of Applied Communication Research provides a state-of-the-art review of communication scholarship that addresses real-world concerns, issues, and problems. This comprehensive examination of applied communication research, including its foundations, research methods employed, ... more

Google Scholar (12)

WorldCat (11)

Manual urgente para radialistas apasionados

José Ignacio López Vigil

Asunción: Radio ViVa;Kuña Roga;FEDEM;Radio San Roque González;Radio Pa'i Puku;Secretaría de Información y Comunicación (SICOM);Secretaría Nacional de Cultura, 2nd ed. (2009), 587 pp.

External Link (11)

Google Scholar (10)

WorldCat (9)

Ethics for Journalists

Richard Keeble

London et al.: Routledge, 2nd ed. (2009), 326 pp.

"Ethics for Journalists tackles many of the issues which journalists face in their everyday lives - from the media's supposed obsession with sex, sleaze and sensationalism, to issues of regulation and censorship. Its accessible style and question and answer approach highlights the relevance of ethic ... more

Google Scholar (10)

WorldCat (11)

Radiojournalismus

Peter Overbeck (ed.)

Konstanz: UVK (2009), 381 pp.

Google Scholar (9)

WorldCat (9)

Media Studies. Volume 3: Media Content and Media Audiences

Pieter J. Fourie (ed.)

Cape Town: Juta (2009), xxvi, 646 pp.

Google Scholar (10)

WorldCat (9)

Textes juridiques et déontologiques régissant les médias au Burundi

Gérard Ntahe

Paris: Panos Paris (2009), 156 pp.

Google Scholar (4)

WorldCat (4)

How to Read a Film? Movies, Media and Beyond

James Monaco

New York: Oxford University Press, revised and expanded 4th ed. (2009), 729 pp.

Google Scholar (11)

WorldCat (11)

Global Journalism: Topical Issues and Media Systems
Top Insights

Arnold S. De Beer (ed.)

Boston et al.: Pearson Education, 5th ed. (2009), 482 pp.

"Almost entirely rewritten and updated, Global Journalism addresses the most pertinent issues and problems in today's global journalism and media environments, whilst providing an extensive overview of journalism throughout the world. This new edition recognizes the vast and rapid changes taking pla ... more

Google Scholar (15)

WorldCat (14)

Media Programming: Strategies and Practices

Susan Tyler Eastman, Douglas A. Ferguson

Boston: Thomson Wadsworth, 8th ed. (2009), xiii, 466 pp.

Google Scholar (7)

WorldCat (8)

Communicating in Ministry and Mission: An Introduction to Pastoral and Evangelizing Communication

Franz-Josef Eilers

Manila: Logos (Divine Word) Publications, 3rd ed. (2009), 283 pp.

"This book serves as a primer on Church teachings and practices concerning communication issues. It is in fact a quite condensed text on nearly every aspect of Church communication. Eilers views communication as a theological principle that "guides and directs the way we see, study, and live our Chr ... more

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WorldCat (8)

Gestão da comunicação: Epistemologia e pesquisa teórica

Maria Aparecida Baccega, Maria Cristina Castilho Costa (eds.)

São Paulo: Paulinas (2009), 222 pp.

Google Scholar (4)

WorldCat (4)

Communication Research: Techniques, Methods and Applications
Key Guidance

G. M. du Plooy (ed.)

Cape Town: Juta, 2nd ed. (2009), 460 pp.

"The research techniques and methods discussed are applied to researching advertising, mass-media audiences, mass-media efficiency and organisational and development contexts. The research problems or issues addressed are also relevant to other communication fields, including political, government, ... more

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WorldCat (7)

Communicating in Community: An Introduction to Social Communication

Franz-Josef Eilers

Manila: Logos (Divine Word) Publications, 4th updated ed. (2009), 387 pp.

"This is the latest edition of the textbook especially written for seminary and religious communication formation. It is also published in India and has translations in Italian and Bahasa Indonesia. A Spanish translation is underway. New ideas are infused in a chapter “New media communication.” ... more

Google Scholar (9)

WorldCat (9)

Code de déontologie et textes juridiques régissant les médias au Rwanda = Media Ethics and Legislation in Rwanda

Jean Paul Kahiyura

Paris: Panos Paris (2009), 188, 159 pp.

Global Journalism: Topical Issues and Media Systems Top Insights

Communication Research: Techniques, Methods and Applications Key Guidance

Global Journalism: Topical Issues and Media Systems
Top Insights

Communication Research: Techniques, Methods and Applications
Key Guidance