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Countries
Authors & Publishers
Media focus
Publication Years
Methods applied
Output Type
Essential Radio Skills: How to Present a Radio Show
London: Methuen Drama, 2nd ed. (2010), xviii, 472 pp.
"This is a practical, how-to guide to producing and presenting radio to a professional standard. Packed with day-to-day advice that captures the essence and buzz of live broadcasting; from preparing your show before it goes out, last minute changes to running orders, deciding what to drop in over a
...
Handbook on Impact Evaluation: Quantitative Methods and Practices
Washington, DC: World Bank (2010), xx, 239 pp.
"This book reviews quantitative methods and models of impact evaluation, presenting an analysis of the quantitative research underlying recent programme evaluations and case studies prepared for a series of impact evaluation workshops in different countries, sponsored by the World Bank Institute (WB
...
Del ágora al rating: La investigación y medición de audiencias
México, DF: Cámara de Diputados; Porrúa (2010), 203 pp.
Communications Can Renew the Church
Delhi: Media House, revised ed. (2010), 336 pp.
"[...] This book is not necessarily an effort at a highly theoretical exploration but a deeply practical application of the power of communication for updating and renewal of the universal church, more particularly that of India. The phenomenon of Church becoming irrelevant and abandon
...
Global Communication: Theories, Stakeholders, and Trends
Malden; Oxford: Blackwell, 3rd ed. (2010), xiv, 400 pp.
Bookmaking: Editing, Design, Production
New Delhi et al.: Viva Books, 3rd ed. (2010), 494 pp.
"The unchallenged bible of the publishing industry, Bookmaking is the introduction to editing, design, and production for newcomers, acclaimed as the premier text for students as well as a comprehensive reference for experienced hands. First issued in 1965 and revised in 1979, it has now been thorou
...
Digital Design for Print and Web: An Introduction to Theory, Principles, and Techniques
Hoboken, NJ: Wiley (2010), xvi, 336 pp.
"By combining basic theory with hands-on technique, Digital Design for Print and Web takes the unique approach of uniting two subjects traditionally approached separately into one complete volume. As a result, you will gain a clearer understanding of the entire creative process, from project managem
...
Información audiovisual y multimedia por internet en la telefonía móvil
Lima: USMP (2010), 273 pp.
"Este libro aborda las transformaciones tecnológicas y comunicativas a partir de la triple acumulación de medios tradicionales, es decir, el escrito, el televisivo y el radial, como fenómenos emergentes no solo en Internet, sino también en la telefonía móvil, y las repercusiones de la aplicaci
...
Lesetypographie
Mainz: Schmidt, 5th ed. (2010), 340 pp.
"Drei Auflagen lang etablierte sich Lesetypographie als unverzichtbarer Leitfaden für Dozenten, Studierende und Praktikern. Die Anregungen, Regeln, Lektionen der Lesetypo basieren auf der Analyse von Spitzenleistungen der Buchgestaltung aus Jahrhunderten und haben zeitlose Gültigkeit. Aber natürl
...
Basics of Social Communication
New Delhi; Mumbai: Don Bosco Communications (2010), 210 pp.
Bleiben Sie dran! Dramaturgie von TV-Serien
Konstanz: UVK (2010), 256 pp.
Access to Knowledge: A Guide for Everyone
Kuala Lumpur: Consumers International, Regional Office for Asia Pacific and the Middle East (2010), 133 pp.
"Access to knowledge (A2K) is the umbrella term for a movement that aims to create more equitable public access to the products of human culture and learning. Fields of advocacy that it subsumes include most centrally copyright and patent law reform, open access, open data and open standards, but al
...
Critical Understanding of Social Communication
New Delhi; Mumbai: Don Bosco Communications (2010), 164 pp.
Web-Monitoring: Gewinnung und Analyse von Daten über das Kommunikationsverhalten im Internet
Konstanz: UVK (2010), 412 pp.
The Radio Handbook
London; New York: Routledge, 3rd ed. (2010), xi, 218 pp.
Facebook, Twitter et les autres ...: Intégrer les réseaux sociaux dans une stratégie d'entreprise
Paris: Pearson Education (2010), xiii, 238 pp.
"Il a fallu 38 ans à la radio pour toucher 50 millions d'utilisateurs, 13 ans à la télévision, 4 ans à Internet... tandis que Facebook a conquis 100 millions de membres en moins de 9 mois ! D'abord destinés aux individus désireux de prolonger ou de nouer des relations, les réseaux sociaux ne
...
Public Relations: Konzepte und Theorien
Köln; Weimar; Wien: Böhlau, 5., überarb. und erw. Aufl. (2010), 519 pp.
"Dieses Buch gibt einen möglichst vollständigen und aktuellen Überblick über 'Public Relations' in Theorie und Praxis. Nach einer Klärung des Begriffs erläutert es die Beziehung von PR zu anderen Konzepten wie Propaganda oder Marketing und diskutiert das Verhältnis von Kommunikationswissensch
...
Newspapers: A Complete Guide to the Industry
New York: Peter Lang (2010), viii, 229 pp.
"[...] this book provides a concise and thorough overview of the field, looking back at newspapers’ history, and forward to their future – and insisting there will be one. The authors, former journalists who now teach the subject, review the practices of the profession – from defining news to
...
International Communication: A Reader
New York: Routledge (2010), xxiii, 590 pp.
